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The Art of the Start 2.0
- The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
- Narrado por: Paul Boehmer
- Duración: 8 h y 43 m
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Brought to you by Penguin.
Fully revised and expanded for the first time in a decade, The Art of the Start 2.0 now features Guy Kawasaki's advice on the tools which make it easier than ever to get established - including social media, crowdfunding and cloud computing.
Whether you're an aspiring entrepreneur, own a business or want to get more entrepreneurial within any organisation, this book will help you make your crazy ideas stick. It's an adventure that's more art than science - the art of the start.
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Historia
More than 100,000 entrepreneurs rely on this book for detailed, step-by-step instructions on building successful, scalable, profitable startups. The National Science Foundation pays hundreds of startup teams each year to follow the process outlined in the book, and it's taught at Stanford, Berkeley, Columbia and more than 100 other leading universities worldwide. Why? The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work.
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Nothing to learn from this book
- De Thomas D. Kehoe en 02-23-22
De: Steve Blank, y otros
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Crossing the Chasm
- Marketing and Selling Technology Projects to Mainstream Customers
- De: Geoffrey A. Moore
- Narrado por: Mike Chamberlain
- Duración: 9 h y 45 m
- Versión completa
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General
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Narración:
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Historia
Here is the best-selling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It's essential reading for anyone with a stake in the world's most exciting marketplace.
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Outdated
- De Rebecca Savage en 01-05-15
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The Hard Thing About Hard Things
- Building a Business When There Are No Easy Answers
- De: Ben Horowitz
- Narrado por: Kevin Kenerly
- Duración: 7 h y 57 m
- Versión completa
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General
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Narración:
-
Historia
Ben Horowitz offers essential advice on building and running a startup - practical wisdom for managing the toughest problems business school doesn’t cover, based on his popular ben’s blog. While many people talk about how great it is to start a business, very few are honest about how difficult it is to run one. The Hard Thing About Hard Things is invaluable for veteran entrepreneurs as well as those aspiring to their own new ventures, drawing from Horowitz’s personal and often humbling experiences.
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For large company managers, not startups
- De Thomas en 03-18-14
De: Ben Horowitz
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Hooked: How to Build Habit-Forming Products
- De: Nir Eyal, Ryan Hoover
- Narrado por: Nir Eyal
- Duración: 4 h y 40 m
- Versión completa
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General
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Narración:
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Historia
Why do some products capture our attention, while others flop? What makes us engage with certain products out of habit? Is there a pattern underlying how technologies hook us? This audiobook introduces listeners to the "Hooked Model", a four-step process companies use to build customer habits. Through consecutive cycles through the hook, successful products reach their ultimate goal of bringing users back repeatedly - without depending on costly advertising or aggressive messaging.
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Great book, wish the narration was a little better.
- De Todays The Best Day - Dani Davis en 07-21-15
De: Nir Eyal, y otros
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The E-Myth Revisited
- Why Most Small Businesses Don't Work and What to Do About It
- De: Michael E. Gerber
- Narrado por: Michael E. Gerber
- Duración: 8 h y 5 m
- Versión completa
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General
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Narración:
-
Historia
In this audio edition of the totally revised underground best seller, The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. He walks you through the steps in the life of a business, from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective, the guiding light of all businesses that succeed.
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Saved my Life
- De Christine en 09-17-08
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The Lean Startup
- How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
- De: Eric Ries
- Narrado por: Eric Ries
- Duración: 8 h y 38 m
- Versión completa
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General
-
Narración:
-
Historia
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.
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Informative, mature but not original or essential
- De Jason Comely en 02-19-13
De: Eric Ries
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The Startup Owner's Manual
- The Step-by-Step Guide for Building a Great Company
- De: Steve Blank, Bob Dorf
- Narrado por: Matthew Boston
- Duración: 12 h y 59 m
- Versión completa
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General
-
Narración:
-
Historia
More than 100,000 entrepreneurs rely on this book for detailed, step-by-step instructions on building successful, scalable, profitable startups. The National Science Foundation pays hundreds of startup teams each year to follow the process outlined in the book, and it's taught at Stanford, Berkeley, Columbia and more than 100 other leading universities worldwide. Why? The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work.
-
-
Nothing to learn from this book
- De Thomas D. Kehoe en 02-23-22
De: Steve Blank, y otros
-
Crossing the Chasm
- Marketing and Selling Technology Projects to Mainstream Customers
- De: Geoffrey A. Moore
- Narrado por: Mike Chamberlain
- Duración: 9 h y 45 m
- Versión completa
-
General
-
Narración:
-
Historia
Here is the best-selling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It's essential reading for anyone with a stake in the world's most exciting marketplace.
-
-
Outdated
- De Rebecca Savage en 01-05-15
-
The Hard Thing About Hard Things
- Building a Business When There Are No Easy Answers
- De: Ben Horowitz
- Narrado por: Kevin Kenerly
- Duración: 7 h y 57 m
- Versión completa
-
General
-
Narración:
-
Historia
Ben Horowitz offers essential advice on building and running a startup - practical wisdom for managing the toughest problems business school doesn’t cover, based on his popular ben’s blog. While many people talk about how great it is to start a business, very few are honest about how difficult it is to run one. The Hard Thing About Hard Things is invaluable for veteran entrepreneurs as well as those aspiring to their own new ventures, drawing from Horowitz’s personal and often humbling experiences.
-
-
For large company managers, not startups
- De Thomas en 03-18-14
De: Ben Horowitz
-
Hooked: How to Build Habit-Forming Products
- De: Nir Eyal, Ryan Hoover
- Narrado por: Nir Eyal
- Duración: 4 h y 40 m
- Versión completa
-
General
-
Narración:
-
Historia
Why do some products capture our attention, while others flop? What makes us engage with certain products out of habit? Is there a pattern underlying how technologies hook us? This audiobook introduces listeners to the "Hooked Model", a four-step process companies use to build customer habits. Through consecutive cycles through the hook, successful products reach their ultimate goal of bringing users back repeatedly - without depending on costly advertising or aggressive messaging.
-
-
Great book, wish the narration was a little better.
- De Todays The Best Day - Dani Davis en 07-21-15
De: Nir Eyal, y otros
-
The E-Myth Revisited
- Why Most Small Businesses Don't Work and What to Do About It
- De: Michael E. Gerber
- Narrado por: Michael E. Gerber
- Duración: 8 h y 5 m
- Versión completa
-
General
-
Narración:
-
Historia
In this audio edition of the totally revised underground best seller, The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. He walks you through the steps in the life of a business, from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective, the guiding light of all businesses that succeed.
-
-
Saved my Life
- De Christine en 09-17-08
-
The Lean Startup
- How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
- De: Eric Ries
- Narrado por: Eric Ries
- Duración: 8 h y 38 m
- Versión completa
-
General
-
Narración:
-
Historia
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.
-
-
Informative, mature but not original or essential
- De Jason Comely en 02-19-13
De: Eric Ries
Lo que los oyentes dicen sobre The Art of the Start 2.0
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
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Total
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Ejecución
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Historia
- Edith
- 03-04-24
Outstanding!
I loved how the author provided sound, relevant and applicable advise for an entrepreneur or intrapreneur venture.
Loved the checklists too!
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Total
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Ejecución
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Historia
- Rudolph Waels
- 03-02-24
A good overview
A good overview with useful recommendations. For instance, I liked the idea to do reference checks during a recruitment process, not at its end.
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