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Planning for Success
- A Practical Guide to Setting and Achieving Your Social Media Marketing Goals
- Narrado por: Luan Wise
- Duración: 3 h y 57 m
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Resumen del Editor
Discover how to adapt to the ever-changing social media landscape and unleash its full marketing potential. From setting meaningful goals to understanding your target audience and analyzing your competition, this book equips you with the essential tools for success.
Learn to captivate your audience through compelling storytelling, create content calendars, and optimize your activity for maximum impact. By the end of this book, you will know how to measure what matters and be ready to handle any potential crisis with confidence.
Planning for Success is for early career marketers, digital natives entering the workforce, and digital immigrants who are navigating their way through the ever-changing world of social media.
Templates and further resources are available online at luanwise.co.uk/books
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Historia
In Glow Kids, Dr. Nicholas Kardaras will examine how technology - more specifically, age-inappropriate screen tech, with all of its glowing ubiquity - has profoundly affected the brains of an entire generation. Brain imaging research is showing that stimulating glowing screens are as dopaminergic (dopamine activating) to the brain’s pleasure center as sex. And a growing mountain of clinical research correlates screen tech with disorders like ADHD, addiction, anxiety, depression, increased aggression, and even psychosis.
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Fear Mongering - a modern day Mazes and Monsters
- De Veronica en 11-03-20
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Hackers: Heroes of the Computer Revolution
- 25th Anniversary Edition
- De: Steven Levy
- Narrado por: Mike Chamberlain
- Duración: 20 h y 23 m
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Steven Levy's classic book traces the exploits of the computer revolution's original hackers - those brilliant and eccentric nerds from the late 1950s through the early '80s who took risks, bent the rules, and pushed the world in a radical new direction. With updated material from noteworthy hackers such as Bill Gates, Mark Zuckerberg, Richard Stallman, and Steve Wozniak, Hackers is a fascinating story that begins in early computer research labs and leads to the first home computers.
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Remember Why You Got Into Computing
- De Dan Collins en 07-01-16
De: Steven Levy
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Social Media Marketing Workbook: 2024 Edition - How to Use Social Media for Business
- De: Jason McDonald PhD
- Narrado por: Michael Goodrick
- Duración: 14 h y 37 m
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Learn social media marketing in plain English—step by step! Buy the workbook used at Stanford Continuing Studies to teach social media marketing for business. The 2023 updated edition—all info verified and a new chapter on TikTok, plus revisions on LinkedIn, Facebook, and other major platforms....
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Great SM Reference
- De Anne en 12-31-18
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No Place to Hide
- Edward Snowden, the NSA, and the U.S. Surveillance State
- De: Glenn Greenwald
- Narrado por: L. J. Ganser
- Duración: 9 h y 49 m
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In May 2013, Glenn Greenwald set out for Hong Kong to meet an anonymous source who claimed to have astonishing evidence of pervasive government spying and insisted on communicating only through heavily encrypted channels. That source turned out to be the 29-year-old NSA contractor Edward Snowden, and his revelations about the agency’s widespread, systemic overreach proved to be some of the most explosive and consequential news in recent history, triggering a fierce debate over national security....
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Best Read in Print Format
- De Alfredo Ramirez en 11-22-14
De: Glenn Greenwald
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The Complete Software Developer's Career Guide
- How to Learn Programming Languages Quickly, Ace Your Programming Interview, and Land Your Software Developer Dream Job
- De: John Sonmez
- Narrado por: John Sonmez
- Duración: 20 h y 4 m
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Technical knowledge alone isn't enough - increase your software development income by leveling up your soft skills Early in his software developer career, John Sonmez discovered that technical knowledge alone isn't enough to break through to the next income level - developers need "soft skills" like the ability to learn new technologies just in time, communicate clearly with management and consulting clients, negotiate a fair hourly rate, and unite teammates and coworkers in working toward a common goal.
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The Complete Bro-grammer's Career Guide
- De Leels en 09-18-19
De: John Sonmez
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The Box
- How the Shipping Container Made the World Smaller and the World Economy Bigger
- De: Marc Levinson
- Narrado por: Adam Lofbomm
- Duración: 12 h y 20 m
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In April 1956, a refitted oil tanker carried 58 shipping containers from Newark to Houston. From that modest beginning, container shipping developed into a huge industry that made the boom in global trade possible. The Box tells the dramatic story of the container's creation, the decade of struggle before it was widely adopted, and the sweeping economic consequences of the sharp fall in transportation costs that containerization brought about.
