The Arab World Unbound
Tapping into the Power of 350 Million Consumers
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The Arab World Unbound
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Narrado por:
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Brett Barry
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De:
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Vijay Mahajan
Acerca de esta escucha
An expert's guide to exploring business opportunities in the burgeoning Arab marketplace
This groundbreaking book reveals the myriad opportunities presented by the Arab World's market of 350 million consumers, who collectively wield the ninth-largest economy in the world. Based on the author's firsthand research, including hundreds of market visits and more than 600 interviews at companies doing business throughout the region, this book shows how globally interconnected and vibrant the Arab markets are.
Through a rich blend of data and anecdotal observations, it chronicles how, by respecting the region's culture and religious norms, hundreds of local and multinational companies and entrepreneurs are creating successful businesses in this large and growing marketplace.
- Hundreds of interviews and illustrative examples peel away stereotypes about Arab consumers to reveal diverse, vibrant and entrepreneurial consumer markets
- Explains how multinational companies, such as Coca-Cola, Unilever, and Proctor & Gamble, and leading regional companies are working successfully in the Arab nations
- Shows how Arab entrepreneurs, both men and women, are shaping the regional and global marketplaces
- Vijay Mahajan, author of two previous award-winning books on emerging markets, is one of the world's most-cited researchers in the business and economics sector
As the global marketplace continues to expand, this book offers anyone interested in investing in the Arab world an expert perspective on the boundless business opportunities.
©2012 John Wiley & Sons, Inc (P)2012 Gildan MediaLos oyentes también disfrutaron...
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General4 out of 5 stars 3,117
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Narración:4.5 out of 5 stars 2,675
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Historia4 out of 5 stars 2,667
In just a decade and a half, Jack Ma, a man from modest beginnings who started out as an English teacher, founded Alibaba and built it into one of the world's largest companies, an e-commerce empire on which hundreds of millions of Chinese consumers depend. Alibaba's $25 billion IPO in 2014 was the largest global IPO ever. A Rockefeller of his age who is courted by CEOs and presidents around the world, Jack is an icon for China's booming private sector.
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4 out of 5 stars
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Strange: Best part of story happens "off-screen"
- De Tristan en 09-02-16
De: Duncan Clark
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Vanishing Frontiers
- The Forces Driving Mexico and the United States Together
- De: Andrew Selee
- Narrado por: Kevin Stillwell
- Duración: 9 h y 3 m
- Versión completa
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General4.5 out of 5 stars 38
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Narración:4.5 out of 5 stars 34
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Historia4.5 out of 5 stars 34
There may be no story today with a wider gap between fact and fiction than the relationship between the United States and Mexico. Through portraits of business leaders, migrants, chefs, movie directors, police officers, and media and sports executives, Andrew Selee looks at this emerging Mexico, showing how it increasingly influences our daily lives in the United States in surprising ways - the jobs we do, the goods we consume, and even the new technology and entertainment we enjoy.
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5 out of 5 stars
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A mandatory read, now more than ever
- De Haydon Hill en 08-04-19
De: Andrew Selee
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The World Is Flat
- Further Updated and Expanded
- De: Thomas L. Friedman
- Narrado por: Oliver Wyman
- Duración: 27 h y 15 m
- Versión completa
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General4 out of 5 stars 981
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Narración:4 out of 5 stars 546
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Historia4 out of 5 stars 544
When scholars write the history of the world twenty years from now, what will they say was the most crucial development in the first few years of the twenty-first century? The attacks on the World Trade Center on 9/11 and the Iraq war? Or the convergence of technology and events that allowed India, China, and so many other countries to become part of the global supply chain for services and manufacturing, creating an explosion of wealth in the middle classes of the world's two biggest nations?
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1 out of 5 stars
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If you like cliches...
- De Jonathan Shultz en 09-08-07
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Frenemies
- The Epic Disruption of the Ad Business (And Everything Else)
- De: Ken Auletta
- Narrado por: Jonathan Todd Ross
- Duración: 12 h y 3 m
- Versión completa
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General4 out of 5 stars 123
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Narración:4.5 out of 5 stars 106
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Historia4 out of 5 stars 108
An intimate and profound reckoning with the changes buffeting the $2 trillion global advertising and marketing business from the perspective of its most powerful players, by the best-selling author of Googled. Advertising and marketing touches on every corner of our lives, and is the invisible fuel powering almost all media. Complain about it though we might, without it the world would be a darker place. And of all the industries wracked by change in the digital age, few have been turned on its head as dramatically as this one has.
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4 out of 5 stars
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Good; not for beginners
- De DV en 10-05-18
De: Ken Auletta
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What's Mine Is Yours
- The Rise of Collaborative Consumption
- De: Roo Rogers, Rachel Botsman
- Narrado por: Kevin Foley
- Duración: 8 h y 12 m
- Versión completa
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General4.5 out of 5 stars 90
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Narración:4.5 out of 5 stars 71
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Historia4.5 out of 5 stars 69
The recent changes in our economic landscape have only exposed and intensified a phenomenon: an explosion in sharing, bartering, lending, trading, renting, gifting, and swapping. From enormous marketplaces such as eBay and Craigslist to emerging sectors such as peer-to-peer lending (Zopa), "swap trading" (Swaptree), and car sharing (Zipcar), Collaborative Consumption is disrupting outdated modes of business and reinventing not only what we consume but how we consume.
