Your business is way more than simply shooting weddings and portraits. There’s so much more you can build around it. I want to dedicate this episode to increasing your income. I don’t mean adding another shoot here and there, I mean being strategic in pivoting your business around what you already do and potentially doubling up on your income.

Yes you heard me right. If you do the work and take on board what I’m about to share with you, you could absolutely double your income on your photography business.

YOU CAN WORK WITH ME:

If you want to elevate your business and take it to the next level, check out my no frills straight to the point training courses and coaching for wedding and portrait photographers:

ClickStart 4 Membership for a wealth of resources tailored to your photography journey.

7 Steps to Walking Down the Aisle Online Course

One-2-One Coaching if you're ready to go all out, invest in your business and start seeing results.

Whether you’re just starting out or looking to take your business to the next level, you’ll find tools, tips, and guidance to help you succeed.

You can find all of these on my website at www.deeaireycoaching.com.

These trainings are designed to help you get results and grow your business towards success.

If you want to be a guest on this podcast, be in touch, I'd love to hear from you. Visit: www.deeaireycoaching.com/podcastguest

Until next time. Dee xx

I hope you're as excited about your business and the journey that lies ahead, as I was about mine. Today, I want to share something a little more personal - a peek behind the curtain into my own journey and the real reasons why I’m so passionate about guiding you towards your dream business.

Not just with this podcast, but with the WPPT group, my emails and of course my course.

My love for teaching and coaching isn't just a part of what I do; it's who I am. If I could knit, I’d teach the world to knit!

My background in teaching and coaching has always driven me to share, support, and uplift others, especially those who share my passions.

YOU CAN WORK WITH ME:

If you want to elevate your business and take it to the next level, check out my no frills straight to the point training courses and coaching for wedding and portrait photographers:

ClickStart 4 Membership for a wealth of resources tailored to your photography journey.

7 Steps to Walking Down the Aisle Online Course

One-2-One Coaching if you're ready to go all out, invest in your business and start seeing results.

Whether you’re just starting out or looking to take your business to the next level, you’ll find tools, tips, and guidance to help you succeed.

You can find all of these on my website at www.deeaireycoaching.com.

These trainings are designed to help you get results and grow your business towards success.

If you want to be a guest on this podcast, be in touch, I'd love to hear from you. Visit: www.deeaireycoaching.com/podcastguest

Until next time. Dee xx

Today we're talking about a topic that could very well be the linchpin of your business success: Consistent Marketing. It's the steady drumbeat that keeps your business in the public eye and ensures a continuous flow of clients.

So, let's unpack why consistency in marketing isn't just important, it's absolutely crucial. We're going to talk about

- The Value of Consistency

- Marketing when you're Busy

- Tips for Consistent Content Marketing

- Engagement

- Measuring your Efforts

Consistent marketing is the thread that ties your business’s present to its future. Remember the seeds you sew today are the fruits that pop up tomorrow.

YOU CAN WORK WITH ME:

If you want to elevate your business and take it to the next level, check out my no frills straight to the point training courses and coaching for wedding and portrait photographers:

ClickStart 4 Membership for a wealth of resources tailored to your photography journey.

7 Steps to Walking Down the Aisle Online Course

One-2-One Coaching if you're ready to go all out, invest in your business and start seeing results.

Whether you’re just starting out or looking to take your business to the next level, you’ll find tools, tips, and guidance to help you succeed.

You can find all of these on my website at www.deeaireycoaching.com.

These trainings are designed to help you get results and grow your business towards success.

If you want to be a guest on this podcast, be in touch, I'd love to hear from you. Visit: www.deeaireycoaching.com/podcastguest

Until next time. Dee xx

In this episode we're talking about the Art of Sales Conversations. It's all about making those chats less about 'selling' and more about connecting with and solving our clients' needs. Ready to dive in?

The first step in mastering sales conversations is shifting our mindset. Sales conversations usually make us nervous right? Many photographers dread sales because it feels pushy. But here's a different way to look at it: You're not selling; you're helping.

Your services provide a solution to your clients' needs, whether it's capturing their wedding day or creating lasting family portraits. When you approach sales from a place of service, the conversation naturally becomes more about the client and less about the sale.

YOU CAN WORK WITH ME:

If you want to elevate your business and take it to the next level, check out my no frills straight to the point training courses and coaching for wedding and portrait photographers:

ClickStart 4 Membership for a wealth of resources tailored to your photography journey.

7 Steps to Walking Down the Aisle Online Course

One-2-One Coaching if you're ready to go all out, invest in your business and start seeing results.

Whether you’re just starting out or looking to take your business to the next level, you’ll find tools, tips, and guidance to help you succeed.

You can find all of these on my website at www.deeaireycoaching.com.

These trainings are designed to help you get results and grow your business towards success.

If you want to be a guest on this podcast, be in touch, I'd love to hear from you. Visit: www.deeaireycoaching.com/podcastguest

Until next time. Dee xx

Creating appealing photography packages isn't just about putting together a list of services; it's about understanding your clients. Every client comes with a unique set of needs, expectations, and budgets.

The goal here for you is to design packages that not only meet these needs but also exceed them. People part with money generally because they think they’re getting more than they paid for. They’re looking for value. For example, wedding clients might look for all-inclusive packages that cover everything from the engagement shoot to the reception. Meanwhile, portrait clients might prefer more basic options with the flexibility to add on product and services.

