Episodios

  • Mastering Marketing for Your Christmas Light Installation Business
    Oct 6 2024

    Join Jason Geiman and special guest Adam as they dive deep into the world of marketing, personal branding, and lead generation strategies for businesses in the Christmas lights and pressure washing industries. Learn about the importance of personal branding, effective use of Google business profiles, leveraging Facebook and local groups, and the power of organic SEO. Discover actionable tips for new and established businesses looking to grow their customer base through strategic marketing methods. Whether it's understanding the balance between paid ads and organic reach, building authority in your niche, or embracing the role of social media, this discussion provides valuable insights for entrepreneurs seeking to expand their marketing prowess.


    Need Christmas Lights or training
    https://www.christmaslights.io

    ❄️❄️❄️In Person Training❄️❄️❄️
    Teach You Everything You Need to Know How To Successful Start And Run A Christmas Lighting Company 🎄🎄🎄🎄
    https://christmaslights.io/in-person-training

    Need Christmas Lights
    https://www.christmaslights.io/l

    Christmas lights Tools and Resources
    https://www.christmaslights.io/tools

    Christmas Lights website template
    Christmaslights.io

    Christmas Lights Facebook Group
    https://christmaslights.io/group

    00:00 Introduction and Guest Introduction
    01:12 Adam's Journey into Digital Marketing
    03:17 Paid Ads vs. Organic Marketing
    04:31 Personal Branding on Facebook
    07:03 Leveraging Local Facebook Groups
    11:22 Google Business Profile Tips
    17:44 SEO Strategies and Citations
    20:55 Choosing the Right Marketing Agency
    30:57 Understanding Backlinks and Their Importance
    32:01 Effective Backlink Strategies for Local Businesses
    34:51 The Role of AI in SEO and Marketing
    37:52 The Importance of Personal Branding
    41:53 Starting a Christmas Light Business: Year One Strategies
    45:08 Tracking and Measuring Marketing Success
    50:15 Final Thoughts and Words of Wisdom

    Más Menos
    1 h
  • Ask Me Anything: Running a Successful Christmas Lighting Company
    Sep 30 2024

    Ask Me Anything: Running a Successful Christmas Lighting Company

    In this video, I host an open Q&A session where I answer all your questions about operating a successful Christmas lighting business. We'll cover topics like starting up, marketing strategies, client management, pricing your services, and tips for efficient installations. Whether you're just considering entering the industry or looking to expand your existing business, this interactive session is designed to provide valuable insights and practical advice to help you succeed in the festive season.

    Need Christmas Lights or training
    https://www.christmaslights.io

    ❄️❄️❄️In Person Training❄️❄️❄️
    Teach You Everything You Need to Know How To Successful Start And Run A Christmas Lighting Company 🎄🎄🎄🎄
    https://christmaslights.io/in-person-training

    Need Christmas Lights
    https://www.christmaslights.io/l

    Christmas lights Tools and Resources
    https://www.christmaslights.io/tools

    00:00 Technical Difficulties and Stream Issues
    00:26 Introduction to Marketing and Business Growth
    01:28 Answering Viewer Questions
    03:22 Christmas Light Installation Tips
    07:34 Commercial Leads and Marketing Strategies
    17:02 Google Search Insights and SEO
    27:37 Testing Different Methods for House Washing
    28:16 Understanding EDDM Costs and Timing
    28:57 Choosing the Right Christmas Light Colors
    29:37 Tips for Installing Christmas Lights
    31:13 Starting and Growing a Pressure Washing Business
    32:46 Setting and Achieving Business Goals
    33:33 Effective Marketing Strategies
    36:04 Handling Customer Inquiries and Sales
    38:19 Managing a Christmas Light Business
    39:58 Resources and Community for Christmas Light Installers
    51:14 Final Thoughts and Encouragement

    Más Menos
    1 h y 3 m
  • Automate & Grow: Must-Have Systems for Christmas Light Pros
    Sep 30 2024

