Sell Beer!: How to Start a Brewery from the Ground Up

Microbrewery, Nanobrewery, Taproom, Pub, Brewhouse, Bar: Make and Sell Custom Craft Beer, IPA, Small Batch Brews

De: Stanley Harper

Narrado por: Tarquin Thornton-Close

Did you know you can make real money by making and selling your own beer? Do you have a passion for brewing new flavors of beer and want to make a living selling your refreshing drinks? Are you looking for a business that is always in demand? Consider starting a brewery!

Who doesn’t love to drink beer?

A start-up brewery is not all about just brewing good beers. There’s lots of competition out there, and in reality, there will always be people who make good or even better beers. Planning is a very big part of your beer journey.

As a future business owner, you need to be on top of a lot of things. It’s not just your beer recipe and finances that you need to be worried about. You also need to keep track of the regulations and laws of your state, the construction of your brewery, your equipment, your deliveries, etc.

You’ll need a plan.

You also need to have a pulse on what is going on in the market and your demographic. This is so you can adjust or tweak your plan accordingly. Throw your pride and your stubbornness out of the window. Sure, your first plan may seem great at first, but as you steadily work on it and start to figure things out, you will find that what you initially had in your head might not work at all. Building a good business plan needs a lot of research, foresight, and understanding of the market.

It’s a lot of work - trust me.

But for this audiobook, I sat down with my wife and wrote down what we think will help you out.

Now, my wife and I haven’t always had the most business-savvy of minds, and when this all began, we were just a couple of wide-eyed newbies eager to follow our passions. Of course, while they always tell you to follow your dreams and reach for the stars and all that, life isn’t all sunshine and butterflies. Passion can only get you so far, and the cold, harsh truth of reality is that to succeed, you need an actual plan if you don’t want to end up miserable and broke.

©2021 CSBA Publishing (P)2021 CSBA Publishing

If I hear the word “brewery” or “beer” one more time…

More like “if I were to write a book about opening a brewery, these are some of the general ideas that I might write about.” Absolutely zero helpful information. Like: “If you want to open a brewery to sell your beer, think about who might want to buy it, and do your market research so that you know your customer base…” and so on and so on and so on. Thanks guy, I never thought of that before.

Very very very basic

This is really just an outline for starting any business. If the author is successful I wish he would tell us which brewery he started….