Aly Walansky has been covering lifestyle topics, with a focus on food, travel, and cocktails, for two decades. She's done all of this living and working (and eating!) from a tiny New York City studio apartment — so she knows a thing or two about cooking and eating well on a budget, in small spaces -- and sharing it with her audience. Her daily Substack newsletter goes out to close to 10,000 people each day.

In this episode:

• How Aly Walansky found her niche.[3:26]

• Secrets of building sustainable relationships with editors [4:43]

• The gift of Substack when it comes to time management [6:10]

• How Aly created content during the pandemic [10:17]

• Her experience writing for 10,000 substack subscribers and what she offers paid subscribers. [12:59]

• How she structures her AMAs [14:26]

• The new wave of AI in Journalism [15:55]

• Adding yourself into the story [17:30]

• The importance of a social media footprint for writers, even if you’re an introvert [20:52]

Connect with Aly

alywalansky.substack.com

Connect with Estelle:

Watch Estelle’s episode #88 with Former HARO Founder, Peter Shankman

https://estelleserasmus.com/88-the-founder-of-haro-peter-shankman-a-hero-to-journalists-on-deadline-launches-source-of-sources/

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