    Join us for an electrifying episode of "The Christmas Light Pro Podcast" featuring our special guest, Daniel Welsh, alongside industry veterans Jason Geiman and Dustin Howes.
    In this must-listen episode, we're diving deep into Daniel's incredible journey from a $179,000 first-year revenue to his ambitious plan to double or even triple that figure this season. Daniel breaks down the game-changing systems that are fueling his rapid growth:

    The CRM that's revolutionized his customer management
    Inventory systems that ensure he's always prepared, never overstocked
    Scheduling software that's maximizing his team's efficiency
    Marketing automation tools keeping his pipeline full year-round
    Financial systems providing crystal-clear insights for strategic decisions

    Jason and Dustin weigh in with their expert perspectives, offering additional tips and insights to complement Daniel's strategies.
    Whether you're looking to break the $100K mark or aiming for seven figures, this episode is your roadmap to scaling smart. Learn how to implement these systems in your own business, avoid common pitfalls, and set yourself up for explosive growth.
    Don't miss this chance to transform your Christmas light installation business. Tune in and discover how the right systems can help you work smarter, grow faster, and shine brighter in this competitive industry.

    Here are the list and stuff to start a Christmas lighting business.

    Need Christmas Lights or training
    https://www.christmaslights.io

    ❄️❄️❄️In Person Training❄️❄️❄️
    Teach You Everything You Need to Know How To Successful Start And Run A Christmas Lighting Company 🎄🎄🎄🎄
    https://christmaslights.io/in-person-training

    Need Christmas Lights
    https://www.christmaslights.io/l

    Christmas lights Tools and Resources
    https://www.christmaslights.io/tools

    Christmas Lights website template
    Christmaslights.io

    Christmas Lights Facebook Group
    https://christmaslights.io/group

    Más Menos
    1 h y 18 m
  • Stay Safe on Steep Roofs: Essential Equipment and Footwear
    Sep 24 2024

    Navigating steep roofs can be challenging and dangerous without the right gear. In this video, we showcase the essential equipment and footwear that keep professionals safe during Christmas light installations and pressure washing tasks. Discover how tools like The Goat, Pitch Hopper, and Cougar Paws, along with the proper shoes, can make your rooftop work safer and more efficient. Whether you're a DIY enthusiast or a seasoned pro, these tips will help you tackle steep roofs with confidence.

    Here are the list and stuff to start a Christmas lighting business.

    Need Christmas Lights or training
    https://www.christmaslights.io

    ❄️❄️❄️In Person Training❄️❄️❄️
    Teach You Everything You Need to Know How To Successful Start And Run A Christmas Lighting Company 🎄🎄🎄🎄
    https://christmaslights.io/in-person-...

    Need Christmas Lights
    https://www.christmaslights.io/l

    Christmas lights Tools and Resources
    https://www.christmaslights.io/tools

    Christmas Lights website template
    Christmaslights.io

    Christmas Lights Facebook Group
    https://christmaslights.io/group

    Más Menos
    1 h
  • Solo to Team: Building a Winning Christmas Lights Crew
    Sep 20 2024

    In this exciting episode, we're joined by two titans of the Christmas lights industry: Jason Geiman and Dustin Howe from Lights at Wholesale. Together, we'll dive deep into the crucial transition from being a solo operator to building and managing a successful installation team.

    Jason, known for his practical, no-nonsense advice, will share his experiences and strategies for identifying, hiring, and training reliable crew members. He'll offer insights on how to maintain quality control as you delegate tasks and grow your operation.

    Dustin, with his extensive knowledge of the wholesale side of the business, will discuss how to efficiently scale your equipment and supply needs as your team expands. He'll provide valuable tips on managing inventory and leveraging wholesale relationships to support your growing business.

    We'll cover:
    - Key indicators that it's time to start building a team
    - Hiring strategies specific to the Christmas lights industry
    - Training techniques to ensure consistent, high-quality installations
    - Managing team dynamics and maintaining client satisfaction
    - Scaling your equipment and supply chain efficiently

    Whether you're considering hiring your first employee or looking to optimize your existing crew, this episode is packed with actionable advice to help you build a winning team and take your Christmas lights business to the next level.


