Jeff Swartz’s 20 years of experience in digital advertising have made him an expert in evaluating and selecting technology for his business. But when clients continually asked for a service for which Jeff’s agency couldn’t find a provider, Jeff set out to create the software himself.

In this episode of Aepiphanni Off the Cuff, Jeff and Rick explore the risk-reward analysis that led Jeff to take the leap into entrepreneurship and self-fund his startup. Discover how he transformed his company over the years, integrating cutting-edge tech into their daily operations, and how he tackles the challenge of selecting the right software solutions.

Don't miss this episode filled with wisdom and inspiration! Tune in and stay ahead in the tech game.

•        How Jeff’s marketing agency piloted a program for self-serve, highly targeted, location-based advertising

•        The tools and software utilized by Jeff ’s team to grow the business, including adopting new AI

•        How Jeff’s agency makes decisions about what projects to prioritize

•        Why Jeff gives the authority to team members to select new software

•        Common pitfalls in evaluating new software

Have you been considering starting a business podcast?

On this week’s episode of Aepiphanni Off the Cuff, Rick sits down with marketing and media expert Lee Judge to discuss all the ins and outs of running a successful podcast that will elevate your brand and strengthen your business.

Before starting his company, Content Monsta, Lee describes living parallel lives – doing corporate marketing and sales by day and working deep in creativity doing video production by night.

Today, he has combined both, bringing creativity and data analytics into one powerhouse business that helps executives and businesses produce podcasts, video, and content marketing.

Discover everything Lee Judge and Content Monsta have to offer. Learn how to leverage podcasts and other forms of media to successfully market your business in today’s episode of Aepiphanni Off the Cuff.

• About Content Monsta’s Unique Approach Combining Media and Marketing

• Why So Many Companies Are Getting into Podcasts

• 5 Mistakes Executives Make When Doing a Podcast

• The Ideal Podcast Length, Quality, Format, and Promotion

• How Executives Should Present Themselves on Video and Audio Podcasts

What does it take to succeed as a tech startup?

Kelly Flynn and Tim Chalk share their decades of knowledge in the tech space with this week’s listeners of Aepiphanni Off the Cuff.

Kelly and Tim, founders of Seirios Technologies, coach tech founders and help them build both the roadmap and the business they need to support their dreams. Their job is to work themselves out of a job as they help turn your vision into reality.

Listen in to this week’s episode of Aepiphanni Off the Cuff to gain the perspective you need as an ambitious tech founder with a unique, clever idea.

•       The 3 Levels of Startup Support Provided by Seirios Technologies

•       Myths vs. Reality for Tech Startups

•       Working with Development Teams

•       Are NDAs Necessary for Tech Startups?

•       Scaling, Roadmaps, and Advice for Founders