Episodios

  • Taking a Break: AI in Marketing Pauses for Summer
    Aug 1 2024

    Hey everyone, Stan Berteloot here! Just a quick update for all our AI in Marketing enthusiasts. From August 1st to August 19th, our regular updates will be on hold as I take some time off in beautiful South Brittany, France. But don’t worry, I’ve got you covered! While I’m away, tune in to my other podcast, Back in America. This AI-free series dives into unique and compelling stories from across the United States, exploring local cultures and personal tales that are sure to entertain and enlighten. So grab your favorite drink, kick back, and enjoy Back in America. I’ll be back soon with more AI, tech, and marketing insights. Enjoy the summer!

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    2 m
  • AI Threatens Education Integrity, Maximo the Solar Panel Robot, and OpenAI's Controversial Voice Feature
    Jul 31 2024
    "Ai in Marketing with Nytro Marketing" brings to you in today's episode the diverse application and impact of AI across various sectors. We talk about how AI is being misused to compromise the quality of higher education degrees, bringing an alarming threat to the education sector. In another development, we discuss how energy companies are turning to AI-powered robots to mitigate labor shortages while striving to meet escalating electricity needs and combat climate change. Tune in to hear about AMD's second-quarter earnings reports, with the highlight being their remarkable sale of data center products and their successful strategies to challenge Nvidia's supremacy in the AI chip market. The conversation also includes the latest from OpenAI and the launch of their highly anticipated yet controversial voice feature on their ChatGPT platform. And ending on a tense note, we delve into how AI is fueling more aggressive and widespread attacks on Vice President Kamala Harris's presidential campaign. Get ready to know all about the intersections of AI, technology, and society in this episode. Stay tuned!
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    5 m
  • SAG-AFTRA Strikes Against AI, Apple Enhances Privacy, WPP and Nvidia Relieve Advertising Loads, and AI in the Startup World
    Jul 30 2024
    "Ai in Marketing with Nytro Marketing" offers an insightful round-up of the latest developments in AI across various sectors. First, we delve into the ongoing strike by SAG-AFTRA over the use of AI in game studios such as Activision, Disney, and Warner Bros. Next, we look at Apple's new AI models designed to create a balance between on-device capabilities and cloud processing. We also discuss how AI is revolutionizing the advertising scene with WPP and Nvidia's partnership to use generative AI in creating detailed 3D environments. Furthermore, the collaboration between Nvidia and Shutterstock highlights how generative AI technology is reshaping the world of design and visual content. In the startup domain, we inform listeners about Runway's new feature that transforms images into high-quality videos, despite ongoing controversies. Finally, we end with the latest strides in language models, with Anthropic’s Claude 3.5 Sonnet named as the best-performing model in Galileo’s “Hallucination Index”, and OpenAI's new tool, "SearchGPT", set to challenge traditional search engine models.
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    5 m
  • "Musk's Controversial Video, Rising Anti-AI Sentiment, and Future Predictions by Google's Kurzweil: A Tech-Filled Week"
    Jul 29 2024
    "Ai in Marketing with Nytro Marketing" explores the latest developments in the tech world and its intersection with marketing. In this episode, we discuss Elon Musk's controversial repost of a manipulated video violating platform policies. In a lifestyle shift, the introduction of an AI Editor faced huge backlash, leading to an apology and retreat from AI personas across brands due to anti-AI sentiment and ethical concerns. The language disparities of AI language models is another issue addressed in this episode, emphasizing the technological inequity and cultural bias Non-English languages face. We also delve into the resurgence of CD sales and nostalgia for a more intimate connection with music. On future trends, we discuss futurist Ray Kurzweil's predictions of Artificial General Intelligence and singularity. Lastly, we feature Matthew Patrick's story of leveraging his platform to lobby for better support for creator businesses on Capitol Hill. Tune in for riveting discussions on the fast-paced tech and marketing world.
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    5 m
  • "Google's AI and Job Impact, China's AI Revolution, OpenAI Rivaling Google, and Paris's AI Security Concerns"
    Jul 26 2024

