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Throwing Sheep in the Boardroom  By  cover art

Throwing Sheep in the Boardroom

By: Matthew Fraser, Soumitra Dutta
Narrated by: Ray Grover
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Publisher's summary

"If you want to understand why Wikipedia is changing the world, this book is a must read." (Jimmy Wales, Founder, Wikipedia)

"This book is a must read for all - social activists, politicians or managers - who have an interest in understanding how our society is morphing." (Professor C.K. Prahalad, number one Management Guru and author of Competing for the Future)

The rise of social networks like Facebook, MySpace, and Bebo is changing the way we see ourselves, how we interact with each other, how we work and how we do business on a daily basis. Throwing Sheep in the Boardroom explores the powerful forces driving the social networking revolution, the impact of these profound changes, and the far reaching consequences of social networking.

Detailing the way social networks affects both individuals and societies as a whole, the book offers a detailed focus on the ways social networking affects the world of business and work. The generation entering the workforce today - and entering boardrooms everywhere - is fully engaged with social networking and its uses. Rather than feeling threatened and paranoid, today's business leaders need to understand this phenomenon, accept that it won't go away, and embrace its power in the world of business.

©2008 Matthew Fraser (P)2009 Tantor Media

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