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4 out of 5 stars
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An Important Topic
- De Roy en 11-06-10
De: Roo Rogers, y otros
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China, Inc.
- De: Ted C. Fishman
- Narrado por: Alan Sklar
- Duración: 13 h y 38 m
- Versión completa
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General4 out of 5 stars 315
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Narración:4 out of 5 stars 75
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Historia4 out of 5 stars 78
China today is visible everywhere: In the news, in the economic pressures battering America, in the workplace, and in every trip to the store. Provocative, timely, and essential, this dramatic account of China's growing dominance as an industrial super-power by journalist Ted C. Fishman explains how the profound shift in the global economic order has occurred, and why it already affects us all.
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1 out of 5 stars
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Just read the Amazon reviews befor buying it ...
- De Dan en 08-10-05
De: Ted C. Fishman
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Primal Branding
- Create Zealots for Your Brand, Your Company, and Your Future
- De: Patrick Hanlon
- Narrado por: Alan Sklar
- Duración: 7 h y 50 m
- Versión completa
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General4 out of 5 stars 388
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Narración:4.5 out of 5 stars 292
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Historia4 out of 5 stars 291
What is it that made Starbucks an overnight sensation and separated it from other coffee house companies? Why do many products with great product innovation, perfect locations, terrific customer experiences, even breakthrough advertising, fail to get the same visceral traction in the marketplace as brands like Apple and Nike?
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4 out of 5 stars
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Good book, hard to stay interested
- De Axiom Brevity en 11-21-16
De: Patrick Hanlon
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The Wawa Way
- How a Funny Name and Six Core Values Revolutionized Convenience
- De: Bob Andelman, Howard Stoeckel
- Narrado por: Dana Hickox
- Duración: 6 h y 12 m
- Versión completa
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General4.5 out of 5 stars 39
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Narración:4.5 out of 5 stars 32
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Historia4.5 out of 5 stars 32
Grahame Wood opened the first Wawa Food Market in 1964 as an outlet for Wawa dairy products. Since then, the convenience store has grown into a well-known company that competes against the biggest industry players in the world in three areas: fuel, convenience, and food, all while maintaining their personal approach and small business mentality. Now, almost 50 years later, Wawa has opened its first store in Florida and begun to play on the national field. How did it happen?
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5 out of 5 stars
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Great outline for success at anything...
- De Friend en 09-29-15
De: Bob Andelman, y otros
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Trade-Off
- Why Some Things Catch On, and Others Don't
- De: Kevin Maney
- Narrado por: Dennis Holland
- Duración: 6 h y 58 m
- Versión completa
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General4 out of 5 stars 52
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Narración:4 out of 5 stars 30
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Historia4.5 out of 5 stars 30
In Trade-Off, Kevin Maney shows how these conflicting forces determine the success, or failure, of new products and services in the marketplace. He shows that almost every decision we make as consumers involves a trade-off between fidelity and convenience between the products we love and the products we need.
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4 out of 5 stars
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No Trade-Offs for Reading Trade-Off
- De Joshua Kim en 06-10-12
De: Kevin Maney
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The Self-Made Billionaire Effect
- How Extreme Producers Create Massive Value
- De: John Sviokla, Mitch Cohen
- Narrado por: Erik Synnestvedt
- Duración: 6 h y 17 m
- Versión completa
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General4.5 out of 5 stars 321
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Narración:4.5 out of 5 stars 261
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Historia4.5 out of 5 stars 260
Imagine what Atari might have achieved if Steve Jobs had stayed there to develop the first massmarket personal computer. Or what Steve Case might have done for PepsiCo if he hadn't left for a gaming start-up that eventually became AOL. What if Salomon Brothers had kept Michael Bloomberg, or Bear Stearns had exploited the inventive ideas of Stephen Ross? Scores of top-tier entrepreneurs worked for established corporations before they struck out on their own and became self-made billionaires.
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1 out of 5 stars
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Waste of time!
- De Anonymous User en 05-30-20
De: John Sviokla, y otros
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AI Superpowers
- China, Silicon Valley, and the New World Order
- De: Kai-Fu Lee
- Narrado por: Mikael Naramore
- Duración: 9 h y 28 m
- Versión completa
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General4.5 out of 5 stars 4,339
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Narración:4.5 out of 5 stars 3,670
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Historia4.5 out of 5 stars 3,668
In AI Superpowers, Kai-fu Lee argues powerfully that because of these unprecedented developments in AI, dramatic changes will be happening much sooner than many of us expected. Indeed, as the US-Sino AI competition begins to heat up, Lee urges the US and China to both accept and to embrace the great responsibilities that come with significant technological power.
