This week I was delighted to have founder and CEO of IMPRINT, Andy Seibert join me  for a coffee. Andy and his team have featured in a number of our webinars over the past year, so it was great to sit down and chat content marketing. Andy talked me through  how Global Voices began and the aim of bringing different communities together from across the world. Andy recently spent time at Content Marketing World in Cleveland, so was interested to hear what he had to say about the trends that came from the event.

Connect with Andy on LinkedIn: https://www.linkedin.com/in/andy-seibert-42641b/

A coffee with the CMA was created to give you a chance to listen and learn from the leading names in our industry. We wanted to create a fun podcast that also gave a real look into the world of content marketing and the people that make this industry so exciting.

We're lucky enough to have members from across the world and this week I was joined by OTW's Chief Executive Officer, Rasmus Winther. It was great to have a coffee with Rasmus, and having worked closely with OTW for the past few years, it was great to find out more about content marketing in the Nordic region and the similarities to our members here in the UK. We also discussed humour and why we need to see more humour in the content we produce.

A coffee with the CMA was created to give you a chance to listen and learn from the leading names in our industry. We wanted to create a fun podcast that also gave a real look into the world of content marketing and the people that make this industry so exciting.

After working closely with Eagle for the past few years, it was great to catch up with co-founder and Managing Director, Philip Osei-Hwere. The Eagle team specialise in cultural marketing and during the podcast spoke in great detail about how brands often miss the mark when looking to create content for a specific culture. We also covered the changes in attitude and the consumer market since Eagle was founded in 2004, an interesting conversation and one I'm sure you'll enjoy listening to.

Find out more about Eagle Eye: https://www.theemhglobal.com/index.php

A coffee with the CMA was created to give you a chance to listen and learn from the leading names in our industry. We wanted to create a fun podcast that also gave a real look into the world of content marketing and the people that make this industry so exciting.