Episodios

  • Live From Destinations International: Redefining Indicators in Destination Promotion

    Live From Destinations International: Redefining Indicators in Destination Promotion
    Jul 18 2024
    Fact: When constituents value something, it gets funded. In our first D.I. 2024 episode, we explore how to better express value by actively using new metrics and indicators, looking at massive datasets and making better marketing decisions. Ted Sullivan is Chief Marketing Officer at Zartico. Andreas Weissenborn is Vice President of Research and Advocacy at Destinations International.
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    22 m
  • Strategy & Education for Inclusive Hospitality with Billy Kolber and Ken Porpora

    Strategy & Education for Inclusive Hospitality with Billy Kolber and Ken Porpora
    Jul 9 2024
    Learn about the growth of LGBTQ+ travel market, how destinations can become more welcoming, and the language surrounding identity. Billy Kolber and Ken Porpora are Co-Founders of HospitableMe.
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    21 m
  • ESTO 2024 Sneak Peek with Aimee Misako Gabel, Angie Briggs, and Jody Raida

    ESTO 2024 Sneak Peek with Aimee Misako Gabel, Angie Briggs, and Jody Raida
    Jul 2 2024
    ESTO is August 11-13 in Columbus, Ohio, and this year's theme is "Ignite Your Spark." Mark is joined by Aimee Misako Gabel and Angie Briggs for a first look at this year's convention, advice for first-time attendees, and tips for maximizing your stay. We also hear from Jody Raida about the upcoming GoUSA TV Storytelling Awards and how destinations can still participate before the deadline to enter. Aimee Misako Gabel is Senior Vice President for Events and Education at U.S. Travel Association. Angie Briggs is Vice President of Destination Engagement at U.S. Travel Association. Jody Raida is a Content Consultant for GoUSA TV.
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    16 m
  • The Latest Travel Trade Insights from Nick Hentschel

    The Latest Travel Trade Insights from Nick Hentschel
    Jun 25 2024
    Having a huge international customer volume enables Nick to observe travel trends from a very unique perspective. Hear about the current state of global travel, with projections for the next few years. We also cover the bankruptcy of Europe’s third largest tour operator and the latest on China - plus, Mark quizzes Nick about other career options he considered outside of the travel industry. Nick Hentschel is Chief Operating Officer at AmericanTours International.
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    17 m
  • Disruptive Storytelling with Leah Chandler

    Disruptive Storytelling with Leah Chandler
    Jun 18 2024
    Learn about the secret sauce behind Puerto Rico’s approach to storytelling. Mark also explores the relationship between a CMO and a CEO at a DMO, and you’ll find out about the "United Voices" campaign partnership with Afar. Leah Chandler is Chief Marketing Officer at Discover Puerto Rico.
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    22 m
  • He’s the CEO of a Sports Commission & the CEO of a DMO: Meet Cleveland’s David Gilbert

    He’s the CEO of a Sports Commission & the CEO of a DMO: Meet Cleveland’s David Gilbert
    Jun 11 2024
    DMOs frequently express interest in expanding Sports Tourism. Learn from an expert in both fields who could teach a masterclass in developing the right infrastructure for success. We get a take on building large new sports facilities, and find out when it’s worth taking a chance on sports events that may not produce a profit. David Gilbert is CEO at Destination Cleveland and the Greater Cleveland Sports Commission.
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    17 m
  • Changing Luxury Travel with Tom Marchant

    Changing Luxury Travel with Tom Marchant
    Jun 4 2024
    Will the next big trend in luxury travel be travelers seeking silence, or maybe blink travel? Tom Marchant, Co-Founder of the Black Tomato Group, shares how luxury travel is being redefined by modern travelers, the value of word-of-mouth publicity, and being named one of the "48 people changing the way we travel" by Condé Nast Traveler.
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    18 m
  • Growing Sustainable Tourism with Kind Traveler's Jessica Blotter

    Growing Sustainable Tourism with Kind Traveler's Jessica Blotter
    May 28 2024
    Jessica informs us that 97% of travelers want their travel dollars to have a positive impact in the communities they visit. To understand where sustainable tourism is headed, we cover global trends at the intersection of travel, philanthropy, and sustainability. Find out how Kind Traveler works with destinations and hotels. Plus, learn about key factors that travelers utilize in evaluating destinations for sustainability. Jessica Blotter is CEO, Co-Founder, and Editor-In-Chief of Kind Traveler.
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    21 m