This is session 07 of The Mark Mason Sessions.

Email Mark at Mark@Masonworld.com and Cliff at Cliff@CliffRavenscraft.com.

If you found today's conversation insightful and are looking to take your coaching business to the next level, I have an offering I think could really help you.

I facilitate a weekly group coaching program called the Next Level Coaching Program. For 90 minutes each week, I share proven frameworks and strategies to help coaches attract ideal clients and create transformation in the lives of their clients.

One of my clients who has built and sold eight-figure businesses says he gets tremendous value from each session.

If you'd like to experience this for yourself, all you need to do is email me at cliff@cliffravenscraft.com and mention this podcast episode. I'll invite you to join two sessions for free, with no strings attached.

Take me up on this opportunity to learn from my 30 years of sales, coaching and business experience. I'd love to share what I know to help you build a highly profitable coaching practice. I look forward to possibly welcoming you as my guest.

This is session 06 of The Mark Mason Sessions.

In this month's conversation, Mark came away with the following insights:

• Mark recognized his pattern of committing to more tasks than he can realistically complete each day up to this point, leading to unmet expectations and frustration. Journaling has helped uncover this pattern.
• Mark gains additional emotional intelligence by asking himself what unrealized value may be causing a particular emotion when he feels a way he don't want to. I shared a question that I like to use: "What would I have to believe to feel this way?"
• Mark's future outlook is rated as an 8 out of 10. The gap between 8 and 10 is due to a lack of confidence, stemming from his past track record and concerns about achieving your goals by the desired date. However, he understands that past experiences do not control his future. He could adjust his goal's timeline to bridge the gap to ten, but a more aggressive timeline motivates him. Therefore, he is content with an 8 out of 10 rating in this area.
• Mark is excited about building a side hustle that provides margin for enjoyable activities without pressure or responsibility.
• Focusing solely on one or two coaching clients in Mark's area of expertise by the end of the year will help him achieve this with a high level of confidence.
• Budgeting and financial planning is important for Mark's values of financial security and stress reduction, though it requires difficult choices he's been avoiding.
• Breaking large projects like financial planning into achievable blocks of time will help you make progress on priorities he's been putting off.
• Transformational Language: The language you use influences your reality. Therefore, affirming your ability to change is essential, rather than dwelling on past patterns as a declaration of your identity.

If you found today's conversation insightful and are looking to take your coaching business to the next level, I have an offering I think could really help you.

I facilitate a weekly group coaching program called the Next Level Coaching Program. For 90 minutes each week, I share proven frameworks and strategies to help coaches attract ideal clients and create transformation in the lives of their clients.

One of my clients who has built and sold eight-figure businesses says he gets tremendous value from each session.

If you'd like to experience this for yourself, all you need to do is email me at cliff@cliffravenscraft.com and mention this podcast episode. I'll invite you to join two sessions for free, with no strings attached.

Take me up on this opportunity to learn from my 30 years of sales, coaching and business experience. I'd love to share what I know to help you build a highly profitable coaching practice. I look forward to possibly welcoming you as my guest.

I’ve been observing an alarming trend. Many people are prematurely quitting their day jobs, having fallen for the myth of overnight success. In this episode, I will discuss the myth of overnight success and its negative impact on the wellbeing of those who believe in it. I will introduce three questions to consider before quitting your day job and four essential business foundations to establish beforehand. Additionally, I will provide three suggestions for those who may have prematurely left their day jobs.

As a self-employed business owner, applying for the Next Level Mastermind could be the transformative decision that propels your business and personal growth to unprecedented heights. This mastermind group is designed specifically for driven entrepreneurs like you who seek not only to excel in their business ventures but also to live a life marked by fulfillment, peace, and continuous learning.

By joining, you will connect with like-minded professionals in a supportive, collaborative environment that challenges you to surpass your current boundaries. Whether it's overcoming obstacles, strategizing for growth, or simply finding your path to personal satisfaction, the Next Level Mastermind provides the community, resources, and expert guidance necessary to make each step forward impactful.

Don't miss this chance to elevate your business and yourself. Apply today at NextLevelMastermind.info.

Central Theme(s)

• Let’s put an end to the Myth of The Overnight Success.
• Let’s stop the trend of people quitting their day jobs prematurely.

