• #17 - Mastering Healthcare PR: Expert Strategies from John Hallock and Christina Farr

  • Jul 2 2024
  • Duración: 31 m
  • Podcast

#17 - Mastering Healthcare PR: Expert Strategies from John Hallock and Christina Farr

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  • Resumen

  • Our guests:

    • John Hallock, Chief Communications Officer at Quantum Health
    • Christina Farr, Owner & Editorial Lead at Second Opinion Media


    In this episode, we discussed:

    • Challenges in Modern PR: The declining number of journalists and the growing need for proactive communication.
    • Importance of Founder-Led Communication: Why startup founders should take charge of their own PR efforts.
    • Building Media Relationships: Strategies for developing meaningful relationships with journalists.
    • Direct Communication Channels: Leveraging platforms like LinkedIn, Substack, and Twitter for effective storytelling.

    Our sponsors for this episode are:
    Sage Growth Partners https://sage-growth.com/
    Quantum Health https://quantum-health.com/

    Learn More About Each Guest's company!
    Quantum Health https://quantum-health.com/
    Second Opinion Media https://secondopinion.media/

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