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ラーメンを気持ちよく食べていたらトップセールスになれた
- Narrado por: 広瀬 竜一
- Duración: 4 h y 20 m
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Resumen del Editor
本書では、プルデンシャル生命保険でトップ営業マン、トップマネジャーとして結果を出し続け、現在でも研修やセミナーで優秀な営業マンを指導し続ける‟営業のプロ"が、実際にあったさまざまなエピソードを交え、「自分のファン」をつくり、売れ続ける方法を紹介する。
・自分が相手のファン第一号になる
・形のない商品は「必要性」で売る
・難しいことをやさしく説明するのがプロ
・「データ」ではなく「情報」を語る
・初対面は15分だけで雑談をしない
ほか
【目次】
はじめに
第1章 営業ってファンづくりだった
第2章 なぜファンになって応援してくれるのか
第3章 ファンの心をつかむこだわり
第4章 3つの法則でファンをつくる
第5章 4つのステップで一流になれる
おわりに
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