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Începe cu de ce [Start with Why]
- Cum ne inspiră marii lideri astfel încât să trecem la acțiune [How Great Leaders Inspire Us to Take Action]
- Narrado por: Gabriel Spahiu
- Duración: 9 h y 14 m
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Resumen del Editor
De ce unii oameni sunt mai inovatori și mai influenți decât alții? De ce unele companii se bucură de o loialitate mai mare din partea clienților și angajaților? De ce e greu să menții pe termen lung succesul? Martin Luther King Jr., Steve Jobs și frații Wright au avut foarte puține lucruri în comun, dar cu toții au început prin a se întreba „de ce?”. Ei au realizat că oamenii nu vor crede într-un produs, într-un serviciu, într-o mișcare sau într-o idee până când nu vor înțelege „de ce”-ul din spatele acestora.
Simon Sinek demonstrează că liderii care au avut cea mai mare influență la nivel mondial gândesc, acționează și comunică în același mod, exact opusul modului în care procedează toată lumea. Sinek numește această idee „cercul de aur” și oferă o structură pe care pot fi construite organizațiile, pot fi conduse mișcările și pot fi inspirați oamenii. Iar totul începe cu întrebarea „de ce?”.
Traducător: Olimpia Nicolae
Please note: This audiobook is in Romanian.
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