The Carrot Principle

How the Best Managers Use Recognition to Engage Their People, Retain Talent, and Accelerate Performance

De: Adrian Gostick, Chester Elton

Narrado por: Adrian Gostick, Chester Elton

Stick Management is out. Carrot management is in! The Carrot Principle offers proven strategies to help recognize and motivate your valued employees.

Since its original publication in 2007, the New York Times bestseller The Carrot Principle has received rave reviews in The Wall Street Journal, Fortune, and The New York Times, and has helped a host of managers to energize their teams, and companies to dramatically boost their business results. The book was even adopted by the prestigious FranklinCovey International training and consulting group for its leadership training. This updated edition couldn't come at a better time, as the economic downturn requires us all to come up with creative and cost-effective ways to stimulate growth and productivity.

Revealing the groundbreaking results of one of the most in-depth management studies ever undertaken, The Carrot Principle shows definitively that the central characteristic of the most successful managers is that they provide their employees with frequent and effective recognition. With independent results from HealthStream Research, and analysis by bestselling leadership experts Adrian Gostick and Chester Elton, this breakthrough study of 200,000 people over ten years found dramatically greater business results when managers offered constructive praise and meaningful rewards in ways that powerfully motivated employees to excel. These managers lead with carrots, not sticks, and in doing so achieve higher:

-Productivity
-Engagement
-Retention

In a new chapter, Gostick and Elton report on the results of an extensive study, conducted by leading research authority Towers Perrin, that confirms the extraordinary effectiveness of the Carrot Principle approach all around the globe.

Drawing on case studies from leading companies including Disney, DHL, KPMG, and Pepsi Bottling Group, Gostick and Elton show how the key to recognition done right is combining it with four other core traits of effective leadership. Gostick and Elton walk readers through exactly how to use the simple but powerful methods they have discovered all great managers use to provide their employees with this effective recognition, which can be learned easily and will produce immediate results.

Great recognition can be done in a matter of moments—and it doesn't take budget-busting amounts of money. Following these simple steps will make you a high-performance leader and take your team to a new level of achievement.©2007 O.C. Tanner Company. All rights reserved; (P)2007 Simon and Schuster Inc. All rights reserved.

Reseñas de la Crítica

"Gostick and Elton are the undisputed thought leaders in employee motivation and recognition. In The Carrot Principle, they not only provide the statistical proof that recognition will drive business results, but show how great organizations are using these tools to inspire performance." -- John Mullen, Global Chief Executive Officer, DHL Express

Not bad, but not enough examples

Would you try another book from Adrian Gostick and Chester Elton and/or Adrian Gostick and Chester Elton ?

Probably not

Has The Carrot Principle turned you off from other books in this genre?

No, on the contrary, if you are looking to believe in the concept of employee recognition, they give plenty of numbers and studies that back up the idea the recognizing and rewarding employees is the way to go, however, I found the words 'study', 'research', were way overused. I just wanted to know how to do it better than I am already doing.

fantastic listen

If you could sum up The Carrot Principle in three words, what would they be?

Informative inspiring thought provoking

What other book might you compare The Carrot Principle to and why?

This book is similar to the referral machine.

Any additional comments?

I need to listen to this one again. Its a constant barrage of good ideas, and you can't really take it all in in one listen. Too much good info!

Great ideas that make sense

The thought of recognition seems very simple but is definitely overlooked. I’m excited to incorporate this in our organization.

Good information

Would you recommend this audiobook to a friend? If so, why?

The information they provide is useful and informative. However, they are both a bit pretentious and they swap back and forth during the reading. Both of those annoyed me, but get past them and there really is useful stuff here.

How could the performance have been better?

Use one narrator.
Do not pronounce your "s" as "z".
It is not prO-ject. It's Proh-ject.
And so forth.
Nit picky? Maybe, but they talk in your ear for quite a while and it gets old.

What did you learn from The Carrot Principle that you would use in your daily life?

Management principles.

Real Recognition, Not Cheap Tricks

The book uses an evidenced based approach to support the use of recognition as a strategic advantage. Some of the ideas for recognition are a bit over the top, like hiring a barista to fix your team coffee as they come in or a singer to sing someone their favorite song at work, but most of the examples are not only doable, but needed!