    ❄️❄️❄️In Person Training❄️❄️❄️
    Teach You Everything You Need to Know How To Successful Start And Run A Christmas Lighting Company 🎄🎄🎄🎄
    https://christmaslights.io/in-person-training

    Need Christmas Lights
    https://www.christmaslights.io/l

    Christmas lights Tools and Resources
    https://www.christmaslights.io/tools

    Christmas Lights website template
    Christmaslights.io

    Christmas Lights Facebook Group
    https://christmaslights.io/group


    Más Menos
    1 h y 3 m
  • Simplify Metal Cutting with DeWalt's 20V Max XR
    Sep 20 2024

    How to Use the DeWalt Cutter for Perfect Metal Cuts

    In this podcast, Jason Gaiman, who helps Christmas light business owners grow their business, demonstrates how to use the DeWalt Cutter for precise metal cutting. He unpacks a DeWalt Cutter, explains each component, and provides a detailed step-by-step guide on setting up and using the tool. Jason highlights the importance of safety gear like safety glasses and gloves while working. He shows how to make straight and angled cuts, and clean up the cut edges for a professional finish, especially useful for permanent lighting installations. Enjoy a precise cutting experience with the DeWalt Cutter!

    00:00 Introduction to Metal Cutting Challenges
    00:09 Unboxing the DeWalt Cutter
    00:59 Setting Up the DeWalt Cutter
    02:53 Using the DeWalt Cutter for Metal Cutting
    03:21 Tips for Safe and Effective Cutting
    03:47 Demonstration of Cutting Techniques
    06:48 Finishing Touches and Conclusion

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    7 m
  • Gilbert One Plug: The Key to Easy Christmas Lights Setup
    Sep 19 2024

    How to Use the Gilbert One Plug for Easy Power Management

    In this podcast, we demonstrate how to use the Gilbert One Plug to streamline and power multiple areas efficiently.

    We'll walk you through the process of connecting a power cord to this plug, ensuring it powers bushes, runs up to the top of the house, and distributes power both ways.
    Our guide reveals step-by-step instructions, from prepping the plug to making secure connections, all while keeping the setup clean and user-friendly.

    Need to order the Gilbert One Plug
    christmaslights.io/plugs

    Here are the list and stuff to start a Christmas lighting business.

    Need Christmas Lights or training
    https://www.christmaslights.io

    ❄️❄️❄️In Person Training❄️❄️❄️
    Teach You Everything You Need to Know How To Successful Start And Run A Christmas Lighting Company 🎄🎄🎄🎄
    https://christmaslights.io/in-person-training

    Need Christmas Lights
    https://www.christmaslights.io/l

    Christmas lights Tools and Resources
    https://www.christmaslights.io/tools

    Christmas Lights website template
    Christmaslights.io

    Christmas Lights Facebook Group
    https://christmaslights.io/group

    Follow along for a simplified approach to power management.
    00:00 Introduction to the Gilbert One Plug
    00:04 Setting Up the Power Cord
    00:16 Using the One Plug
    00:42 Positioning and Securing the Plug
    01:03 Final Adjustments and Safety Tips
    02:40 Conclusion and Farewell

    Más Menos
    3 m
  • Last-Minute Tips to Prepare for Christmas Light Install Season!
    Sep 6 2024

    Is the holiday rush catching up with you? Don’t worry! In this video, we’ll cover essential last-minute tips to ensure your Christmas light install business is fully prepared for the busy season. From must-have tools to booking more clients, these quick strategies will help you finish strong and maximize your profits this year. Let's get your business ready to shine! 🎄💡

    Need Christmas Lights or training
    https://www.christmaslights.io

    ❄️❄️❄️In Person Training❄️❄️❄️
    Teach You Everything You Need to Know How To Successful Start And Run A Christmas Lighting Company 🎄🎄🎄🎄
    https://christmaslights.io/in-person-training

    Need Christmas Lights
    https://www.christmaslights.io/l

    Christmas lights Tools and Resources
    https://www.christmaslights.io/tools

    Christmas Lights website template
    Christmaslights.io

    Christmas Lights Facebook Group
    https://christmaslights.io/group

    Más Menos
    1 h y 13 m