With companies like Amazon, Wells Fargo, Wal-Mart, American Airlines, Glassdoor, IBM and X (formerly known as Twitter) dropping their DEIB initiatives, staff and/or funding, it seems like business doesn’t want to do inclusion. My take?

That these business should have a pipeline to success that allows all team members equal access to reach their potential, anyways. How odd is it to try and get people to stay mediocre when what our community needs is our creative genius?

In this episode, I dive into the notion that entrepreneurs have a responsibility towards developing leaders and transplanting solutions in communities - THIS is how we do business better.

Produced By - ⁠⁠Cortina Jenelle Branding Agency ⁠⁠ Catch the videos - ⁠YouTube⁠

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Is your business positioned to be passed down to the next generation? Will your brand outlive you and earn you a place in history? What will people remember you for? Learn how to build a legacy from the very beginning stages of building your business and let’s have that conversation about your legacy that you’ve been meaning to have. In this episode, I discuss key person insurance, brand reputation, risk management, legacy mindset, brand integrity and ways you can plan ahead for your business resilience in crisis.

Produced By - ⁠⁠Cortina Jenelle Branding Agency ⁠⁠ Catch the videos - ⁠YouTube⁠

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Learn how to build business that beats statistics by not failing or closing your doors within the first 5 years. How is it done? In this episode, I discuss the value of origin stories and the invaluable business lessons my grandmother taught me at 12 years old - the importance of perseverance, taking care of community, leading with values, principles and a clear sense of purpose - and why you should embrace these, too.

Produced By - ⁠Cortina Jenelle Branding Agency ⁠ Catch the videos - YouTube

Join the Brands for Better Business club -

Patreon

Follow Me - Linked IN