Ad Age Marketer's Brief

De: E.J. Schultz & Adrianne Pasquarelli
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  • Resumen

  • A weekly look at the stories making waves across the marketing industry featuring discussions with newsmakers and Ad Age reporters.
    2019
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Episodios
  • How Ben & Jerry’s is thinking about activism post Unilever spin-off

    How Ben & Jerry’s is thinking about activism post Unilever spin-off
    Aug 14 2024

    The ice cream maker has had to balance is social justice views and being part of a packaged food giant
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    21 m
  • Reckitt’s Fabrice Beaulieu on how the company is using AI

    Reckitt’s Fabrice Beaulieu on how the company is using AI
    Aug 7 2024

    Chief marketer behind Lysol, Mucinex and Airwick describes how company is using AI to mine insights, measure media effectiveness and more.
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    27 m
  • Nissan’s top marketer on making the car the star

    Nissan’s top marketer on making the car the star
    Jul 31 2024

    Vinay Shahani, senior VP for U.S. sales and marketing at Nissan Americas, on recapturing the automaker’s marketing edge and how it is approaching sports marketing.
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    22 m
Marketing Economía Política y Gobierno
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