Get to the Point!

Sharpen Your Message and Make Your Words Matter

By: Joel Schwartzberg

Narrated by: Jeff Hoyt

Length: 1 hr and 53 mins

Publisher's summary

In Joel's Schwartzberg's 10-plus years as a strategic communications trainer, the biggest obstacle he's come across - one that connects directly to nervousness, stammering, rambling, and epic fail - is that most speakers and writers don't have a point. They typically have just a title, a theme, a topic, an idea, an assertion, a catchphrase, or even something much less.

A point is something more. It's a contention you can propose, argue, defend, illustrate, and prove. A point offers a position of potential value. "Global warming is real" is not a point. "Scientific evidence shows that global warming is a real, human-generated problem that will have a devastating environmental and financial impact" is a point. When we have a point, our influence snaps into place. We communicate belief, conviction, and urgency. This book shows you how to identify your point, leverage it, stick to it, and sell it and how to train others to identify and successfully make their own points.

©2017 Joel Schwartzberg (P)2017 Joel Schwartzberg

Excellent resource

I believe this short book offers excellent tips to help one become a better communicator. The tactics and examples provided are thorough yet succinct. I highly recommend it to anyone seeking to improve their communication. I wish I would have learned these lessons earlier in my career. Additionally, many of the tactics resonate with my experience revising my writing in my doctoral studies. I’ve read many communication books and this book beats most of them.

Short and to the point

This book teaches you how to
communicate clearly in a short and efficient way. Thanks

Meta- accomplishes its point exceedingly well

Amazon's prerequisite 15 word minimum for a review becomes superfluous upon completion of this book:)

Got to the Point

Found this book to be exactly what it says and it’s a quick read or rather listen

Get this book if you need an upgrade

I believe the knowledge in this book will enable aspiring professionals to design their communications effectively and elevate their careers to the next level. The efficient transference of the ideas by the author allows the reader/listener to gain immediate understanding leading to application. Highly recommended!

Excellent!

I loved it! I learned about making a point. I want to take a class by Joel Schwarztberg!

To The Point

I appreciate the insights within this book. I learned a lot. I recommend to anyone who wants to be a better writer or speaker.

A quick read that delivers far above its page count

I believe that self-improvement books with succinct messages provide the most practical value to the reader. No fluff, but not dry either, Joel Schwartzberg provides tremendous value in this small package, making it worth your time and money.

Worth every penny

Brilliant. I immediately applied what I learned. I changed my sales pitch, and got and closed more deals!

Helpful

I really enjoyed this. Short and to the point. I learned a lot if great tips that I can put into use at work.