B.E. GOOD!  Por  arte de portada

B.E. GOOD!

De: BVA Nudge Consulting
  • Resumen

  • We speak with leaders in the field of behavioral science to get to know more about them, their work, and its application to emerging issues. Listen in for fresh insights, inspiration and to hear about some of the latest evolutions in the field. Behavioral Economics for good: Nudging better business and better lives! Hosted by Ausha. See ausha.co/privacy-policy for more information.
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Episodios
  • Look Again: The Power of Noticing What Was Always There - Cass Sunstein
    Jun 10 2024

    🎧 In this episode we are honored to welcome Cass Sunstein, renowned legal scholar known for his contributions to behavioral science and administrative law. From 2009 to 2012 Sunstein served as the Administrator of the Office of Information and Regulatory Affairs with the Obama Administration, where he pioneered the use of behavioral science in public policy. His interdisciplinary work has been internationally recognized, earning him the Holberg prize in 2018.


    Today we're excited to discuss his new book, co-authored with Tali Sharot called, Look Again: The Power of Noticing What Was Always There.


    During this conversation, we’ll explore:


    🧠 How our brains become desensitized to experiences over time

    🔎 Real-world examples of habituation and their consequences

    ⚔️ Practical strategies for disrupting routines, environments, and perspectives for a more holistic understanding of the present

    To learn more about Sunstein's work you can find his academic papers at the Social Science Research Network (SSRN).

    In addition, over his career Sunstein has written over 20 books including best sellers Nudge, written with Richard Thaler, and Noise, written with Daniel Kahneman and Oliver Sibony.


    Hosted by Ausha. See ausha.co/privacy-policy for more information.

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    46 m
  • Writing for Busy Readers - Todd Rogers
    Apr 15 2024

    🎙️ In this episode, we're excited to welcome Todd Rogers, co-author of the insightful book, Writing for Busy Readers. Known for his groundbreaking research leveraging behavioral science to enrich communication, Todd's expertise has earned national acclaim. As a distinguished professor of public policy at the Harvard Kennedy School of Government and co-founder of social enterprises, the Analyst Institute and EveryDay Labs, Todd shares a wealth of knowledge about the transformative power of effective communication.


    During this conversation, we’ll explore:


    📖Factors that influence reading comprehension

    🚀Strategies to achieve clarity and better reader engagement

    💡 Real-world examples of effective communication strategies

    To learn more about Rogers and his work visit his website at www.writingforbusyreaders.com. Interested in receiving feedback firsthand? Try the “AI for Busy Readers” tool to enhance your writing skills using OpenAI’s GPT-4.

    Join the conversation and share your thoughts about this podcast on Twitter @BVANudgeConsult.
    Don’t have social media? Our inbox is always open at contact@bvanudgeconsulting.com.


    Hosted by Ausha. See ausha.co/privacy-policy for more information.

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    39 m
  • Misbelief: What makes Rational People Believe Irrational Things - Dan Ariely
    Mar 4 2024

    🧐 We are honored to have the opportunity to welcome Dan Ariely, the esteemed James B. Duke Professor of psychology and behavioral economics at Duke University, for a second time to engage in a captivating conversation in this podcast episode.

    In this episode, we explore the world of misbelief and its impact on decision-making:

    • 📖 Dan discusses the inspiration behind his latest book, "Misbelief – What Makes Rational People Believe Irrational Things," drawn from personal experiences during the COVID-19 pandemic.

    • 🔎 Learn about Dan’s unique research approach, which combines scientific experiments with interviews and insights from individuals who hold misbeliefs.

    • 🧠 Explore the concept of the misbelief funnel and its four stages, illustrating how stress, misinformation, cognitive biases, and social forces contribute to the spread of misbelief.

    • 🗺 Discover how misbelief shapes our perceptions, decision-making processes, and vulnerability to misinformation in today’s complex world.

    • 🦉Dan expresses optimism for the future of behavioral science and the resilience and understanding of humanity.


    💌To learn more about Dan and his work, visit his website : https://danariely.com/

    Let us know what you think on Twitter @BVANudgeConsult. 

    Don’t have social media? Our inbox is always open at contact@bvanudgeconsulting.com .  


    Hosted by Ausha. See ausha.co/privacy-policy for more information.

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    55 m

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