The key here is versatility and customisation. By offering a range of packages, you're showing potential clients that you're ready to cater to their specific desires.

YOU CAN WORK WITH ME:

If you want to elevate your business and take it to the next level, check out my no frills straight to the point training courses and coaching for wedding and portrait photographers:

ClickStart 4 Membership for a wealth of resources tailored to your photography journey.

7 Steps to Walking Down the Aisle Online Course

One-2-One Coaching if you're ready to go all out, invest in your business and start seeing results.

Whether you’re just starting out or looking to take your business to the next level, you’ll find tools, tips, and guidance to help you succeed.

You can find all of these on my website at www.deeaireycoaching.com.

These trainings are designed to help you get results and grow your business towards success.

If you want to be a guest on this podcast, be in touch, I'd love to hear from you. Visit: www.deeaireycoaching.com/podcastguest

Until next time. Dee xx

In today’s episode we're going to talk about a topic that’s crucial for the growth of your photography business – identifying and profiling your ideal client.

Knowing who you're aiming your lens at can make a world of difference in how you market, shoot, and grow your business.

Ok, Why does Identifying Your Ideal Client Matter?

Identifying your ideal client is like finding your photography's SatNav.

It guides your marketing efforts, shapes your portfolio, and even influences the way you approach your shoots.

It's about connecting with those clients who don’t just appreciate your work, but who also bring out the best in your creative talents.

If you want to elevate your business and take it to the next level, check out my no frills straight to the point training courses and coaching for wedding and portrait photographers:

ClickStart 4 Membership for a wealth of resources tailored to your photography journey.

7 Steps to Walking Down the Aisle Online Course

One-2-One Coaching if you're ready to go all out, invest in your business and start seeing results.

Whether you’re just starting out or looking to take your business to the next level, you’ll find tools, tips, and guidance to help you succeed.

You can find all of these on my website at www.deeaireycoaching.com.

These trainings are designed to help you get results and grow your business towards success.

If you want to be a guest on this podcast, be in touch, I'd love to hear from you. Visit: www.deeaireycoaching.com/podcastguest

Until next time. Dee xx

Hey guys welcome to this episode about money and pricing.

Today, we’re diving into a topic that many of us shy away from - the big, sometimes intimidating world of pricing.

Let’s be honest, setting the right price for your work can feel like walking a tightrope right? If you charge too much? You fear losing clients. If you charge too little? You undervalue your art.

It’s time we tackle this head-on and shift our mindset about money. We're going to be looking at:

--Understanding Your Value

--Confronting the Fear

--Market Research & Pricing Strategies

--Communicating Your Value

--The Psychology of Pricing

If you want to elevate your business and take it to the next level, check out my no frills straight to the point training courses and coaching for wedding and portrait photographers:

ClickStart 4 Membership for a wealth of resources tailored to your photography journey.

7 Steps to Walking Down the Aisle Online Course

One-2-One Coaching if you're ready to go all out, invest in your business and start seeing results.

Whether you’re just starting out or looking to take your business to the next level, you’ll find tools, tips, and guidance to help you succeed.

You can find all of these on my website at www.deeaireycoaching.com.

These trainings are designed to help you get results and grow your business towards success.

If you want to be a guest on this podcast, be in touch, I'd love to hear from you. Visit: www.deeaireycoaching.com/podcastguest

Until next time. Dee xx

Welcome to Wedding & Portrait Photographers Together’ the podcast where we focus on the art of flourishing in the photography industry.

I'm Dee Airey your host, and I’m a professional wedding and studio portrait photographer with years of experience not just behind the lens, but also in guiding fellow photographers towards establishing and growing their own successful ventures.

In this intro to our new series, we're looking into the core aspects that make a photography business thrive.

Mindset Work: We'll talk about the foundation of all success – your mindset. Understanding your relationship with money, overcoming self-doubt, and cultivating a growth mindset are crucial in this creative industry.

Ideal Client Identification: Knowing who you're shooting for is as important as knowing how to shoot. We'll explore strategies to identify and profile your ideal client, ensuring your work resonates with the right audience.

Brand Identity: Your brand is your promise to your client. We'll discuss how to create a compelling brand, and more importantly, how to make it known. Branding goes beyond logos and colours; it's about the experience you promise. It’s about how people on the outside of your business see you.

Marketing the Business: No business can grow without a solid marketing strategy. We'll delve into effective marketing techniques tailored for wedding and portrait photographers, helping you to reach your audience and convert them into loyal clients.

If you want to elevate your business and take it to the next level, check out my no frills straight to the point training courses and coaching for wedding and portrait photographers:

ClickStart 4 Membership for a wealth of resources tailored to your photography journey.

7 Steps to Walking Down the Aisle Online Course

One-2-One Coaching if you're ready to go all out, invest in your business and start seeing results.

Whether you’re just starting out or looking to take your business to the next level, you’ll find tools, tips, and guidance to help you succeed.

You can find all of these on my website at www.deeaireycoaching.com.

These trainings are designed to help you get results and grow your business towards success.

If you want to be a guest on this podcast, be in touch, I'd love to hear from you. Visit: www.deeaireycoaching.com/podcastguest

Until next time. Dee xx