• Ch. 10: Craft Your Brand Story Home Page

  • Jul 5 2024
  • Duración: 13 m
  • Podcast

Ch. 10: Craft Your Brand Story Home Page

  • Resumen

  • Crafting Your Brand Story Homepage Using StoryBrand Framework

    For more books in this series, go to: PlatformGrowthBooks.com

    In this episode of the Market Your Message show, host Jonathan Milligan, author of the 'Your Message Matters' book series, discusses Chapter 10 from his book 'Launch Your Platform.' Jonathan explains how to craft a compelling brand story homepage using Donald Miller's StoryBrand framework. Key steps include using a wireframe template from Canva to map out the homepage, making the visitor the hero, and establishing visual brand consistency. Jonathan provides a detailed, step-by-step guide to creating a strategic homepage that resonates emotionally with the audience and encourages action.

    00:00 Introduction to Market Your Message
    00:47 Crafting Your Brand Story: The StoryBrand Framework
    03:08 Building an Effective Homepage
    05:52 Step-by-Step Guide to Creating Your Homepage
    09:18 Implementing Your Homepage Wireframe
    11:47 Day 10 Takeaways and Next Steps

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