Hello, and welcome to another episode of the podcast. Today is part 2 of Shine Up Your Recipes. I started last week with questions about development, writing, testing, confidence about your recipes being yours and not just repeats, and the number of recipes to include in a book or cookbook submission. Today, I will answer more questions about organizing recipes, photos, and anecdotes, gathering recipes and deciding on a theme for a book, developing a practice for recipe development and writing, and discussing portion sizes.

Things We Mention In This Episode

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Enroll in Recipe Week a 5-part training all about recipe writing

Hello, and welcome to another episode of the podcast. For the next two episodes, I am going to help you shine up your recipes by answering your most common questions about recipes: development, writing, testing, confidence about your recipes being yours and not just repeats, and the number of recipes to include in a book or cookbook submission.

Things We Mention In This Episode

Sign up for a complimentary Recipe Refine and Shine Audit

Hello, and welcome to another episode of the podcast. Today, I have an interview with Georgina Hayden. Much to my excitement, this is not Georgina’s first time on the podcast. We had Georgina on the show back in Episode 222 for her book Nistisima, and this past Lent, I used Georgina’s book as an example of how people eat during Lent in the Orthodox Church during Episode 284. Today, Georgina is here again, and I have the pleasure of talking to her about her newest book, Greekish. Georgina grew up above her grandparent's Greek-Cypriot taverna in London. She is a food writer and has published multiple cookbooks including Stirring Slowly, Taverna, and the book I mentioned previously Nistisima. Georgina lives in London with her family but is strongly tied to her Greek-Cypriot roots through travel back to the region and food and cooking. During our time together, we discussed common myths about Greek food, how to cook Greekish dishes with maximum results and low effort, and key ingredients you can stock in your pantry to make preparing recipes in the book a breeze.

Things We Mention In This Episode

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Georgina Hayden

Interview with Georgina Hayden Episode 222

Greekish by Georgina Hayden

Easy Wins: 12 Flavour Hits, 125 Delicious Recipes, 365 Days of Good Eating (published September 2024)

Hello, and welcome to another episode of the podcast. Today, I had an interview with Jennifer Gomes. Jennifer is a Master Food Preserver, the Perfectly Preserved podcast host, and the author of The Pressure Canning Cookbook. When Jennifer set out to write a cookbook, she thought she was going to write a book about water bath canning. But the publisher returned to her and asked if she would write a book about pressure canning instead. Listen in as we discuss pivoting our concept for our cookbook, writing about a niche topic, the goal of daily consistent actions to promote her book (as inspired by the book Atomic Habits), and Jennifer’s recommendations for buying a pressure canner.

Things We Mention In This Episode

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The Domestic Wildflower

The Pressure Canning Cookbook by Jennifer Gomes

Canning for a New Generation by Liana Krissoff

National Center for Home Food Preservation

Hello, and welcome to another episode of the podcast. Today, I had an interview with Julie Evink. Julie is the creator of the popular food blog Julie’s Eats and Treats, which reaches millions monthly. She is known for no-fuss recipes that use pantry staples yet are bursting with flavor. In our time together, you'll hear all about Julie’s new cookbook, her journey from blog to cookbook, the building of her brand and blog, and how she published a cookbook that contained not only recipes from her blog but many exclusive recipes as well.

Things We Mention In This Episode

Join the waitlist for Cookbook on KDP

Julie’s Eats and Treats

Gimme Some Grilling

Hello, and welcome to another episode of the podcast. Today I have an interview with Phoebe Lapine. Phoebe Lapine is a food and health writer, chef, speaker, and the voice behind the award-winning blog Feed Me Phoebe. She is the author of 4 books, including the recently published book Carbivore, a cookbook with 130 recipes to stop fearing carbs and embrace comfort food you love. As an advocate for autoimmune disease and finding food freedom despite chronic illness, Phoebe’s work has appeared in Food & Wine, Marie Claire, SELF, Glamour, Cosmopolitan and Mind Body Green. During our interview, Phoebe and I talked about her journey as a cookbook writer, how having an autoimmune disease shifted her food perspective, two fun chapters in the Carbivore cookbook, the role of SEO in naming her cookbooks, as well as Phoebe’s tips for balancing the process of blogging, social media, book marketing all while writing a book.

Things We Mention In This Episode

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Phoebe Lapine

Carbivore

Jamie Oliver The Naked Chef Takes Off

Hello, and welcome to another episode of the podcast. Today, I have an interview with Food TV Executive Producer Karen Katz. Karen has worked on food television shows in various competition, lifestyle, documentary, reality, children's, and music/variety programming. She just completed her first book, GETTING SAUCED—How I Learned Everything I Know about Food from Working in TV, a memoir about her life behind the scenes in TV working with some beloved chefs: Emeril Lagasse, Julia Child, Bobby Flay, and Buddy Valastro, to name a few. Today on the podcast, Karen and I discuss why she wrote her memoir, what she learned from working in TV, highlights of her years at Food Network and why food shows are so popular. Karen also shares her advice with someone who wants to get on a cooking show, the value of promoting books on TV, and the inclusion of recipes in her memoir.

Things We Mention In This Episode

Join waitlist for Cookbook on KDP

Getting Sauced with Karen Katz

The Katz Tales

Ripe Figs: Recipes and Stories from Turkey, Greece, and Cyprus

Tapas: A Taste of Spain in America

Hello, and welcome to another episode of the podcast. Today is our 300th episode! In preparation for this, I listened to Episode 263 when I celebrated the end of my 5th year of podcasting last September. I talked a lot about the ROI and the tangible benefits of having a podcast, from the people I’ve met to the books I’ve been exposed to and received in the mail to the new students who have entered my programs. These are all amazing external benefits and I fully expect these to grow over time. For today’s podcast, I reflect on something called strategic byproducts when we commit to the long-haul of projects, like a podcast or writing books, and the use of a tool called 7 Layers Deep to help you define your why if you want to write a book or start a podcast of your own.

Things We Mention In This Episode

Cookbook Love Podcast Episode 263 The ROI of Cookbook Love Podcast

7 Levels Deep