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Outcomes over Output: Why Customer Behavior Is the Key Metric for Business Success
- Narrado por: Chris Abell
- Duración: 1 h y 21 m
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Resumen del Editor
In the old days, when we made physical products, setting project goals wasn’t that hard. But in today’s service - and software-driven world, “done” is less obvious. When is Amazon done? When is Google done? Or Facebook? In reality, services powered by digital systems are never done. So then how do we give teams a goal that they can work on? Mostly, we simply ask teams to build features - but features are the wrong way to go. We often build features that create no value. Instead, we need to give teams an outcome to achieve.
Using outcomes creates focus and alignment. It eliminates needless work. And it puts the customer at the center of everything you do. Setting goals as outcomes sounds simple, but it can be hard to do in practice. This book is a practical guide to using outcomes to guide the work of your team.
Reseñas de la Crítica
"Josh’s crisp volume brims with insight about how to fly at just the right level - the level of outcomes. If you’ve ever wondered how M your MVP should be, or how to get more R in your OKRs, this book will help." (Nick Rockwell, CTO, NY Times)
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Demystifies the traditional Gantt. Recommended
- De Daniel en 06-04-24
De: C. Todd Lombardo, y otros
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Product-Led Growth
- How to Build a Product That Sells Itself
- De: Wes Bush
- Narrado por: Derek Dysart
- Duración: 4 h y 23 m
- Versión completa
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Historia
Hi, I’m Wes Bush, founder of the Product-Led Institute. And in Product-Led Growth, I show you how you can cut your acquisition costs and scale further than you ever thought possible...by making your product the tool that helps you acquire, convert, and retain customers. But what does it mean to be "product-led"? How do you know if a product-led growth strategy makes sense for your business? And most importantly, how do you execute it? You’ll find answers to all of these questions inside this audiobook.
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A must read!
- De marianella en 12-01-20
De: Wes Bush
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Lean vs Agile vs Design Thinking
- What You Really Need to Know to Build High-Performing Digital Product Teams
- De: Jeff Gothelf
- Narrado por: Mike Norgaard
- Duración: 45 m
- Versión completa
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General
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Historia
As companies evolve to adopt, integrate, and leverage software as the defining element of their success in the 21st century, a rash of processes and methodologies are vying for their product teams' attention. In the worst of cases, each discipline on these teams - product management, design, and software engineering - learn a different model.
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It's brief. Now go read Sense and Reapond
- De Bjorn en 10-08-17
De: Jeff Gothelf
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Continuous Discovery Habits
- Discover Products That Create Customer Value and Business Value
- De: Teresa Torres
- Narrado por: Teresa Torres
- Duración: 7 h y 9 m
- Versión completa
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In this audiobook, you'll learn a structured and sustainable approach to continuous discovery that will help you answer each of these questions, giving you the confidence to act while also preparing you to be wrong. You'll learn to balance action with doubt so that you can get started without being blindsided by what you don't get right. If you want to discover products that customers love—that also deliver business results—this audiobook is for you.
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The title is confusing. Great content inside.
- De Ken Wells en 09-25-22
De: Teresa Torres
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Escaping the Build Trap
- How Effective Product Management Creates Real Value
- De: Melissa Perri
- Narrado por: Erin deWard
- Duración: 6 h y 44 m
- Versión completa
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In this book, Melissa Perri explains how laying the foundation for great product management can help companies solve real customer problems while achieving business goals. By understanding how to communicate and collaborate within a company structure, you can create a product culture that benefits both the business and the customer. You'll learn product management principles that can be applied to any organization, big or small.
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Distractingly soft narration
- De Heather Henderson en 01-21-21
De: Melissa Perri
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Sense & Respond
- How Successful Organizations Listen to Customers and Create New Products Continuously
- De: Jeff Gothelf, Josh Seiden
- Narrado por: Graham Rowat
- Duración: 6 h y 19 m
- Versión completa
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We're in the midst of a revolution. Quantum leaps in technology are enabling organizations to observe and measure people's behavior in real time, communicate internally at extraordinary speed, and innovate continuously. These new, software-driven technologies are transforming the way companies interact with their customers, employees, and other stakeholders.
