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SPIN Selling
- Narrado por: Eli Woods
- Duración: 6 h y 12 m
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Resumen del Editor
Written by Neil Rackham, former president and founder of Huthwaite corporation, SPIN Selling is a must-listen for anyone involved in selling or managing a sales force. Unquestionably the best-documented account of sales success ever collected and the result of the Huthwaite corporation's massive 12-year, one-million-dollar research into effective sales performance, this groundbreaking resource details the revolutionary SPIN (Situation, Problem, Implication, Need-payoff) strategy.
In SPIN Selling, Rackham delivers the first book to specifically examine selling high-value product and services. By following the simple, practical, and easy-to-apply techniques of SPIN, listeners will be able to dramatically increase their sales volume from major accounts. Rackham answers key questions such as “What makes success in major sales?” and “Why do techniques like closing work in small sales but fail in larger ones?”
You will learn why traditional sales methods that were developed for small consumer sales just won't work for large sales and why conventional selling methods are doomed to fail in major sales. Packed with real-world examples and informative case studies - and backed by hard research data - SPIN Selling is the million-dollar key to understanding and producing record-breaking high-end sales performance.
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Historia
People don't buy from people they like. No! Your buyer doesn't care about you or your product or service. It's not your job to overcome objections, it's your buyer's. Closing isn't a skill of good salespeople; it's the skill of weak salespeople. Price isn't the main reason salespeople lose the sale. Gap Selling shreds traditional and closely held sales beliefs that have been hurting salespeople for decades. For years, salespeople have embraced a myriad of sales tactics and belief systems that have unknowingly created many of the issues they have been trying to avoid.
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SPIN selling with more EQ mixed in
- De Amazon Customer en 09-28-19
De: Keenan
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Sales Management. Simplified
- The Straight Truth About Getting Exceptional Results from Your Sales Team
- De: Mike Weinberg
- Narrado por: L. J. Ganser
- Duración: 6 h y 57 m
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Why do sales organizations fall short? Every day expert consultants like Mike Weinberg are called on by companies large and small to find the answer - and it's one that may surprise you. Typically the issue lies not with the sales team - but with how it is being led. Through their attitude and actions, senior executives and sales managers unknowingly undermine performance. In Sales Management. Simplified. Weinberg tells it straight, calling out the problems plaguing sales forces and the costly mistakes made by even the best-intentioned sales managers.
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Results over Activity? Results win
- De Amazon Customer en 04-01-16
De: Mike Weinberg
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To Sell Is Human
- The Surprising Truth about Moving Others
- De: Daniel H. Pink
- Narrado por: Daniel H. Pink
- Duración: 6 h y 6 m
- Versión completa
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According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than 15 million people earn their keep by persuading someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales. But so do the other eight. Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others.
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Lenghty book with a few solid tips on persuation
- De Gerardo A Dada en 01-21-13
De: Daniel H. Pink
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The Sales Acceleration Formula
- Using Data, Technology, and Inbound Selling to Go from $0 to $100 Million
- De: Mark Roberge
- Narrado por: Robert Feifar
- Duración: 6 h y 24 m
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The Sales Acceleration Formula provides a scalable, predictable approach to growing revenue and building a winning sales team. Everyone wants to build the next $100 million business, and author Mark Roberge has actually done it using a unique methodology that he shares with his listeners. As an MIT alum with an engineering background, Roberge challenged the conventional methods of scaling sales utilizing the metrics-driven, process-oriented lens through which he was trained to see the world.
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Comprehensive guide tailored to sales leaders, entrepreneurs and CEO’s that aspire to engineer sales success systematically
- De Martinus Applegreen en 01-30-24
De: Mark Roberge
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Misbehaving
- The Making of Behavioral Economics
- De: Richard H. Thaler
- Narrado por: L. J. Ganser
- Duración: 13 h y 35 m
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Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans - predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth - and change the way we think about economics, ourselves, and our world.
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Great book if it's your first about Behav. Econ
- De Jay Friedman en 09-30-15
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Influence, New and Expanded
- The Psychology of Persuasion
- De: Robert B. Cialdini
- Narrado por: Robert B. Cialdini
- Duración: 20 h y 43 m
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In the new edition of this highly acclaimed bestseller, Robert Cialdini—New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion—explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. You'll learn Cialdini's Universal Principles of Influence, including new research and new uses so you can become an even more skilled persuader—and just as importantly, you'll learn how to defend yourself against unethical influence attempts.
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Use the Audible Speed Feature!
- De Sand en 05-30-21
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Fanatical Prospecting
- The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email and Cold Calling
- De: Jeb Blount, Mike Weinberg - foreword
- Narrado por: Jeb Blount, Jeremy Arthur
- Duración: 8 h y 21 m
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Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development—prospecting. Step by step, Jeb Blount outlines his innovative approach to prospecting that works for real people, in the real world, with real prospects.
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One of the best books on Sales!
