Mark Magnacca
AUTHOR

Mark Magnacca

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Mark Magnacca, President and co-founder of Allego, has an extensive background as a professional catalyst—bringing ideas and businesses to life. After starting a financial planning company right out of college and selling it a decade later, he then launched a sales consulting business to jump-start the digital transformation of many leading companies in the financial services industry. This work led to the founding of Allego. He’s also the author of So What? How to Communicate What Really Matters to Your Audience and The Product is YOU! Mark is a graduate of Babson College and a participant in the Strategic Coach program.
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