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Must listen for anyone going into Product
- De Adrian en 08-21-20
De: Jeff Gothelf, y otros
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Product Roadmaps Relaunched
- How to Set Direction While Embracing Uncertainty
- De: C. Todd Lombardo, Bruce McCarthy, Evan Ryan, y otros
- Narrado por: Theodore O'Brien
- Duración: 6 h y 41 m
- Versión completa
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A good product road map is one of the most important and influential documents an organization can develop, publish, and continuously update. In fact, this one document can steer an entire organization when it comes to delivering on company strategy. This practical guide teaches you how to create an effective product road map, and demonstrates how to use the road map to align stakeholders and prioritize ideas and requests. With it, you’ll learn to communicate how your products will make your customers and organization successful.
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Demystifies the traditional Gantt. Recommended
- De Daniel en 06-04-24
De: C. Todd Lombardo, y otros
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Product-Led Growth
- How to Build a Product That Sells Itself
- De: Wes Bush
- Narrado por: Derek Dysart
- Duración: 4 h y 23 m
- Versión completa
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General
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Narración:
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Historia
Hi, I’m Wes Bush, founder of the Product-Led Institute. And in Product-Led Growth, I show you how you can cut your acquisition costs and scale further than you ever thought possible...by making your product the tool that helps you acquire, convert, and retain customers. But what does it mean to be "product-led"? How do you know if a product-led growth strategy makes sense for your business? And most importantly, how do you execute it? You’ll find answers to all of these questions inside this audiobook.
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A must read!
- De marianella en 12-01-20
De: Wes Bush
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Lean vs Agile vs Design Thinking
- What You Really Need to Know to Build High-Performing Digital Product Teams
- De: Jeff Gothelf
- Narrado por: Mike Norgaard
- Duración: 45 m
- Versión completa
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General
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Narración:
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Historia
As companies evolve to adopt, integrate, and leverage software as the defining element of their success in the 21st century, a rash of processes and methodologies are vying for their product teams' attention. In the worst of cases, each discipline on these teams - product management, design, and software engineering - learn a different model.
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It's brief. Now go read Sense and Reapond
- De Bjorn en 10-08-17
De: Jeff Gothelf
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Transformed
- Moving to the Product Operating Model
- De: Marty Cagan
- Narrado por: Marty Cagan
- Duración: 10 h y 9 m
- Versión completa
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Transformed: Moving to the Product Operating Model was written to bridge the gap between where most companies are right now and where they need to be. The leaders of these companies know they must transform to compete in an era of rapidly changing enabling technology, but most of them have never operated this way before.
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Essential for product leaders and upper management
- De Jess en 05-28-24
De: Marty Cagan
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Lean UX: Designing Great Products with Agile Teams (Second Edition)
- De: Jeff Gothelf, Josh Seiden
- Narrado por: Douglas Martin
- Duración: 4 h y 56 m
- Versión completa
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Lean UX has become the preferred approach to interaction design, tailor-made for today’s agile teams. In the second edition of this award-winning book, leading advocates Jeff Gothelf and Josh Seiden expand on the valuable Lean UX principles, tactics, and techniques covered in the first edition to share how product teams can easily incorporate design, experimentation, iteration, and continuous learning from real users into their Agile process.
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The standard for all design teams
- De billsensei en 05-05-22
De: Jeff Gothelf, y otros
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How to Lead in Product Management
- Practices to Align Stakeholders, Guide Development Teams, and Create Value Together
- De: Roman Pichler
- Narrado por: Roman Pichler
- Duración: 5 h y 22 m
- Versión completa
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This book will help you become a better product leader. Benefitting from Roman Pichler’s extensive experience, you’ll learn how to align stakeholders and guide development teams even in challenging circumstances, avoid common leadership mistakes, and grow as a leader. Written in an engaging and easily accessible style, How to Lead in Product Management offers a wealth of practical tips and strategies. Through helpful examples, the book illustrates how you can directly apply the techniques to your work.
