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Building a StoryBrand 2.0
- Clarify Your Message So Customers Will Listen
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Resumen del Editor
Since the original publication of Building A Storybrand, over one million business leaders have discovered Donald Miller’s powerful Storybrand Framework and they are making millions. Now, the classic resource for connecting with customers has been fully revised and updated, making it even more powerful to prepare you for today’s challenges.
If you use the wrong words to talk about your product, nobody will buy it. Marketers and business owners struggle to effectively connect with their customers, costing them and their companies millions in lost revenue.
In a world filled with constant, on-demand distractions, it has become near-impossible for business owners to effectively cut through the noise to reach their customers, something Donald Miller experienced first-hand and led him to create his proven system he first shared in Building a Storybrand to help you engage and truly influence customers.
The StoryBrand process is a proven solution to the struggle business leaders face when talking about their companies. Without a clear, distinct message, customers will not understand what you can do for them and are unwilling to engage, causing you to lose potential sales, opportunities for customer engagement, and much more.
In Building a StoryBrand 2.0, Donald Miller teaches marketers and business owners to use his fully revised system of the seven universal elements of powerful stories to dramatically improve how they connect with customers and grow their businesses.
His proven process has helped thousands of companies engage with their existing customers, giving them the ultimate competitive advantage. Building a StoryBrand does this by teaching you:
The seven universal story points all humans respond to;
- The real reason customers make purchases;
- How to simplify a brand message so people understand it; and
- How to create the most effective messaging for websites, brochures, and social media.
Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand 2.0 will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.
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- De accentrique en 07-22-19
De: James Scott Bell, y otros
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English Grammar Boot Camp
- De: Anne Curzan, The Great Courses
- Narrado por: Anne Curzan
- Duración: 12 h y 26 m
- Grabación Original
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General
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Historia
Grammar! For many of us, the word triggers memories of finger-wagging schoolteachers, and of wrestling with the ambiguous and complicated rules of using formal language. But what is grammar? In fact, it's the integral basis of how we speak and write. As such, a refined awareness of grammar opens a world of possibilities for both your pleasure in the English language and your skill in using it, in both speech and the written word.
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Spectacular
- De Quaker en 09-24-16
De: Anne Curzan, y otros
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A Parent's Guide to High-Functioning Autism Spectrum Disorder, Second Edition
- How to Meet the Challenges and Help Your Child Thrive
- De: Sally Ozonoff, Geraldine Dawson, James C. McPartland
- Narrado por: Kathleen Godwin
- Duración: 9 h y 42 m
- Versión completa
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General
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Narración:
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Historia
Many tens of thousands of parents have found the facts they need about high-functioning autism spectrum disorder (ASD), including Asperger's syndrome, in this indispensable guide. Leading experts show how you can work with your child's unique impairments - and harness his or her capabilities.
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Appropriate
- De MSGPD en 12-19-19
De: Sally Ozonoff, y otros
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Pivot and Pursue It
- An inspirational intensive to jumpstart your reinvention.
- De: Coach Pamela Mitchell
- Narrado por: Coach Pamela Mitchell
- Duración: 1 h y 26 m
- Grabación Original
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General
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Narración:
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Historia
Do you have a dream sitting on a shelf that you're ready to bring to life? Or maybe you've begun your journey of change but feel stuck, stalled, and uncertain about what to do next. The time has come for you to create your own path—not follow the one presented to you—and you could use a powerful dose of guidance to get you there. This is exactly where you need to be. In Pivot and Pursue It, reinvention expert Coach Pamela Mitchell delivers 90 minutes of concrete advice on how to envision your next destination and then get there.
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Excellent
- De Corrie en 09-24-22
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American Dreamer: Who Was Jay Gatsby?
- De: Blanchard House
- Narrado por: Joe Nocera
- Duración: 4 h y 46 m
- Grabación Original
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Just before the small-time bootlegger Max Gerlach died, he tried to reveal his secret: he was the inspiration for the mysterious Jay Gatsby. It’s a nice story, but was he telling the truth? Veteran reporter Joe Nocera and producer Poppy Damon investigate this century-old literary mystery and uncover untold secrets about the Great American Novel.
