Brands, Beats & Bytes

De: Brand Positioning Doctors
  • Resumen

  • Interesting people, insightful points of view and incredible stories on what’s popping and not popping in marketing, tech, and culture you can use to win immediately. Brands, Beats and Bytes boldly stands at the intersection of brand, tech and culture. DC and Larry are fascinated with stories and people behind some of the best marketing in the business. No matter how dope your product, if your marketing sucks your company may suck too. #dontsuck
    Brand Positioning Doctors
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Episodios
  • REMIX: Album 5 Track 16 - What's Poppin? Brand Heat vs. Product Heat
    Sep 5 2024

    REMIX: Album 5 Track 16 - What's Poppin? Brand Heat vs. Product Heat

    We are diving into Brand Heat vs. Product Heat on today's What's Poppin? episode.
    Recently, Under Armour's new CEO, Stephanie Linnartz, noted in a statement that she's prioritizing amplifying global brand heat. Our partners are diving into what that actually means and how to know if your brand and/or product has it!



    Show Partner: Specificity
    Learn More About Specificity


    Stay Up-To-Date on All Things Brands, Beats, & Bytes on Social

    Instagram | Twitter

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    21 m
  • REMIX: Album 5 Track 23 – Functional & Emotional Unison w/Renita Bryant
    Aug 29 2024

    REMIX: Album 5 Track 23 – Functional & Emotional Unison w/Renita Bryant

    We love an episode with firsts..but how about an episode with multiple first-time answers. Renita Bryant is bringing us jew-els with her compelling answers in our 5-Questions segment that made us stop, listen, and reflect. From a successful author, publisher, and analyst, Renita has forged a path of entrepreneurship while staying authentic and true to herself (and the self she's been since her middle school days).

    An episode that will hit you to your core and inspire you to think better and be the best YOU there is.


    Here are a few key takeaways from the episode:

    • Mentee/Mentor relationships can provide value to both parties
    • Hire Slow - Fire Fast - It's a true saying.
    • Authenticity is truly your power (and your personal brand)
    • Functionally & Emotionally
    • When Two-Become-One

    NOTES:

    Show Partner: Specificity
    Learn More About Specificity


    Stay Up-To-Date on All Things Brands, Beats, & Bytes on Social

    Instagram | Twitter

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    1 h y 21 m
  • Album 6 Track 19 - The Most Interesting Woman in Marketing - Jackie Woodward
    Aug 23 2024

    Album 6 Track 19 - The Most Interesting Woman in Marketing - Jackie Woodward

    Brand Nerds! We are bringing you the most interesting woman in the marketing world—yes, most interesting! While some may pick a niche business world to work in, today's guest, Jackie Woodward, is a woman of many talents within many niches of the brand and marketing world. She is inspiring, interesting, and an incredible businesswoman who leads with heart and intellect. We can't wait for you to take a listen and get to know Jackie as we did.

    Here are a few key takeaways from the episode:

    • Nurture Your Network
    • Think like a brand. Act like a retailer.
    • Give your people a chance to lead.
    • Curiosity is the core of success.
    • Be a collector of interesting people.
    • Even though you might want to - you can't fix people.
    • How the brands you work on become your kids.


    NOTES:
    Connect with Jackie
    Jackie Woodward | LinkedIn

    Book: The Power of Instinct: The New Rules of Persuasion in Business and Life


    Stay Up-To-Date on All Things Brands, Beats, & Bytes on Social

    Instagram | Twitt

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    1 h y 11 m

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