The Triple-A Memphis Redbirds have an identity that is closely tied to their Major League parent club, but is still distinctly their own. A neon theme in the brand pays tribute to the city's historic Beale Street. Guests include:

• Alex Coil, Redbirds broadcaster, Twitter @alex_coil
• Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon
• Meagan May, Backbeat Tours, backbeattours.com

Find the Baseball By Design podcast online:

• Twitter @Count2Baseball
• Instagram @baseballbydesign
• linktr.ee/BaseballByDesign

Baseball By Design is a member of the Curved Brim Media Network.

The Carolina Mudcats name and logo has been part of the history of two franchises, but its future beyond 2025 is in doubt. This episode features a live appearance from the Mudcats ballpark, with checkins from Curved Brim Media's newest member the Minor League Nerd and a couple of Baseball By Design regulars. Guests include:

• Curved Brim Media Meetup, curvedbrimmedia.com
• Kelly Robinson, Minor League Nerd
• Ranger Amy Burnett, Insta @therealrangeramy, Twitter @rangeramy
• Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon

Find the Baseball By Design podcast online:

• Twitter @Count2Baseball
• Instagram @baseballbydesign
• linktr.ee/BaseballByDesign

Baseball By Design is a member of the Curved Brim Media Network.

Minor League Baseball has gotten a flurry of attention the national media as team rebrands have gone viral on social media. Tess DeMeyer, staff editor for The Athletic, who authored an article that was published online in The Athletic and in print in The New York Times, joins the podcast to talk about what she learned in her extensive research for that article. Guests include:

• Tess DeMeyer, The Athletic, Twitter @tess_demeyer
• Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon

Find the Baseball By Design podcast online:

• Twitter @Count2Baseball
• Instagram @baseballbydesign
• linktr.ee/BaseballByDesign

Baseball By Design is a member of the Curved Brim Media Network.

The collegiate summer level Lake Charles Gumbeaux Gators turned a community mascot that dates back nearly half a century into an identity for a brand-new baseball team. The Mardi Gras-themed alligator doubles as a symbol of the town and a logo for the team. Guests include:

• Aaron Castete, Marketing and Communications Manager, Lake Charles Gumbeaux Gators
• Ranger Amy Burnett, Insta @therealrangeramy, Twitter @rangeramy
• Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon

Find the Baseball By Design podcast online:

• Twitter @Count2Baseball
• Instagram @baseballbydesign
• linktr.ee/BaseballByDesign

Baseball By Design is a member of the Curved Brim Media Network.

The Double-A Somerset Patriots have a serious, patriotic brand that befits their new affiliation with the New York Yankees. But their whimsical Jersey Diners alternate brand took the minor world by storm this offseason. This episode features both identities!

Guests include:

• Dave Marek, Senior Vice President of Marketing, Somerset Patriots, Twitter @dmarek94
• Ryan Foose, Fooser Sports Design, Website, Twitter @foosersports
• Al Langlois, Baseballpalooza regular
• Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon

Find the Baseball By Design podcast online:

• Twitter @Count2Baseball
• Instagram @baseballbydesign
• linktr.ee/BaseballByDesign

Baseball By Design is a member of the Curved Brim Media Network.

The High A Spokane Indians collaborate with the Spokane Tribe of Indians to create a respectful partnership that includes the team's brand and its alternates. Guests include:

• Otto Klein, Owner, Spokane Indians
• Jason Klein, Brandiose, brandiose.com
• Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon

Find the Baseball By Design podcast online:

• Twitter @Count2Baseball
• Instagram @baseballbydesign
• linktr.ee/BaseballByDesign

Baseball By Design is a member of the Curved Brim Media Network.

Your host Paul was a guest on Chicago's 670 the Score with Steve Rosenbloom. This week on the podcast we share that radio appearance! Guests include:

• Steve Rosenbloom, 670 the Score @670TheScore, Twitter @steverosenbloom
• Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon

Find the Baseball By Design podcast online:

• Twitter @Count2Baseball
• Instagram @baseballbydesign
• linktr.ee/BaseballByDesign

Baseball By Design is a member of the Curved Brim Media Network.

The Beloit Sky Carp's brand digs deep into the history of Beloit, Wisconsin, with a variety of logos. Three years into their new ballpark and two years into the new brand, the team's identity is a fixture in Minor League Baseball. Guests include:

• Quint Studer, Owner, Beloit Sky Carp
• Jason Klein, Brandiose, brandiose.com
• Howard Aprill, Naturalist, Wehr Nature Center
• Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon

Find the Baseball By Design podcast online:

• Twitter @Count2Baseball
• Instagram @baseballbydesign
• linktr.ee/BaseballByDesign

Baseball By Design is a member of the Curved Brim Media Network.