• All out of cookies :(... Exploring the next wave of monetization through interactive ads within livestreams

  • Jul 10 2024
  • Duración: 50 m
  • Podcast

All out of cookies :(... Exploring the next wave of monetization through interactive ads within livestreams  Por  arte de portada

All out of cookies :(... Exploring the next wave of monetization through interactive ads within livestreams

  • Resumen

  • We explore the next wave of monetization through interactive ads within livestreams with Alex Casassovici, Founder of Azarus.


    Highlights:

    ➱ Why streaming is important (and the big numbers to prove it) ➱ Acquisition by @animocabrands ➱ Beyond ads: shopping, tipping & more in live streams ➱ "EQ, IQ, interaction, forming connections with people, that actually is what drives value and value within the ecosystem to keep it going."


    Hosts: Avi Mash, Jody Flournoy, Sean Ristau Production: Brad Parsons at Train Sound Studio


    Chapters

    00:00 Introduction and Background

    03:02 The Power of Live Streaming

    07:47 Monetizing Web3 Games

    14:51 Creating Connections and Relationships

    25:06 Partnership with Animoca Brands

    28:48 The Viability of Gaming as a Full-Time Career

    30:07 The Potential of Play-to-Earn Models

    32:05 The Future of Work in the Metaverse

    37:43 Enhancing the Streaming Experience

    44:13 Monetization and Engagement in Live Streaming

    47:30 Measuring Authenticity in Audience Engagement

    50:03 The Evolution of Technology for Streaming and Gaming

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