- De Kathleen Fitzpatrick en 09-04-23
De: Jeb Blount, y otros
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Getting Things Done
- The Art of Stress-Free Productivity
- De: David Allen
- Narrado por: David Allen
- Duración: 10 h y 23 m
- Versión completa
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David Allen reads an all-new edition of his popular self-help classic for managing work-life balance in the 21st century - now updated for the new challenges facing individuals and organizations in today's rapidly changing world. Since it was first published more than 15 years ago, David Allen's Getting Things Done has become one of the most influential business books of its era and the ultimate book on personal organization.
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Ignore Reviews Claiming "No New Material"
- De Megan Rutter en 08-26-16
De: David Allen
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Way of the Wolf
- Straight Line Selling: Master the Art of Persuasion, Influence, and Success
- De: Jordan Belfort
- Narrado por: Jordan Belfort
- Duración: 7 h y 48 m
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For the first time ever, Jordan Belfort opens his playbook and gives listeners access to his exclusive step-by-step system - the same system he used to create massive wealth for himself, his clients, and his sales teams. Until now, this revolutionary program was available only through Jordan's $1,997 online training. Now, in Way of the Wolf, Belfort is ready to unleash the power of persuasion to a whole new generation of listeners, revealing how anyone can bounce back from devastating setbacks, master the art of persuasion, and build wealth.
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I can’t believe he wrote this book
- De Brett Ritchison en 10-04-17
De: Jordan Belfort
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The House of Morgan
- An American Banking Dynasty and the Rise of Modern Finance
- De: Ron Chernow
- Narrado por: Robertson Dean
- Duración: 34 h y 37 m
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A gripping history of banking and the booms and busts that shaped the world on both sides of the Atlantic, The House of Morgan traces the trajectory of the J. P.Morgan empire from its obscure beginnings in Victorian London to the crash of 1987. Ron Chernow paints a fascinating portrait of the private saga of the Morgans and the rarefied world of the American and British elite in which they moved. Based on extensive interviews and access to the family and business archives, The House of Morgan is an investigative masterpiece.
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The construction of the House of Morgan
- De Darwin8u en 10-22-18
De: Ron Chernow
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Reality Transurfing. Steps I-V
- De: Vadim Zeland
- Narrado por: Edward Scott Pickett
- Duración: 36 h y 40 m
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Transurfing is a powerful tool for managing reality. Apply it and life will begin to change according to YOUR order. When you use Transurfing goals are not reached, so much as realised for the most part of themselves. It seems impossible to believe but only at first. The ideas presented in the book have already received practical confirmation. Those who have tried Transurfing, experience surprise bordering on delight as the world of the Transurfer inexplicably changes before their very eyes.
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Great book and a must listen, but the background music is a bit too much.
- De Ali en 01-29-24
De: Vadim Zeland
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SPIN Selling
- De: Neil Rackham
- Narrado por: Eli Woods
- Duración: 6 h y 12 m
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Written by Neil Rackham, former president and founder of Huthwaite corporation, SPIN Selling is a must-listen for anyone involved in selling or managing a sales force. Unquestionably the best-documented account of sales success ever collected and the result of the Huthwaite corporation's massive 12-year, one-million-dollar research into effective sales performance, this groundbreaking resource details the revolutionary SPIN (Situation, Problem, Implication, Need-payoff) strategy.
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Sales and Science
- De Joe A Snyder III en 10-27-21
De: Neil Rackham
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Smarter Not Harder
- The Biohacker's Guide to Getting the Body and Mind You Want
- De: Dave Asprey
- Narrado por: Dave Asprey
- Duración: 8 h y 31 m
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If you want to lose weight, boost your energy, or sharpen your mind, there are shelves of books offering myriad styles of advice. If you want to build up your strength and cardio fitness, there are plenty of gyms and trainers ready to offer you their guidance. What all of these resources have in common is they offer you a bad deal: a lot of effort for a little payoff. Dave Asprey has found a better way.
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Immeasurable value
- De Colorado High Country en 02-28-23
De: Dave Asprey
Lo que los oyentes dicen sobre SPIN Selling
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
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- Anonymous User
- 03-27-24
Where is the pdf?
I need the pdf to remember the points he made. He always implies to look for figures
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- Artem Gurnov
- 10-26-22
Great book but not perfect narrator
Narrator doesn’t pause at all. It makes it difficult to divide the logical blocks of the narration when one works carefully with the book. The content is very useful and practical
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- christian
- 11-25-22
Great Book but Missing PDF
This is a great book but it doesn't makes sense to publish it on Audible referring constantly to graphs and figure which we don't have access to as no PDF is provided. I tried to search the internet but with no real luck!
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esto le resultó útil a 1 persona
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- Anonymous User
- 08-05-21
Makes sense
Author’s words about using the skill being so much harder than just learning it are so true.
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- WT
- 02-25-22
Needs accompanying PDF
Many references to figures, some crucial for your understanding of a concept. Disappointing then that there is no PDF with relevant illustrations
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- Bo Smol
- 11-17-23
Great book, how to think about having your sales in a evergreen way.
Where's the PDF with visuals? I finished the book and Now want to go over the visuals and relisten the parts.
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- Cliente Amazon
- 12-09-23
Great book missing aditional material
Every time the author said something about tables, figures, transcript’s there’s nothing to refer to. I think a pdf with this material would be a great addition for the experience
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