    On today's episode of "AI in Marketing with Nytro Marketing," we delve into exciting developments in AI across various sectors. We first shed light on Google-funded research claiming two-thirds of British jobs can benefit from AI, emphasizing on how AI skill development will be crucial for economic growth. Next, we turn our focus on international technological landscapes, discussing how Chinese tech firms are successfully rivalling American AI systems thanks to open-source technologies with significant implications for productivity and security. We also talk about OpenAI's prototype of its revolutionary AI-powered search engine, SearchGPT, designed to challenge Google's supremacy. The spotlight then moves to security measures being ramped up for the Olympics in Paris, with AI playing a vital role in monitoring surveillance footage, sparking discussions around privacy concerns. In social media talks, we highlight WhatsApp's milestone in reaching 100 million users in the US as they leverage AI to enhance functionalities. Lastly, we touch on how GE HealthCare is collaborating with AWS to pioneer AI tools that aim to revolutionize medical data analysis. Tune in and stay updated on the latest advancements in AI and its profound impact on various sectors.

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    5 m
  • "Musk's Double-edged Week, Wiz Declines Alphabet's Offer, Salesforce-Workday Tech Collab & Reid Hoffman's Endorsement: A Week in Tech News"
    Jul 25 2024

    "Ai in Marketing with Nytro Marketing" is an engaging podcast that delves into the latest trends, news, and developments in AI and marketing. This episode provides insights into Elon Musk’s controversial actions on platform X and his support for Donald Trump, along with Tesla’s worrying financial reports. We also discuss Alphabet's failed acquisition bid for cybersecurity startup Wiz, the strategic collaboration between Salesforce and Workday, and Reid Hoffman's endorsement of Kamala Harris for president. The episode will conclude with a discussion on recent developments in global AI regulation, as competition authorities from the U.S., EU, and UK join forces to tackle anti-competitive practices in AI.

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    5 m
  • "Kamala Harris Deepfakes Stir Up Social Media, OpenAI Under Senate Scrutiny, Amazon's Alexa Struggles with Profits & Meta's AI Shakes Up the Digital Landscape"
    Jul 24 2024

    On today's episode of "AI in Marketing with Nytro Marketing," we're delving into a variety of news updates that highlight the power, potential, and pitfalls of AI. We start with exploring the significant role artificial intelligence plays in political discussions, as exemplified by a viral deepfake video featuring Kamala Harris and the controversy it stirred. Following that, we turn our attention to OpenAI and the senators demanding answers on their safety protocol against potential AI misuse. We then discuss a Wall Street Journal report revealing the massive financial loss incurred by Amazon's Alexa division. Pivoting to environmental solutions, we analyze the innovative 'VERO', a quadrupedal robot designed to clean beaches. Subsequently, we review the launch of Meta Platforms' latest AI model, `Llama 3.1`. Lastly, we wrap up with a fascinating study that provides insights into how generative AI can both boost individual creativity yet potentially limit wider diversity of ideas. Tune in to stay updated on how AI continues to reshape different industries and aspects of our lives.

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    5 m
  • Screenplay AI Fears and Triumphs, Political Shifts in Silicon Valley, Luma AI's Looping Revolution, NVIDIA's Energy Efficiency Leap and AEON's Controversial Smile Standardization
    Jul 23 2024

    In ‘Ai in Marketing with Nytro Marketing’, we delve into the latest applications of AI across different sectors and their impact on society and businesses. In the first story, we discuss a screenplay AI creating an entire miniseries and its potential ramifications, from socio-economic impacts to ethical dilemmas. In a twist of events in Silicon Valley politics, prominent tech figures endorsement of Trump was met with a resurgence in Democratic support after Biden's exit from the presidential race. The podcast also explores Luma AI's "Loops” feature, which transforms digital marketing with seamless video loops from simply text descriptions, images, or keyframes. We also examine the role of AI in energy efficiency, emphasizing NVIDIA's contributions. Finally, we scrutinize the ethical aspect of Japanese supermarket chain AEON using AI to enhance customer service by analyzing employees' smiles and speech tones.

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    5 m