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Принцип пирамиды Минто
- Барбара Минто. Ключевые идеи книги
- Narrado por: Татьяна Маерс
- Duración: 32 m
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Принцип пирамиды Минто
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Resumen del Editor
Будучи консультантом в McKinsey&Company и работая с деловой перепиской, Барбара Минто пришла к выводу, что наилучшим образом воспринимается текст, построен-ный по принципу пирамиды. Взаимосвязи между высказываниями в таком докумен-те ограничены тремя логическими направлениями: вверх, вниз и в стороны.
Прин-цип пирамиды стал стандартом McKinsey, а затем и ряда других компаний. Задача любого документа - донести одну-единственную, главную мысль. Начните с главного, а потом уже двигайтесь вниз и в стороны. Структура пирамиды поможет вам сформулировать свои идеи, установить четкие взаимосвязи между ними и дове-сти рассуждение до логического завершения. Все это сделает документ легким для восприятия и поможет вам донести свои идеи до читателя. Используя принципы пирамиды, вы научитесь составлять ясные лаконичные документы за минимальное время.
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