Producing compelling content, especially as a micro or nano influencer, can sometimes feel challenging, but don't let the numbers get to you! This week on The Wrap, I'm sharing a personal story to remind you that influence isn't just about big followings. Even with less than 10,000 followers, you can make a real impact and create value for your community.

I recently shared a quick YouTube video about a scheduling app that I love, and it turned out to be a win for me & my community despite low engagement metrics.

In today's episode, I dive into the details of how small, thoughtful posts can lead to substantial results. We'll explore how my short, unpolished video about the Trafft app demonstrated the power of serving your audience with helpful, timely content.

Plus, I'll shoutout Stephanie Garcia's book "The Ultimate Guide to Influencer Marketing," where she shows us just how agile and impactful small influencers can be.

📚 Book: https://amzn.to/3UQYHVG

So grab your headphones and get ready to feel inspired. Whether you're balancing work, life, and content creation or just looking for a little motivation today, this episode has something for you. Remember, your voice matters, and with the right approach, you can make a meaningful impact too!

Chapters

* 00:00 - Intro

* 00:22 - Motivation for micro and nano influencers

* 01:10 - Real-life example of using Traft and creating impact

* 02:18 - Small numbers but big outcomes

* 03:23 - Insights from Stephanie Garcia's book

* 03:48 - Building on successful strategies

* 04:34 - Parting motivation: Your voice matters

Key Takeaways:

1) Even small influencers can make a profound impact with thoughtful and useful content.

2) Low engagement metrics don't necessarily mean your content isn't valuable or effective.

3) Identifying themes in your expertise can guide your future content, increasing its value for your audience.

Time for you TAKE ACTION:

* What do people know you for? What do they seek advice from you to do? These could be avenues for you to build your influence!

#influencer #contentcreation #smallcreators #streamlikeaboss

Where to find Tanya Smith & say hello 👋🏾

* Programs website: https://www.streamlikeaboss.tv

* Company website: https://getnoticedwithvideo.com

* YouTube channel: https://youtube.com/@tanyasmith

* I’m on all the socials: Facebook, Instagram, and LinkedIn @getnoticedwithvideo & Twitter @videocoachtanya

Affiliate Links: Sometimes, I mention products and use affiliate links and I may receive compensation if you make a purchase. You never pay extra for a product purchase because I'm an affiliate, nor does it cause me to recommend a product that does not deliver what it promises. Every app or product I refer to you is offered in good faith.