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Very interesting
- De linda rout en 06-25-24
De: Blanchard House
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30 Covert Emotional Manipulation Tactics: How Manipulators Take Control in Personal Relationships
- De: Adelyn Birch
- Narrado por: Kitty Hendrix
- Duración: 1 h y 48 m
- Versión completa
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Historia
Identifying covert emotional manipulation is tricky. You sense something is wrong, but you can't quite put your finger on the problem. This powerful book will reveal to you if manipulation is at play in your relationships. It will open your eyes. You will learn 30 tactics manipulators use to get what they want. You will also learn to spot the warning signs within yourself that expose covert manipulation is taking place, even if you can't identify the specific tactics being used.
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This book can change your life!
- De Cat O. en 04-04-18
De: Adelyn Birch
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Teach Like a Pirate
- Increase Student Engagement, Boost Your Creativity, and Transform Your Life as an Educator
- De: Dave Burgess
- Narrado por: Dave Burgess
- Duración: 4 h y 1 m
- Versión completa
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This groundbreaking inspirational manifesto contains more than 30 hooks specially designed to captivate your class and 170 brainstorming questions that will skyrocket your creativity. Once you learn the Teach Like a Pirate system, you'll never look at your role as an educator the same again.
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Braggy and I found him hard to take.
- De Kelly Penning en 06-24-19
De: Dave Burgess
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Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services.
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Have you heard of the SB7 Framework?
- De Tyson en 01-29-18
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Business Made Simple
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It’s hard to be successful without a clear understanding of how business works. These 60 daily entries from New York Times best-selling author Donald Miller focus on the tangible skills it takes to offer extreme value to your organization while building your company, your career, and your legacy.
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Good content, but hated the constant sell
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How to Grow Your Small Business
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Using the exact steps you’ll learn in this book, Donald Miller grew his small business from four employees working out of a basement to a 15 million dollar operation, increasing revenue sixfold in just six years. As Miller grew his own business from the ground up, he realized nobody had put together a simple, step-by-step playbook for growing a business. That book didn’t exist. Until now. In this book, you’ll learn the 6 steps to grow a successful small business and create a playbook to implement them—your Flight Plan.
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Applied everything here, also on business made simple course and story brand book and my business grew
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Coach Builder
- How to Turn Your Expertise into a Profitable Coaching Career
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Have you experienced a moment when you realized your career wasn’t as secure or fulfilling as you thought it was going to be? Maybe you’ve thought about using your skills to start your own consulting business – but you haven’t had the confidence to go for it. Donald Miller has been consulting and coaching for over two decades. He’s consulted some of the world’s top brands including TOMS Shoes, TREK Bicycles and Tempur Sealy.
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Full of actionable advice!
- De Danijel Teofilovic en 03-17-24
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The 1-Page Marketing Plan
- Get New Customers, Make More Money, And Stand Out From The Crowd
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To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.
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You Need to buy Book to get key info
- De Rosie's mom en 10-23-18
De: Allan Dib
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Negotiation Made Simple
- A Practical Guide for Solving Problems, Building Relationships, and Delivering the Deal
- De: John Lowry
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- Duración: 5 h y 46 m
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Business and organizational leaders spend well over half of their professional time engaged in this process. It is the way they do deals, lead employees, and manage relationships. Most leaders learn to negotiate on the job through a long process of trial and error. In today’s competitive marketplace, there is no time for experimentation, nor room to make mistakes. The good news is by mastering negotiation, the next level of success is actually closer than it appears. The actionable advice and practical guidance offered in this book give a roadmap for every type of negotiation.
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Negotiations: Get After It 101
- De MrBrooksMixing LLC en 01-17-24
De: John Lowry
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Building a StoryBrand
- Clarify Your Message So Customers Will Listen
- De: Donald Miller
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Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services.
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Have you heard of the SB7 Framework?
- De Tyson en 01-29-18
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Business Made Simple
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It’s hard to be successful without a clear understanding of how business works. These 60 daily entries from New York Times best-selling author Donald Miller focus on the tangible skills it takes to offer extreme value to your organization while building your company, your career, and your legacy.
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Good content, but hated the constant sell
- De Pablo Alejo en 01-22-21
De: Donald Miller
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How to Grow Your Small Business
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- De: Donald Miller
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- Duración: 5 h y 2 m
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Using the exact steps you’ll learn in this book, Donald Miller grew his small business from four employees working out of a basement to a 15 million dollar operation, increasing revenue sixfold in just six years. As Miller grew his own business from the ground up, he realized nobody had put together a simple, step-by-step playbook for growing a business. That book didn’t exist. Until now. In this book, you’ll learn the 6 steps to grow a successful small business and create a playbook to implement them—your Flight Plan.
