• BrandBusters Ep. 8: Chase's Retail Media Bet, Olympics' Ads Record, and Tortured Poets

  • Apr 24 2024
  • Duración: 29 m
  • Podcast

BrandBusters Ep. 8: Chase's Retail Media Bet, Olympics' Ads Record, and Tortured Poets Por arte de portada

BrandBusters Ep. 8: Chase's Retail Media Bet, Olympics' Ads Record, and Tortured Poets

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  • Resumen

  • In Episode 8, James and Sean discuss:
    1. Chase's unveiling of Chase Media Solutions, giving advertisers access to merchant category spending behavior
    2. NBC scores big with a record $1.2 billion in ad sales 100 days prior to the games taking place in Paris
    3. Sean reveals his inner Swiftie and discusses Taylor's marketing masterclass with the surprise double release of The Tortured Poets Department
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