Talk to me Goose! Tell me what you think of the show?

Join me this week as I sit down to talk with ex-MasterChef finalist turned mid-range alcohol gin distiller Billy Wright – the founder of DECEM 10% Gin

In this open and honest conversation, Billy shares his incredible journey from creating a range of three 10% liquids to making the difficult decision to pivot his entire business plan and start again with just one drink.

Launching a new product in a competitive market is no small feat, and Billy opens up about the trials and triumphs of bringing Decem to life. From crafting a unique flavour profile that stands out to the strategic rebranding supported by investors, Billy's story is a masterclass in adaptability and resilience. We delve into the importance of understanding consumer preferences and the critical decisions that helped Decem capture the hearts of gin enthusiasts.

But the journey doesn't stop there. Billy takes us behind the scenes of Decem's refreshed bottle design, revealing the collaborative process with a New York-based artist to create a label that resonates with a predominantly female audience.

Tune in to hear about the botanical ingredients, customer feedback, and what the future holds for Decem Gin and how you can join Billy’s quest to create ‘The Guild…’

Low No Drinker Magazine: for the mindful & sober curious drinker

Talk to me Goose! Tell me what you think of the show?

This episode features Kirsty Mulcahy, the founder and director of Sober Buzz Scotland, who takes us through her personal journey of maintaining six years of sobriety with flexible and judgment-free journaling techniques.

Whether you're gearing up for Dry January, Sober October or simply seeking a break from booze, Kirsty’s insights will provide you with practical tools to explore and improve your relationship with alcohol and yourself.

Kirsty has been through her own journey and used journalling as a tool to help her maintain the lifestyle she knew she deserved, from training as a transformational coach to launching her CIC and taking Scotland by the hand.

Hear firsthand about the therapeutic benefits of journaling as both a creative outlet and a form of self-therapy. Drawing from her own experiences, Kirsty shares how journaling has evolved from initial apprehensions to a daily practice that brings clarity and joy.

Kirsty also highlights the importance of a supportive community like Sober Buzz Scotland and offers useful journaling prompts to guide your reflections. Whether you're using a traditional notebook or a digital platform, this conversation will inspire you to capture both the highs and lows of your journey, ensuring a well-rounded reflection of your experiences and the support you need to keep going.

Low No Drinker Magazine: for the mindful & sober curious drinker

Talk to me Goose! Tell me what you think of the show?

It’s time to stop beating around the bush and get real with yourself. Giving yourself time to assess your relationship with alcohol is not just the purview of the disordered drinker.

You don’t have to wait until you’re in a ‘troubled’ relationship with grog; in fact, you don’t even need to wait for a hangover; all you need is to really assess what alcohol is bringing to your life vs what it’s taking away.

Once you’ve done your own personal accounting, you’ll be ready to start thinking about what you can do to make your relationship with alcohol, and, therefore, your life, better on your own terms.

In this solo episode, you get to hear some of my own story, what motivated me to make a change and some of the thought processes that help us act in our own best interests when it comes to booze.

No judgment, no rules, no expectations – let’s just have a chat.

Low No Drinker Magazine: for the mindful & sober curious drinker