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Good Book
- De Sarthak en 11-09-20
De: Roman Pichler
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Strategize
- Product Strategy and Product Roadmap Practices for the Digital Age
- De: Roman Pichler
- Narrado por: Roman Pichler
- Duración: 5 h y 5 m
- Versión completa
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Create a winning game plan for your digital products with Strategize: Product Strategy and Product Roadmap Practices for the Digital Age. Using a wide range of proven techniques and tools, author Roman Pichler explains how to create effective strategies and actionable roadmaps to help you maximize your chances of creating successful products. Written in an engaging and no-nonsense style, Strategize offers practical advice and valuable examples so that you can apply the practices directly to your products.
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Practical feedback
- De Julian Aguirre en 03-07-23
De: Roman Pichler
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Inspired
- How to Create Tech Products Customers Love, Second Edition
- De: Marty Cagan
- Narrado por: Marty Cagan
- Duración: 7 h y 45 m
- Versión completa
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How do today's most successful tech companies - Amazon, Google, Facebook, Netflix, Tesla - design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently from the vast majority of tech companies. In Inspired, technology product management thought leader Marty Cagan provides listeners with a master class in how to structure and staff a vibrant and successful product organization and how to discover and deliver technology products that your customers will love.
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Great book, terrible audio wanted to ask a refund
- De Srikanth Ramanujam en 11-15-18
De: Marty Cagan
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Empowered
- Ordinary People, Extraordinary Products
- De: Marty Cagan, Chris Jones
- Narrado por: Marty Cagan
- Duración: 11 h y 9 m
- Versión completa
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What is it about the top tech product companies such as Amazon, Apple, Google, Netflix, and Tesla that enables their record of consistent innovation? Most people think it's because these companies are somehow able to find and attract a level of talent that makes this innovation possible. But the real advantage these companies have is not so much who they hire, but rather how they enable their people to work together to solve hard problems and create extraordinary products.
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Where’s the meat?
- De Scott en 01-14-22
De: Marty Cagan, y otros
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Radical Focus (Second Edition)
- Achieving Your Most Important Goals with Objectives and Key Results
- De: Christina Wodtke
- Narrado por: Samantha Desz
- Duración: 6 h y 20 m
- Versión completa
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When Hanna and Jack receive an ultimatum from the only investor in their struggling tea supply company, they must learn how to employ Objectives and Key Results (OKRs) with radical focus to get the right things done. Using Hanna and Jack’s story, Wodtke walks listeners through how to inspire a diverse team to work together in pursuit of a single, challenging goal, and how to stay motivated despite setbacks and failures.
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Radical Focus, Objectives and Key Results
- De Sean en 06-08-22
De: Christina Wodtke
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The Lean Product Playbook
- How to Innovate with Minimum Viable Products and Rapid Customer Feedback
- De: Dan Olsen
- Narrado por: Walter Dixon
- Duración: 9 h y 54 m
- Versión completa
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The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a start-up or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice.
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Weak Narration Makes for a Boring Listen
- De Trent S. en 11-04-16
De: Dan Olsen
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Sprint
- How to Solve Big Problems and Test New Ideas in Just Five Days
- De: Jake Knapp, John Zeratsky, Braden Kowitz
- Narrado por: Dan Bittner
- Duración: 6 h y 10 m
- Versión completa
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Entrepreneurs and leaders face big questions every day: What’s the most important place to focus your effort, and how do you start? What will your idea look like in real life? How many meetings and discussions does it take before you can be sure you have the right solution? Now there’s a surefire way to answer these important questions: the Design Sprint, created at Google by Jake Knapp. This method is like fast-forwarding into the future, so you can see how customers react before you invest all the time and expense of creating your new product, service, or campaign.
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Great Advice, But It's All Old News
- De Michael en 08-19-16
De: Jake Knapp, y otros
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Build
- An Unorthodox Guide to Making Things Worth Making
- De: Tony Fadell
- Narrado por: Tony Fadell, Roger Wayne
- Duración: 11 h y 5 m
- Versión completa
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Tony Fadell led the teams that created the iPod, iPhone and Nest Learning Thermostat and learned enough in 30+ years in Silicon Valley about leadership, design, startups, Apple, Google, decision-making, mentorship, devastating failure and unbelievable success to fill an encyclopedia.
