David Skudlik is the co-founder and CEO of digital agency Sforzato, a company that provides a variety of digital marketing services to the classical music and wider performing arts sector. Their impressive client list to date has included the likes of Nicola Benedetti, Barbara Hannigan, Ray Chen and Alice Sara Ott. David is also known for his weekly newsletter, David’s Dearest, a neatly curated pick of his own cultural recommendations.

Born into a musical family, David grew up playing the violin, but later ended up following his entrepreneurial instincts instead. In this episode, David talks about setting up his company, then relaunching it one successful decade later; what he’s learned along the way in terms of managing people and making decisions; and the valuable friendships that have grown from initially professional relations. He also spoke about starting out with his first fashion accessory business at 17, and was very honest about how much he disliked practising...

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David's links:

Website

Instagram

Sforzato

David's Dearest newsletter

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Music: François Couperin - Le Tic-Toc-Choc ou Les Maillotins

Performed by Daniel Lebhardt

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This podcast is also available to listen to via The Violin Channel

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The Classical Circuit is made by Ella Lee (producer by trade, pianist at heart).

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