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Applied everything here, also on business made simple course and story brand book and my business grew
- De Marco Randazzo en 04-12-23
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Coach Builder
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Have you experienced a moment when you realized your career wasn’t as secure or fulfilling as you thought it was going to be? Maybe you’ve thought about using your skills to start your own consulting business – but you haven’t had the confidence to go for it. Donald Miller has been consulting and coaching for over two decades. He’s consulted some of the world’s top brands including TOMS Shoes, TREK Bicycles and Tempur Sealy.
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Full of actionable advice!
- De Danijel Teofilovic en 03-17-24
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The 1-Page Marketing Plan
- Get New Customers, Make More Money, And Stand Out From The Crowd
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- Duración: 6 h y 31 m
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To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.
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You Need to buy Book to get key info
- De Rosie's mom en 10-23-18
De: Allan Dib
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Negotiation Made Simple
- A Practical Guide for Solving Problems, Building Relationships, and Delivering the Deal
- De: John Lowry
- Narrado por: John Lowry, Donald Miller
- Duración: 5 h y 46 m
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Business and organizational leaders spend well over half of their professional time engaged in this process. It is the way they do deals, lead employees, and manage relationships. Most leaders learn to negotiate on the job through a long process of trial and error. In today’s competitive marketplace, there is no time for experimentation, nor room to make mistakes. The good news is by mastering negotiation, the next level of success is actually closer than it appears. The actionable advice and practical guidance offered in this book give a roadmap for every type of negotiation.
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Purple Cow
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What do Starbucks and JetBlue and KrispyKreme and Apple and DutchBoy and Kensington and Zespri and Hard Candy have that you don't? How do they continue to confound critics and achieve spectacular growth, leaving behind former tried-and true brands to gasp their last? Face it, the checklist of tired P's marketers have used for decades to get their product noticed - Pricing, Promotion, Publicity, to name a few - aren't working anymore.
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!!!! Good !!!!! Should be a chapter, not book!!
- De Phillip en 06-25-12
De: Seth Godin
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Hero on a Mission
- A Path to a Meaningful Life
- De: Donald Miller
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- Duración: 5 h y 20 m
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There are four characters in every story: the victim, the villain, the hero, and the guide. These four characters live inside us. If we play the victim, we’re doomed to fail. If we play the villain, we will not create genuine bonds. But if we play the hero or guide, our lives will flourish. The hard part is being self-aware enough to know which character we are playing. In this book, Donald will use his own experiences to help you recognize if the character you are currently surfacing is helping you experience a life of meaning.
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Modern & Practical Spin on Viktor Frankl’s Work
- De BenjaminClark en 04-11-22
De: Donald Miller
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Epic Content Marketing, Second Edition
- Break Through the Clutter with a Different Story, Get the Most Out of Your Content, and Build a Community in Web3
- De: Joe Pulizzi, Brian W. Piper
- Narrado por: Joe Pulizzi, Brian Piper
- Duración: 9 h y 45 m
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General
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When Epic Content Marketing was first published eight years ago, content marketing was just starting to pick up speed in the marketing world. Now, this approach—which includes everything from blogging to YouTube videos to social media—is the core of most organizations’ marketing plans.
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I'll save you 10 hours here for free.
- De Chase Allison en 02-15-24
De: Joe Pulizzi, y otros
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Social Media Marketing & Personal Branding: 2 in 1 Guide
- Explode Your Online Business and Brand, Influencing Your Audience Through Facebook, Instagram, YouTube, & Twitter
- De: Joshua Reach
- Narrado por: Tim Edwards, KC Wayman
- Duración: 5 h y 5 m
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Historia
Networking online is key when it comes to building an online business. And what’s a better place to market and advertise when people are spending over two hours plus on social media! And building a brand is one of the most powerful businesses you can build because no one can take it from you. Essentially, it’s yours and as long as you build it the right way and create trust, like I teach, you will influence your audience...forever.
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An excellent book for beginners!
- De Wilbert Pratt en 03-22-21
De: Joshua Reach
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Lean Marketing
- More Leads. More Profit. Less Marketing
- De: Allan Dib
- Narrado por: Troy Duran
- Duración: 8 h y 19 m
- Versión completa
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General
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You keep being told to do more complex, more aggressive, and more expensive marketing. Chasing the latest bright, shiny object is exhausting. Increased efforts keep leading to disappointment. The overwhelm for entrepreneurs, marketers, and business leaders is real. There's a better way.
