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Angebot = Auftrag
- Angebotsmanagement in Perfektion
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Aus dem Inhalt:
- Warum sich Vorangebotsgespräche auszahlen;
- Geistige Brandstiftung - So bringen Sie Ihren Kunden dazu, Angebote zu vergleichen, um trotz eines höheren Preises den Auftrag zu erhalten;
- So beugen Sie Preisverhandlungen vor: Checkliste;
- Formulierungen, die verkaufen - So nutzen Sie rhetorische Stilmittel, um auch im schriftlichen Angebot Ihren Kunden emotional zu überzeugen;
- Optimale Angebotsverfolgung.
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