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In this episode, host Jordan Berry interviews Stephen Gramaglia, an inspiring entrepreneur who successfully owns and operates three laundromats in New York. Stephen shares his incredible journey from working at Eastern Funding for over two decades to diving headfirst into the laundromat industry alongside his wife in 2019.

This episode is packed with valuable insights on building laundromats from scratch, navigating leases, hiring staff, and the importance of investing in improvements to wow your customers. Stephen and Jordan explore the pros and cons of buying existing stores versus building new ones, specifically highlighting the benefits of laundry card systems.

Stephen's methodical approach to market research, strategic pricing, and proactive business management has helped him turn challenges into opportunities. You'll hear about his innovative marketing strategies, including a successful "20 for 20" promotion, and the critical role of positive online presence and reviews.

In this episode, Jordan + Stephen discuss:

00:00 Laundromat opened with strict COVID protocols. No competition.
12:43 Goal to set high standard for laundromats.
30:15 Higher price resulted in unexpected higher volume.
38:10 Upgraded laundry equipment improves customer satisfaction.
45:36 Landlords may catch vision for community change.
59:11 Limiting weekend machine use due to demand.
01:11:02 Invested in store, improving it, increasing revenue.
01:18:43 Choosing equipment brand is a tough decision.
01:26:50 Extensive efforts to prevent laundry drain problems.
01:38:58 Anticipate time for store building, avoid pitfalls.
01:48:20 Avoids coin store due to logistical issues.
02:01:46 Insightful and practical advice for business owners.
02:06:22 Action and opportunity are key to success.

Show Notes-
https://laundromatresource.com/show156

Resources-
Website: cleanfreshlaundromat.com
Social: @cleanfreshlaundromat

Show Sponsors

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