-
Карьера менеджера
- Ли Якокка. Ключевые идеи книги
- Narrado por: Дмитрий Евстратов
- Duración: 33 m
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Resumen del Editor
Автобиография Ли Якокка Карьера менеджера читается как увлекательный роман. В личную историю легендарного топ-менеджера компаний "Форд" и "Крайслер" вплетаются воспоминания о золотом веке американского автомобилестроения: создание и выпуск знаменитых автомобилей, громкие имена промышленников и президентов США.
Ко всему прочему, это еще и учебник по антикризисному управлению, который отвечает на вопрос "Какие черты характера присущи успешному менеджеру, какие уроки он вынес за время своей долгой карьеры?". Герой книги не раз проходил испытания, когда "все представало в мрачном свете". И тогда ему хотелось "схватить судьбу за шиворот и крепко ее встряхнуть". Прямолинейный, грубоватый, азартный Ли Якокка делится секретом, как использовать энергию гнева, чтобы создать нечто плодотворное.
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