• Ch. 16: Why Most About Me Pages Fail

  • Aug 16 2024
  • Duración: 13 m
  • Podcast

Ch. 16: Why Most About Me Pages Fail

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    Chapter 16. Create Your About Me Page

    Want access to the books in this series?
    Go to: PlatformGrowthBooks.com

    In this episode of the Market Your Message show, Jonathan Milligan guides listeners through creating an effective 'About Me' page. Inspired by Benjamin Franklin's engaging autobiography, the episode stresses the importance of connecting with visitors rather than just listing achievements. Key steps include drawing readers in with a compelling introduction, empathizing with their struggles, showcasing ways to help them, establishing credibility, and ending with a clear call to action. An exercise is provided to help apply these insights.

    00:00 Introduction
    00:44 Chapter 16. Day 16. Create your About Me page
    03:20 Step 1. Craft an introduction that draws readers in
    04:38 Step 2. Identify and empathize with visitors' struggles
    05:55 Step 3. Guide visitors to solve struggles
    07:18 Step 4. Establish credibility
    08:40 Step 5. End with a clear call to action

    Implement the Blogging System that 40x My Online Business! Click here to get the training video
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