In this insightful episode of the 10xMarketer Podcast, Girdharee Saran, Founder of Grow Real Quick, interviews Rebecca Hugo, a Senior UX Auditor at Baymard Institute. Rebecca shares her extensive research on optimizing the checkout flow for e-commerce websites to reduce cart abandonment and deliver a seamless user experience. Key takeaways include reducing form fields to an average of seven, leveraging mobile-optimized keyboards, and delaying account creation until the end of the checkout process. She also addresses cart abandonment rates, highlighting that 42% of users abandon carts due to not being ready to checkout and 22% due to a complicated process. Building trust through optimized visual cues and offering various payment methods is essential. Enhancing the mobile checkout experience with touch-optimized keyboards and auto-filling address fields can also reduce abandonment rates. Rebecca offers actionable tips for new e-commerce store owners, such as analyzing site analytics, prioritizing common usability issues, and ensuring transparent pricing and fee information. Don't miss this episode filled with valuable insights to optimize your online checkout process and reduce cart abandonment. Subscribe to the 10X Marketer Podcast for more e-commerce growth strategies.

In this episode of the 10x Marketer podcast, we chat with Prof. Dhruv Nath, an accomplished angel investor and author. Prof. Dhruv shares his journey from being an engineer to an angel investor and authoring his latest book, "Earnicorns." Discover the fundamental differences between loss-making unicorns and profitable Ernicons, and learn from real-life examples of successful startups like Zerodha, Zoho, and Dream11. If you're a budding entrepreneur or interested in the startup ecosystem, this episode is a treasure trove of actionable insights.

Welcome to the 10xMarketer Podcast! In this episode, we have Muhammad Hamid Khan, an expert in semantic SEO, who shares his insights on building topical authority and the future of SEO. Hamid discusses his journey, the fundamentals of semantic SEO, and offers practical advice on creating a content strategy that aligns with search engine behavior. Tune in to learn how to elevate your website's rankings and achieve sustainable growth.