Three Questions To Ask Before You Quit Day Job

1. Do I have a track record of meeting the needs of a community of people?
2. Are people telling other people about the important work that I am doing in the world?
3. Are people coming to me and asking me for help with an offer to pay for that help?

Four Key Foundations For A Thriving Business

1. Financial Stability

   • A Proven and sustainable business model.

     (Validated Products/Services)

   • Significant Savings (Min 9-12 months runway)

2. Revenue Consistency
   • A regular and sufficient income from the business.
   • An understanding of the true timeline for building a profitable business.
3. Mindset Development
   • An ability to manage emotions, unmet expectations and significant risk.
4. Skill Development

   • A commitment to developing necessary entrepreneurial skills.

     (Time Management, Pricing, Sales, Marketing, Software, etc.)

Three Recommendations For Those Who Have Quit The Day Job Prematurely

1. Review The Financial Health of the Business
   • Evaluate current financial situation. Discover and document any potential financial gaps.
   • Identify alternative income sources if necessary.
2. Strengthen Business Foundations
   • Focus on building a consistent client base.
   • Refine products/services to meet market demand.
     • Your Product/Service should MEET DEMAND, not try to create it.
3. Mindset and Continued Learning
   • Invest in your growth in the area of mindset and emotional state management.
   • Consistently expand your professional skill development. (Especially in the areas of sales and marketing)

In this episode, I open up about the top three mistakes I've made over the past.

I'll share how stopping my weekly podcast content, neglecting consistent email communication with my audience, and abandoning my life-giving early morning routine impacted my journey.

Join me as I share the lessons I've learned from these mistakes and how they are shaping my approach moving forward.

Whether you're an entrepreneur, content creator, or someone striving for personal growth, there's something valuable in these reflections for you.

As a self-employed business owner, applying for the Next Level Mastermind could be the transformative decision that propels your business and personal growth to unprecedented heights. This mastermind group is designed specifically for driven entrepreneurs like you who seek not only to excel in their business ventures but also to live a life marked by fulfillment, peace, and continuous learning.

By joining, you will connect with like-minded professionals in a supportive, collaborative environment that challenges you to surpass your current boundaries. Whether it's overcoming obstacles, strategizing for growth, or simply finding your path to personal satisfaction, the Next Level Mastermind provides the community, resources, and expert guidance necessary to make each step forward impactful.

Don't miss this chance to elevate your business and yourself. Apply today at NextLevelMastermind.info.

My favorite aspect of coaching is witnessing the transformation in the life experiences of those I work with. I find it even more rewarding when the clients I work with apply what they've learned and share their knowledge to positively influence others.

That's precisely what Mark Mason did just one week after session #5 of The Mark Mason Sessions. Mark published episode #263 of his Late Night Internet Marketing Podcast.

In this episode, I share Mark's most recent episode so you can hear the insights and takeaways he gained from our latest coaching session.

Are you prepared to master the art and business of coaching? Join me, Cliff Ravenscraft, in the Next Level Coaching Program. Here, we delve into the complexities of transforming lives while simultaneously building a profitable coaching business.

Don't miss these:

• Live Weekly Sessions: Every week, engage in live, 90-minute group coaching sessions where you can ask questions and receive personalized feedback tailored to your current challenges.
• Tools and Techniques: Gain exclusive access to a wealth of techniques, tools, strategies, frameworks, and other resources that cover everything from client transformation to mastering the marketing of your coaching services.

Exclusive Offer: As a listener of this podcast, I’m offering you a unique opportunity to experience this transformative program. Email me at cliff@cliffravenscraft.com with “Next Level Coaching” in the subject line to receive a no-strings-attached, one-week guest pass to our coaching sessions.

Don’t just take my word for it, come and experience the transformation for yourself. Join the Next Level Coaching Program today and elevate your coaching skills to heights you never thought possible!

This is session 05 of The Mark Mason Sessions.

In this month's conversation, Mark came away with the following insights:

• Mark gained clarity on how his values and rules impact his progress and success, and that redoing the values exercise more thoroughly could provide greater clarity.
• Mark gained a greater understanding of the Values/Rules exercise and its overall intent and purpose.
• Mark understands the need, moving forward, for goals and plans to consider life realities like responsibilities, commitments, energy levels, and margins changing over time.
• Mark expressed a desire to discuss his experience with cycles of high motivation and productivity followed by seasons of procrastination and low productivity.
• We did uncover that Mark's bursts of motivation often start at the end of the year when he has more free time, but he had not accounted for how priorities and available time change with the kids’ sporting seasons.
• One of Mark's top priorities is being present with his family during sporting seasons, which means consciously adjusting goals and expectations during those times.
• We discussed how a practice of journaling can help discover patterns that could help understand what drives these cycles.

