• #7 Dev Sethi, ex-Meta and YouTube – What’s next for sports, brands and athletes on social media?

  • Oct 2 2023
  • Duración: 23 m
  • Podcast

#7 Dev Sethi, ex-Meta and YouTube – What’s next for sports, brands and athletes on social media?

Escúchala gratis

Ver detalles del espectáculo

  • Resumen

  • Dev Sethi is Meta’s former Director of Sports Partnerships, with over 15 years of experience in the world of fan engagement, also including roles at Google, YouTube and as Instagram’s Head of Sports.

    Dev brings an inside view into the world of sport’s social media explosion having worked closely with major leagues, teams, brands, athletes and creators across more than a decade.

    But just how has sports fan behaviour evolved on social media since its emergence? How can sports, brands, athletes and creators unlock the potential of the world’s largest digital channels? And what does the fan experience of tomorrow look like in the social media future?

    In episode seven of The Fan Engagement Podcast, you’ll learn:

    00:03 Introduction to Dev Sethi

    01:15 How the role of sports partnerships on social platforms has evolved in the last decade

    03:49 NIL (name, image, and likeness) and how Meta empowered collegiate athletes to monetise social followings

    08:28 Why social media is now the front door to sports fans – and how to capitalise

    11:33 Why sport is an unrivalled vehicle to engage social media audiences at scale

    16:51 What are the next big trends set to hit social media in the world of sport?
    Más Menos
Marketing Economía Deportes y Aire Libre
Más Menos

Lo que los oyentes dicen sobre #7 Dev Sethi, ex-Meta and YouTube – What’s next for sports, brands and athletes on social media?

Calificaciones medias de los clientes

Reseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.

Reseñas de Audible.com

Opiniones de Amazon
No hay comentarios disponibles