Can a successful corporate lawyer seamlessly pivot to the bustling world of tequila entrepreneurship? Meet Mara Smith, the founder of Inspiro Tequila, who not only made this bold transition but also redefined her career and life along the way. From her education in accounting and law, Mara's journey weaves through prestigious law firms and corporate roles until an unexpected life change led her to focus on family. Sixteen years later, she emerged with a renewed entrepreneurial spirit, transforming her passion into a thriving business.
(00:00) - From Corporate Lawyer to Tequila Founder
(08:15) - Journey of Reentering the Workforce
(17:49) - Evolution of Tequila in America
(22:07) - Understanding Tequila and Mezcal
(36:00) - Tequila Market Trends and Marketing Insights
(45:46) - Marketing Strategies for Female-Centric Tequila
(57:41) - Impact of Tequila Popularity on Market

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Ever wondered what it takes to become the voice of an NHL team? Join us as we sit down with Rick Ball, the new play-by-play announcer for the Chicago Blackhawks, and uncover his incredible journey from Kelowna to Calgary and now to the Windy City. Rick shares his rich history, including his education at the British Columbia Institute of Technology, and his unbridled enthusiasm for covering a potential generational talent like Connor Bedard. Gain insight into the personal and professional highs and lows that shaped his career, and discover why Rick is so excited to work alongside Darren Pang in a city with deep hockey roots.
(00:00) - Rick Ball in the Press Row
(10:57) - Navigating Bias in Play-by-Play Commentary
(17:45) - Importance of Game Day Preparation
(22:08) - Broadcast Booth Locations Impact Game Experience
(31:38) - NHL Broadcaster's Favorite Road Cities
(35:51) - NHL Expansion Talks and Chicago Blackhawks

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Ever wondered what it feels like to witness historic Olympic moments up close? Julie recounts a heartwarming story with Canadian sprinter Donovan Bailey, reminiscing about his unforgettable victories at the 1996 Atlanta Games. We also capture the surreal atmosphere of Paris post-Olympics, where the city, adorned with the Olympic rings, provided a magical backdrop. From the intensity of the games to the serenity of summer travel, Julie’s adventures take us from the vibrant streets of Paris to the tranquil beauty of Saint-Tropez, leading into her exciting interview with US Women’s National Team goalkeeper Alyssa Naeher.

(00:00) Sports Media and Olympic Coverage
(12:54) Emotional Olympics and Paris Trip
(18:57) Summer Adventures and Fantasy Football Auction
(22:44) Sports Broadcasting and Fantasy Football
(30:22) Career Diversity and Adaptability
(33:51) Authenticity and Connection in Sports Broadcasting
(39:58) Hockey Broadcasting Dream Goal
(45:04) Hockey Coverage Evolution and Personalities

For more, be sure to visit Yyzsportsmedia.com and follow @yyzsportsmedia