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The best marketing book
- De Rob en 05-20-24
De: Allan Dib
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Scary Close
- Dropping the Act and Finding True Intimacy
- De: Donald Miller, Bob Goff
- Narrado por: Webb Wilder
- Duración: 4 h y 8 m
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A New York Times best seller, Scary Close is Donald Miller at his best. From the author of Blue Like Jazz comes a story about finding the keys to a healthy relationship and discovering they are also the keys to a healthy family, a healthy career, and a healthy mind. And it all feels like a conversation with the best kind of friend: smart, funny, true, important.
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Outstanding book frustrating recording
- De Tex Warren en 03-25-15
De: Donald Miller, y otros
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Unleash the Power of Storytelling
- Win Hearts, Change Minds, Get Results
- De: Rob Biesenbach
- Narrado por: Rob Biesenbach
- Duración: 3 h y 10 m
- Versión completa
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General
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Unleash the Power of Storytelling offers a practical roadmap to crafting and delivering more powerful, persuasive stories that you can use to get more of what you want out of your career and your life. Study after study confirms that stories have unparalleled power to break down walls, build trust, and influence people to act. More than facts and data alone, stories are fundamental to capturing and expressing our ideas, wishes, and beliefs and getting the results we want.
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not much juice
- De Rami A. en 08-14-18
De: Rob Biesenbach
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One Million Followers, Updated Edition
- How I Built a Massive Social Following in 30 Days
- De: Brendan Kane
- Narrado por: Brendan Kane
- Duración: 7 h y 50 m
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In One Million Followers, Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multimedia brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn.
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A Very Poor Read
- De Anthony Butler en 04-14-21
De: Brendan Kane
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Storycraft
- The Complete Guide to Writing Narrative Nonfiction (Chicago Guides to Writing, Editing, and Publishing)
- De: Jack Hart
- Narrado por: Christopher Grove
- Duración: 11 h y 11 m
- Versión completa
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Historia
Hart covers what writers in this genre need to know, from understanding story theory and structure, to mastering point of view and such basic elements as scene, action, and character, to drafting, revising, and editing work for publication. Revealing the stories behind the stories, Hart brings listeners into the process of developing nonfiction narratives by sharing tips, anecdotes, and recommendations he forged during his decades-long career in journalism.
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Christopher Grove must be Computer Generated
- De Camron en 07-10-19
De: Jack Hart
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The 22 Immutable Laws of Branding
- De: Al Ries, Laura Ries
- Narrado por: David Drummond
- Duración: 8 h y 8 m
- Versión completa
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Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands in the world, like Rolex, Volvo, and Heineken, with the signature savvy of marketing gurus Al and Laura Ries. Combining The 22 Immutable Laws of Branding and The 11 Immutable Laws of Internet Branding, this book proclaims that the only way to stand out in today’s marketplace is to build your product or service into a brand - and provides the step-by-step instructions you need to do so.
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Good, but out of date
- De Dave Makes Things en 09-07-14
De: Al Ries, y otros
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Blue Like Jazz
- Nonreligious Thoughts on Christian Spirituality
- De: Donald Miller
- Narrado por: Mark Smeby
- Duración: 5 h y 51 m
- Versión completa
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In Donald Miller's early years, he was vaguely familiar with a distant God. But when he came to know Jesus Christ, he pursued the Christian life with great zeal. Within a few years he had a successful ministry that ultimately left him feeling empty, burned out, and, once again, far away from God. In this intimate, soul-searching account, Miller describes his remarkable journey back to a culturally relevant, infinitely loving God.
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Awesome read
- De Dan Reed en 11-28-22
De: Donald Miller
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Ask
- The Counterintuitive Online Method to Discover Exactly What Your Customers Want to Buy...Create a Mass of Raving Fans...and Take Any Business to the Next Level
- De: Ryan Levesque
- Narrado por: Tom Parks
- Duración: 6 h y 7 m
- Versión completa
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As a small-business owner, entrepreneur, or marketer, are you absolutely certain that you know what your customer wants? And even if you know what your customer wants, are you sure that you are able to clearly communicate that you offer the exact thing that they are seeking? In this best-selling book, Ryan Levesque lays out his proven, repeatable, yet slightly counterintuitive, methodology for understanding the core wants and motivations of your customer.
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Infomercial in book form
- De RoverHaus en 12-16-20
De: Ryan Levesque