Business of the Beat

De: Mean Ole Lion Media
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  • Resumen

  • Business of the Beat podcast is a culmination of real-world case studies, lessons, and insights from industry leaders who have successfully started, grown, and accelerated their companies. Hosted by 3x founder and award-winning industry expert Kendra Bracken-Ferguson, Business of the Beat offers a unique perspective into the business of beauty. Each episode is packed with empowering, educating, and inspiring content that will help you scale your business. Dive into the behind-the-scenes stories of each guest and discover the beauty of their success. Hosted by 3x founder and award-winning industry thought leader Kendra Bracken-Ferguson. Features real-world case studies from successful founders, executives, influencers, and operators. Provides empowering, educating, and inspiring content to help you scale your business. Offers behind-the-scenes stories of each guest, highlighting the beauty of their success. Focused on the business of beauty, offering unique insights and lessons.
    Copyright 2024
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Episodios
  • Big BIG Vision

    Big BIG Vision
    Aug 25 2024
    Keta Burke-Williams, the visionary founder of the conscious fragrance brand Ourside, shares her inspiring journey of creating a brand that celebrates diverse stories and fosters community connections. She reveals how scent became a form of escape and self-care, leading her to establish Ourside. Keta highlights the significance of community and mentorship in her entrepreneurial path and details the meticulous process behind launching a successful brand. Keta delves into the "test and learn" approach in business, discussing the balance between striving for perfection and embracing iterative improvement. She emphasizes the critical role of retail for fragrance brands, explaining her strategic partnerships with Credo Beauty and Bergdorf Goodman to position Ourside as a luxury offering. Addressing the unique challenges Black founders face in the luxury market, Keta underscores the importance of strategic partnerships and sustainable growth. She highlights the necessity of patience, readiness, and building a supportive community before pursuing rapid expansion. Keta also shares practical tips for increasing fragrance longevity and expresses her excitement for Ourside’s future, including the development of new scents and potential new product formats like candles. Follow @Ourside.NYC or visit https://ourside.nyc/. Use code BOTB for 10% off Ourside products! Tune in to learn more from Keta and Kendra!
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    40 m
  • Unexpected Twists and Bold Decisions

    Unexpected Twists and Bold Decisions
    Aug 18 2024
    Kenya Carter, the visionary founder of Shapes Clothing, explores her inspiring journey from North Tulsa to the heights of fashion design. Kenya shares how a childhood love for art and fashion evolved into a dynamic career through unexpected twists and bold decisions. From running a salon with her sister to discovering fashion through a serendipitous show in Las Vegas, Kenya's story is a testament to the power of taking risks and embracing new opportunities. We delve into Kenya’s unique path, including her experience juggling family responsibilities while attending fashion school and how she leveraged her background in advertising and human relations to excel as an image consultant. Kenya’s journey highlights the importance of using one's talents to uplift others and how diverse experiences can culminate in a fulfilling career. Kenya’s reflects on the pivotal moments that shaped her career and the lessons she’s learned along the way. Visit https://www.buildintulsa.com/programs/w-e-build and stay tuned for part 2! Follow @KenyaCarter or visit https://shapesclothing.com/ Tune in to learn more from Kenya and Kendra!
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    46 m
  • Part 2: Divine Timing, Partnership, and Entrepreneurial Grit

    Part 2: Divine Timing, Partnership, and Entrepreneurial Grit
    Aug 11 2024
    In the gripping Part Two episode with Wendy Berry and Eugenia Marshall, the visionary co-founders of ConditionHER, listeners explore the profound challenges and triumphs they’ve experienced on their entrepreneurial journey. Wendy and Eugenia dive into the emotional and psychological impacts of building a business, particularly during health crises and global disruptions. Wendy opens up about ConditionHER’s journey through the pandemic, detailing the dual-edged sword of a sales boost followed by the realization of an unsustainable trend. She candidly discusses her personal battle with breast cancer and the broader implications for women who face such struggles in silence. Wendy’s story sheds light on the often-overlooked challenges women encounter and the importance of open dialogue and self-care. Eugenia Marshall contributes to the conversation, sharing how the pandemic and Wendy’s health issues impacted their business operations. She emphasizes the critical role of Wendy’s pre-pandemic groundwork and strategic shift to a wholesale model in sustaining ConditionHER during challenging times. Eugenia highlights the value of cultivating partnerships with experts and the strength of their collaborative efforts. Wendy and Eugenia also reflect on recent developments at ConditionHER, including their successful pivot to working with aestheticians and the positive impact of industry conferences. Follow @conditionHER or visit https://conditionher.com/. Use code: Kendra for 50% conditionHER! Tune in to learn more from Wendy, Eugenia, and Kendra! ConditionHER
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    34 m
Economía Ciencias Sociales Hygiene & Healthy Living
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