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Fascinating Topic sometimes lost in minutiae
- De zombie64 en 07-15-14
De: Marc Levinson
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Click Here to Kill Everybody
- Security and Survival in a Hyper-connected World
- De: Bruce Schneier
- Narrado por: Roger Wayne
- Duración: 8 h y 6 m
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Everything is a computer. Ovens are computers that make things hot; refrigerators are computers that keep things cold. These computers - from home thermostats to chemical plants - are all online. All computers can be hacked. And Internet-connected computers are the most vulnerable. Forget data theft: Cutting-edge digital attackers can now crash your car, your pacemaker, and the nation’s power grid. In Click Here to Kill Everybody, renowned expert and best-selling author Bruce Schneier examines the hidden risks of this new reality.
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Same old Bruce
- De Fausto Cepeda en 04-03-19
De: Bruce Schneier
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Prediction Machines
- The Simple Economics of Artificial Intelligence
- De: Ajay Agrawal, Joshua Gans, Avi Goldfarb
- Narrado por: LJ Ganser
- Duración: 7 h y 50 m
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Artificial intelligence does the seemingly impossible - driving cars, trading stocks, and teaching children. But facing the sea change that AI will bring can be paralyzing. How should companies set strategies, governments design policies, and people plan their lives for a world so different from what we know? In Prediction Machines, three eminent economists recast the rise of AI as a drop in the cost of prediction. With this single, masterful stroke, they lift the curtain on the AI-is-magic hype and show how basic tools from economics provide clarity about the AI revolution and a basis for action by CEOs, managers, policy makers, investors, and entrepreneurs.
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Not sure what I was expecting, but underwhelmed
- De William J Brown en 09-27-18
De: Ajay Agrawal, y otros
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Slenderman
- Online Obsession, Mental Illness, and the Violent Crime of Two Midwestern Girls
- De: Kathleen Hale
- Narrado por: Therese Plummer
- Duración: 9 h y 31 m
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On May 31, 2014, in the Milwaukee suburb of Waukesha, Wisconsin, two 12-year-old girls attempted to stab their classmate to death. Morgan Geyser and Anissa Weier’s violence was extreme, but what seemed even more frightening was that they committed their crime under the influence of a figure born by the internet: the so-called “Slenderman”. Yet the even more urgent aspect of the story, that the children involved suffered from undiagnosed mental illnesses, often went overlooked in coverage of the case.
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Excellent narration
- De Pink Amy en 08-21-22
De: Kathleen Hale
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Super Pumped
- The Battle for Uber
- De: Mike Isaac
- Narrado por: Holter Graham, Mike Isaac
- Duración: 12 h y 52 m
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A New York Times technology correspondent presents the dramatic rise and fall of Uber, set against the rapid upheaval in Silicon Valley during the mobile era. Based on hundreds of interviews with current and former Uber employees, along with previously unpublished documents, Super Pumped is a pause-resisting story of ambition and deception, obscene wealth, and bad behavior, that explores how blistering technological and financial innovation culminated in one of the most catastrophic 12-month periods in American corporate history.
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A forced narrative and a bad version of Bad Blood
- De Benji en 09-09-19
De: Mike Isaac
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Algorithms of Oppression
- How Search Engines Reinforce Racism
- De: Safiya Umoja Noble
- Narrado por: Shayna Small
- Duración: 6 h y 21 m
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Run a Google search for “black girls” - what will you find? “Big Booty” and other sexually explicit terms are likely to come up as top search terms. But, if you type in “white girls”, the results are radically different. The suggested porn sites and un-moderated discussions about “why black women are so sassy” or “why black women are so angry” presents a disturbing portrait of black womanhood in modern society. In Algorithms of Oppression, Safiya Umoja Noble challenges the idea that search engines like Google offer an equal playing field for all forms of ideas, identities, and activities.
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Read this book. Tell everyone you know about it.
- De Joshua Daniel-Wariya en 06-06-19
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Sex, Race, and Robots
- How to Be Human in the Age of AI
- De: Dr. Ayanna Howard
- Narrado por: Amandla Stenberg
- Duración: 6 h y 15 m
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In the movies, robots can be terrifying. In reality, thinking machines are disrupting the world in ways that are even more disturbing than in Hollywood fantasies - but they also have the potential to change our lives for the better. In this stirring, visionary work, acclaimed roboticist Dr. Ayanna Howard explores how the tech world’s racial and sexual biases are infecting the next generation of Artificial Intelligence, with profoundly negative effects for humans of all genders and races.
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Will not return
- De bilihor en 12-26-20