• 144: General Motors - Alfred Sloan - From a simple draftsman to a multi-millionaire Automobile icon

  • Apr 11 2023
  • Duración: 22 m
  • Podcast

144: General Motors - Alfred Sloan - From a simple draftsman to a multi-millionaire Automobile icon

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  • Resumen

  • William Durant started General motors, but it almost came close to shutting down. Then Alfred Sloan stepped in. He adopted a different approach than his competitors to sell his cars. The strategy worked and sales took off.

    GM ultimately became a multi-billion dollar company. Let us check out their story.
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