• 42: Why your marketing is probably not customer-centric

  • Jul 22 2024
  • Duración: 47 m
  • Podcast

42: Why your marketing is probably not customer-centric

Escúchala gratis

Ver detalles del espectáculo

  • Resumen

  • Being customer-centric and creating the best marketing or user experience in general with the customer top of mind can be easier said than done.

    Just take the example of copy. Strategists determine the direction, writers craft it and then some manager approves it. Everyone brings their perspectives by default - so how do we always shift those perspectives to be from the customer, the person who should find value in the content and experience.


    To discuss that topic, Jennifer Mancusi is joined by Debbie Levitt, author of “Customers know you suck.” Let’s demystify marketing together on Episode 42 of "Marketing, Demystified."

    "Marketing, Demystified" is brought to you by Growgetter, your growth marketing partner. Learn more here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://growgetter.io
    Más Menos
activate_WEBCRO358_DT_T2
Marketing Economía
Más Menos

Lo que los oyentes dicen sobre 42: Why your marketing is probably not customer-centric

Calificaciones medias de los clientes

Reseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.

Reseñas de Audible.com

Opiniones de Amazon
No hay comentarios disponibles