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В поисках совершенства. Уроки самых успешных компаний Америки
- Томас Питерс, Роберт Уотерман-мл.. Ключевые идеи книги
- Narrado por: Дмитрий Евстратов
- Duración: 36 m
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В поисках совершенства. Уроки самых успешных компаний Америки
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Resumen del Editor
Книга "В поисках совершенства" - результат многолетнего исследования передовых американских корпораций, она давно стала классикой менеджмента. Авторы Томас Дж. Питерс и Роберт Уотерман в 1979-1980 годах изучали деятельность самых успешных компаний США с целью выяснить, в чем состоит секрет их успеха. В результате были сформулированы восемь принципов совершенства в управлении бизнесом. Они не утратили своей актуальности и сейчас, хотя с момента первой публикации прошло более тридцати лет. Сегодня эти принципы могут показаться очевидными, но именно исследование авторов стало первым примером систематизированного и методичного подхода к изучению бизнеса. Книга "В поисках совершенства" - это попытка в обобщенном виде отыскать и представить формулу успеха в крупном бизнесе. Авторы приводят много практических примеров, которые демонстрируют корпоративную философию и ее результаты. Книга Томаса Дж. Питерса и Роберта Уотермана будет полезна всем предпринимателям и руководителям компаний, готовым идти вперед и менять свои организации, для начала изменив себя.
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