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Best guide for start up founders, ever!!!
- De Curly Beard en 05-28-22
De: Tony Fadell
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The Product Book
- How to Become a Great Product Manager
- De: Product School, Carlos González de Villaumbrosia, Josh Anon
- Narrado por: Russell Newton
- Duración: 9 h y 8 m
- Versión completa
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"No one asked you to show up." Every experienced product manager has heard some version of those words at some point in their career. Think about a company. Engineers build the product. Designers make sure it has a great user experience and looks good. Marketing makes sure customers know about the product. Sales get potential customers to open their wallets to buy the product. What more does a company need?
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I was hoping for more
- De Eva-Stina en 12-07-19
De: Product School, y otros
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User Story Mapping
- Discover the Whole Story, Build the Right Product
- De: Jeff Patton, Peter Economy - foreword
- Narrado por: Roy McCrerey
- Duración: 8 h y 19 m
- Versión completa
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User story mapping is a valuable tool for software development, once you understand why and how to use it. This insightful book examines how this often misunderstood technique can help your team stay focused on users and their needs without getting lost in the enthusiasm for individual product features. Author Jeff Patton shows you how changeable story maps enable your team to hold better conversations about the project throughout the development process. Your team will learn to come away with a shared understanding of what you’re attempting to build and why.
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Straw man arguments and handwaving
- De Amazon Customer en 01-02-22
De: Jeff Patton, y otros
Lo que los oyentes dicen sobre Outcomes over Output: Why Customer Behavior Is the Key Metric for Business Success
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
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- Anonymous User
- 04-07-23
Brief and concise
I like how straightforward this book is with cited examples. I was eager for more content but then again I listened to it at 1.5x speed and was able to finish it in less than an hour.
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Ejecución
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- Francisco
- 05-15-20
Great use of time
Compact but filled with specific and actionable insights. It's not the magic bullet there is no such thing. This is close. I've had success using similar principles but, not to this degree. Worth the hour or so to hear this audio book.
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Ejecución
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- Alfredo Castaneda
- 01-18-23
Good short read
This book is clear, concise and mostly coherent. Mostly emphasized software applications but a bit too much on jargon. Concepts build of lean startup and agile methodology.
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Ejecución
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Historia
- Dave Davis
- 05-20-22
Quick and Value Add Read
really good book for a short read and enjoyed the storyline. we'll be able to put some of the content and practice in my organization rather quickly. recommended!
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- tatianna
- 01-11-20
Quick, informative, and easy to understand
The first half was very informative for the individual to learn about the difference between outputs, outcomes, and impacts, and the overall view from different job levels within an organization.
The second half was about implementing an outcome focused approach within your team and company as a whole.
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esto le resultó útil a 2 personas
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Ejecución
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- Shaq-Dev B
- 10-28-21
Short, yet thorough explanation: outcome thinking
Short, yet thorough explanation of outcome thinking. Great suggestions (questions) to provoke an outcome approach.
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- JT in L.A.
- 07-11-22
Great ideas. Well explained. a little incomplete.
Very brief. Zero fluff. Great premise and good explanation of the components of his proposed system. The book provided enough value for me to go back and take notes before testing out it's ideas.
Still, some things were missing.
The stories had happy endings and didn't address the usual messy realities.
Lacked approaches to internal organizational systems where outcomes are made up of leading indicators that aren't measured or leaders at different levels disagree about what outcomes matter.
Lacked effective approaches for organizations that tend toward the typical blame-the-person culture that avoids examining the impact of systems. (The type of organizational culture that W. Edwards Deming tried to transform is still alive and well.)
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- Anonymous User
- 02-20-24
skipped chapter 4
chapter 4 reads chapter 5, chapter 5 reads chapter 6 and so on. chapter 4 is skipped
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