• Click Here for Full Instructions on the Values/Rules Exercise
• aTimeLogger app

If you found today's conversation insightful and are looking to take your coaching business to the next level, I have an offering I think could really help you.

I facilitate a weekly group coaching program called the Next Level Coaching Program. For 90 minutes each week, I share proven frameworks and strategies to help coaches attract ideal clients and create transformation in the lives of their clients.

One of my clients who has built and sold eight-figure businesses says he gets tremendous value from each session.

If you'd like to experience this for yourself, all you need to do is email me at cliff@cliffravenscraft.com and mention this podcast episode. I'll invite you to join two sessions for free, with no strings attached.

Take me up on this opportunity to learn from my 30 years of sales, coaching and business experience. I'd love to share what I know to help you build a highly profitable coaching practice. I look forward to possibly welcoming you as my guest.

In this podcast episode, I interview my dear friend Jessica Rhodes about her podcast guesting service business, Interview Connections, which she started in 2013.

Over the past decade, her business has become a powerful entity that helps individuals reach their ideal clients and expand their audience.

Listen in to learn valuable tips on how to make a strong impact when given the opportunity to be a guest on other people's podcasts.

Hear are just a few of the key insights from this episode

• Appearing as a guest on other podcasts has proven to be the most effective method for reaching your ideal clients and exposing your message to a large audience.
• Over the past decade, I have referred numerous clients to Interview Connections and have received entirely positive feedback.
• The importance of thorough preparation for podcast interviews cannot be overstated. This includes researching the host and having a clear call to action.
• Having a clear call to action is important, but possessing unwavering confidence in the value of your course of action is the key to eliciting responses.
• There is a need to be fully present and engaged during interviews to establish a connection with the listeners and hosts.
• Using a clear, compelling "one sheet" to make it easy for hosts to say yes and ask questions that help you achieve your goals.
• Audience size numbers from directories are not accurate or transparent, and the right audience is more important than a large size.
• Thorough onboarding, training, and pitching over multiple months is important for services like Interview Connections to deliver top-notch results.
• Authenticity and vulnerability build strong business relationships, and local employees provide personalized service better than outsourcing.
• Referral partnerships can help promote services when there is trust, integrity, and a track record of success.
• Ongoing coaching can help overcome mindset blocks keeping clients from achieving their goals.
• Jessica Rhodes has been running her "Interview Connections" podcast guesting service for over a decade. Our conversation in this podcast episode has convinced me to be a long-term advocate for her company.

Below is the email follow up that I sent to Mark after this session. Pay special attention to the additional resources section which has a link to where you can find the full instructions to the value/rules exercise.

Mark,

It was wonderful to connect with you during our call today.

Below, you'll find a link to the recording of our session, along with a list of insights and action items that emerged from our discussion.

💡 Insights From Our Conversation

• You now understand how unconscious values and rules shape your emotional experiences in life without you even realizing it. Through this exercise, we began the process of uncovering what your current system of values and rules are.
• You see how any rule that is outside of your control can trigger negative emotions like embarrassment or discouragement if not met. Evaluate how many of your rules have elements out of your control.
• You recognize that by having too many rules, it sets you up to never truly feel your most important moving towards values.
• You understand the value of rewriting your rules to have fewer requirements that completely within your control. I gave my example of focusing on my connection to God is the only rule required for me to feel peace, love and abundance regardless of circumstances.
• You can see how identifying and challenging unconscious rules from your past can help you overcome embarrassment, disappointment, and discouragement, even when not meeting original goals and targets.

📦 Additional Resources

• Click Here for Full Instructions on the Values/Rules Exercise

🎯 Action Items From Today’s Call

• I encourage you to continue the process of uncovering your current system of values and rules. Of course, I also suggest that you complete the exercise by consciously creating your new intentional values and rules for moving forward. See the “Additional Resources” section above for a link to the full exercise with instructions.
• Take some time to evaluate what the appropriate goals are for you to work on in the month of April, and email me a list by next Monday.

I look forward to our next session.

Sincerely,

Cliff