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3 out of 5 stars
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Compelled to listen at 2x speed
- De LEE en 09-26-18
De: Kai-Fu Lee
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The Art of Business Wars
- Battle-Tested Lessons for Leaders and Entrepreneurs from History's Greatest Rivalries
- De: David Brown
- Narrado por: David Brown
- Duración: 11 h y 56 m
- Versión completa
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General4.5 out of 5 stars 116
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Narración:4.5 out of 5 stars 105
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Historia4.5 out of 5 stars 105
Based on the chart-topping Business Wars podcast, stories, and lessons from history’s greatest business rivalries, interspersed with audio clips from the podcast. Using Chinese military genius Sun Tzu’s strategies as a guide, Brown examines why some companies triumph while others crumble....
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1 out of 5 stars
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Just a repeat of the pod cast…..
- De Vm2008 en 02-01-22
De: David Brown
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Chicken Soup for Entrepreneur's Soul: Advice and Inspiration for Fulfilling Dreams
- De: Jack Canfield, Mark Victor Hansen
- Narrado por: Alan Robertson
- Duración: 8 h y 21 m
- Versión completa
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General4.5 out of 5 stars 79
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Narración:4.5 out of 5 stars 65
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Historia4.5 out of 5 stars 64
Chicken Soup for the Entrepreneur's Soul is a compilation of short stories from entrepreneurs, both large and small, who share their experiences of success, failure and courage, with a little helpful advice mixed in. Many of these stories, told for the first time here, will enlighten you to new methods of entrepreneurship or simply help you believe in the possibilities of getting started.
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5 out of 5 stars
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Great!
- De Anonymous User en 03-01-20
De: Jack Canfield, y otros
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Africa Rise and Shine
- De: Jim Ovia
- Narrado por: David Applefield
- Duración: 4 h y 8 m
- Versión completa
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General4.5 out of 5 stars 31
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Narración:4.5 out of 5 stars 25
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Historia4.5 out of 5 stars 25
The road to success is rarely linear and never easy. But with courage, hard work, perseverance, and dedication to duty, Jim Ovia, founder and chairman of Zenith Bank, proves we can achieve the unthinkable. Jim has been called the Godfather of Banking by Forbes Africa. And this should be no surprise. In a time of tension between military and civilian regimes, periods of incredible economic instability, and a decaying infrastructure, Jim founded Zenith Bank in Nigeria.
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5 out of 5 stars
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Very inspiring
- De Henry en 06-10-23
De: Jim Ovia
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The Prosperity Paradox
- How Innovation Can Lift Nations out of Poverty
- De: Clayton M. Christensen, Efosa Ojomo, Karen Dillon
- Narrado por: Mike Chamberlain
- Duración: 9 h y 37 m
- Versión completa
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General4.5 out of 5 stars 382
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Narración:4.5 out of 5 stars 308
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Historia4.5 out of 5 stars 304
Clayton M. Christensen, the author of such business classics as The Innovator’s Dilemma and the New York Times best-seller How Will You Measure Your Life, and coauthors Efosa Ojomo and Karen Dillon reveal why so many investments in economic development fail to generate sustainable prosperity and offers a groundbreaking solution for true and lasting change.
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2 out of 5 stars
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Simplistic, lack of insights
- De D. Cameron en 05-24-21
De: Clayton M. Christensen, y otros
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Little Rice
- Smartphones, Xiaomi, and the Chinese Dream
- De: Clay Shirky
- Narrado por: George Backman
- Duración: 3 h y 57 m
- Versión completa
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General4.5 out of 5 stars 43
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Narración:4.5 out of 5 stars 35
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Historia4.5 out of 5 stars 36
Since the 1990s China has been climbing up the ladder of quality, from doing knockoffs to designing its own high-end goods. Xiaomi - its name literally means "little rice" - is landing squarely in this shift in China's economy. But the remarkable rise of Xiaomi from startup to colossus is more than a business story because mobile phones are special. The common desiderata of the global population, mobile phones offer the kind of freedom and connectedness that autocratic countries are terrified of.
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5 out of 5 stars
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Informative and up to date.
- De Kevin en 01-10-16
De: Clay Shirky
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Becoming Facebook
- The 10 Challenges That Defined the Company That's Disrupting the World
- De: Mike Hoefflinger
- Narrado por: Nicholas Techosky
- Duración: 7 h y 45 m
- Versión completa
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General4 out of 5 stars 88
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Narración:4 out of 5 stars 72
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Historia4 out of 5 stars 74
Facebook's founding is legend: In a Harvard dorm, wunderkind Mark Zuckerberg invented a new way to connect with friends...and the rest is history. But for the people who actually molded this great idea into a game-changing $300 billion company, the experience was far more tumultuous and uncertain than we might expect. Mike Hoefflinger was one of those Facebook insiders.
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3 out of 5 stars
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mainly a tribute to the success of FB
- De Anonymous User en 10-07-18
De: Mike Hoefflinger