Curious about what it takes to run a successful sticker club? Wonder no more!

In today’s episode, we’re joined by the incredibly talented Itzel Islas, who’s here to spill what it's like running a successful sticker club and so much more!

Itzel is a freelance graphic designer and illustrator originally from Tijuana, Mexico, now living in San Diego, California.

Her work is inspired by Mexican culture, vibrant colour palettes and playful elements of everyday life. Her mission since 2016 has been to create a positive bi-cultural impact through design.

In this episode, Itzel shares her journey of building a sticker club from the ground up, sharing everything from designing the perfect sticker to fostering a community of loyal customers.

She also opens up about how she’s scaled her business beyond social media, maintaining authenticity while growing her brand, and the lessons she’s learned along the way.

Whether you’re an artist or maker, a sticker enthusiast, or someone curious about turning passion into profit, this episode is packed with valuable takeaways you won’t want to miss.

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Connect with Itzel:

Instagram: instagram.com/yayitzel

Website: yaylandia.com

TikTok: tiktok.com/@yay.itzel

Patreon: patreon.com/yayitzel

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Read the accompanying blog post.

Tag me on Instagram @makerandmoxie and let me know you're listening.

And sign up to the Moxie Musings newsletter for more goodness like this.

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Want to support the show & help me make the world a more creative place one brand at a time? You can pop something in my tip jar here.

Any amount is appreciated, as is sharing the episodes or recommending the show to your creative friends!

Want to sponsor the Brand Your Passion Podcast? You can view the options & book in here.

Ready to turn your brand strategy into a brand IDENTITY? (aka make your brand not only feel and sound good but look good too?!). This step is absolutely crucial for any artist or maker looking to grow your brand.

In today’s episode, we’re diving into the process of transforming your brand strategy into a cohesive brand identity that attracts the right audience and reflects your brand personality, and business goals.

From how to gather inspiration to putting it all together into brand guidelines, I’m breaking down the 8 key steps to go from vision to visuals.

So whether you’re starting out or looking to refine your existing brand, this episode is packed with actionable tips and resources to help you on the way!

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Resources mentioned in this episode:

• When DIYing your branding, how do you know if you’re “doing it right?” Listen to the episode or read the blog post here
• Which of the 7 Unique Logo Types is Perfect for You? Find out here!
• Need help finding branding inspo? Check out my Pinterest
• Ready to create your colour palette? Coolors.co or Adobe Color are the tools I recommend

Uncover & embrace your unique brand magic in 7 days 🪄 with the Brand Magic Blueprint!

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Read the accompanying blog post.

Tag me on Instagram @makerandmoxie and let me know you're listening.

And sign up to the Moxie Musings newsletter for more goodness like this.

–––––––––––––––––––––––

Want to support the show & help me make the world a more creative place one brand at a time? You can pop something in my tip jar here.

Any amount is appreciated, as is sharing the episodes or recommending the show to your creative friends!

Want to sponsor the Brand Your Passion Podcast? You can view the options & book in here.

Today I have the privilege of speaking with the lovely Ellie Compton, who is an architect and artist who runs a Christchurch-based art studio called Maker of Chaos.

Ellie collects people's life stories and weaves them into chaotic and whimsical worlds of art that encourage imagination and discovery.

In this episode, you're going to learn how to make art competitions worth your time, get some tips and tricks for growing your following as a brand-new business, and the value of a complete brand experience.

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Connect with Ellie Compton:

Instagram: @ellie.compton__

Website: elliecompton.com

Facebook: EllieCompton.MakerofChaos

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Ready to take your art full-time but don't know how? Check out Ellie’s course – Passion to Profession!

This 6-week course gives artists and creatives (like you!) the practical tools and face-to-face mentoring to elevate your business confidence, land steady clients and make great money, all while using your creativity as the driving force.

View the sales page here ➡️ elliecompton.com/sales-page-passionxprofession

Or join the program & SAVE when you pay in full using our special Brand Your Passion link! Use discount code “PASSION20” at checkout!

Click here to join Passion to Profession & save when you pay in full!

–––––––––––––––––––––––

Read the accompanying blog post.

Tag me on Instagram @makerandmoxie and let me know you're listening.

And sign up to the Moxie Musings newsletter for more goodness like this.

–––––––––––––––––––––––

Want to support the show & help me make the world a more creative place one brand at a time? You can pop something in my tip jar here.

Any amount is appreciated, as is sharing the episodes or recommending the show to your creative friends!

Want to sponsor the Brand Your Passion Podcast? You can view the options & book in here.