Episodios

  • Unlocking PR Success: Building and Leveraging a Personal Brand with Katrina Owens
    Jun 4 2025

    Welcome back to Strategies of a Savage CEO. In this episode, we dive into the world of public relations with Katrina, a PR expert for personal brands, who helps business owners create fame and authority through effective PR strategies. Katrina discusses what it takes to build a press-worthy brand, how to pitch for PR opportunities, and the critical role of leveraging these opportunities to grow brand authority. She shares her journey from a corporate career in marketing and PR to running her own agency, emphasizing the importance of focus, differentiation, and memorable taglines in personal branding. The episode also addresses common PR misconceptions, the importance of grassroots relationship-building, and practical steps listeners can take to start enhancing their visibility and personal brand immediately. Katrina sheds light on why delayed gratification in PR pays off and why certain pay-to-play opportunities may not be worth the investment. Tune in to uncover actionable insights and strategies to elevate your personal brand.

    The Breakdown:

    01:28 Meet Katrina: PR Expert for Personal Brands 04:14 Understanding PR: Common Misconceptions 07:55 Building a Press-Worthy Personal Brand 15:59 Getting Started with PR: Practical Tips 23:00 Balancing Standards and Action 23:30 Ego and Long-Term Success 24:29 Common Mistakes in Gaining Media Attention 26:33 Building a Personal Brand 28:21 The Importance of Community and Collaboration 31:19 Evaluating PR Opportunities 36:06 Taking Immediate Action for PR Success 38:55 Conclusion and Contact Information

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    Connect with Katrina:

    Instagram: https://www.instagram.com/knockoutdirective/

    Personal Instagram: https://www.instagram.com/katrinaowenspr/

    Let’s Connect!

    Instagram: https://www.instagram.com/yourbizcoachdemi

    Podcast Instagram: https://www.instagram.com/strategiesofasavageceo/

    Produced by Podcast & Co.

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    40 m
  • Unlocking the Secrets of Premium Branding with Yasmin Breden
    Jun 2 2025

    Hey, everyone! Welcome back to another episode of Strategies of a Savage CEO! This one is super special because we have Yasmin, a luxury brand strategist, joining us. We dive deep into her journey of building a seven-figure business, discussing the crucial role of emotional intelligence and long-term vision. Yasmin also busts some big misconceptions about premium branding and shares tips on creating a truly luxurious brand experience. There's so much to learn here if you're looking to make your brand unforgettable and built to last. Don't miss it!

    The Breakdown:

    02:20 Yasmin's Background and Journey 03:32 Building a Brand and Business 05:51 Overcoming Challenges and Achieving Success 08:35 Consistency and Long-Term Vision 12:28 Leadership and Emotional Intelligence 20:17 Values and Authenticity in Business 25:33 Setting Expectations in Relationships 25:53 Emotional and Relational Intelligence 26:37 Holding Love and Compassion 27:15 Letting Clients Ripen Like Fine Wine 27:45 Consistency in Branding 28:51 Leadership and Branding 30:17 Misconceptions About Premium Branding 32:19 Quality Over Quantity 36:55 Creating a Luxury Experience 37:18 The Importance of Consistency 39:37 High-Caliber Brand Building 47:34 Final Thoughts and Offers

    Ready to go savage in your business?

    DM the word "podcast" on instagram to unlock the special discount for The Savage Content Collective

    or Join Now without the discount: click to join

    Connect with Yasmin:

    Instagram:https://www.instagram.com/yasmin.breden

    Let’s Connect!

    Instagram: https://www.instagram.com/yourbizcoachdemi

    Podcast Instagram: https://www.instagram.com/strategiesofasavageceo/

    Produced by Podcast & Co.

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    50 m
  • Strategies for Building Recurring Revenue : Celebrating Kierra's $91K Month
    May 28 2025

    In this episode of Strategies of a Savage CEO, we're celebrating private client Kierra's incredible achievement of a $91,000 cash month and building her revenue to $50,000 in monthly recurring revenue (MRR). We'll dive into the transformative strategies we implemented to clear up her offer suite, create consistent cash flow, and build a business model that supports $100K monthly cash months. By focusing on restructuring her offers, strategic launch stacking, and sharpening her content and messaging, Kierra now enjoys high-ticket sales consistently without burnout. If you're ready to elevate your business to the next level, this episode is a must-listen!

    The Breakdown:

    00:00 Introduction and Client Success Story 01:58 Building Recurring Revenue 03:02 Transforming Business Structure 04:29 Strategic Offer Suite and Content 06:00 Automated Systems and CEO Boundaries 08:03 Client Mindset and Investment 11:46 Call to Action: Join the Mastermind

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    Let’s Connect!

    Instagram: https://www.instagram.com/yourbizcoachdemi

    Podcast Instagram: https://www.instagram.com/strategiesofasavageceo/

    Produced by Podcast & Co.

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    12 m
  • You're Being Under Mentored!
    May 26 2025

    In this episode of Strategies of a Savage CEO, I'm here to have a real talk about your business and money. You think you're doing good, making 10K to 15K months, but let's be honest - that's not what you really want. Your current mentorship isn't cutting it; it's all hype with no real strategy. You're stuck in a cycle of 'motivational' Zoom calls that don't deliver results. Meanwhile, my clients are making 100K months because I provide real strategies and call out the BS. If you're ready to stop playing small and start making serious money, you need to join one of my masterminds. Let's get to work.

    The Breakdown:

    00:00 Introduction: No Time to Waste

    01:52 The Reality Check: You're Not Stuck, You're Under Mentored

    02:31 The Hype Circle: Why It's Not Working

    03:24 The Frustration: What Am I Doing Wrong?

    05:39 The Solution: Hire Me for Real Results

    09:13 The Offer: Masterminds to Transform Your Business

    10:02 Conclusion: Ready to Blow Up Your Business?

    Ready to go savage in your business?

    Join the mastermind! Click here to apply

    Let’s Connect!

    Instagram: https://www.instagram.com/yourbizcoachdemi

    Podcast Instagram: https://www.instagram.com/strategiesofasavageceo/

    Produced by Podcast & Co.

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    10 m
  • From Capped Income to $100K Months
    May 21 2025

    In this episode of Strategies of a Savage CEO, I am celebrating the incredible success of my client, Amanda. She scaled her business from $25,000 to consistent $100,000+ cash months, achieving her first million-dollar year. I discuss Amanda's initial challenges, such as being capped on time, revenue, and her ability to scale. Key strategies we implemented include refining her offer suite, pricing for scale, setting up automation and funnels, improving client retention, and mastering her brand’s positioning. I emphasize the importance of having a clear strategy, focusing on client experience, and establishing authoritative brand positioning to achieve predictable, sustainable income. If you're ready to take your business to the next level, you need to be in one of my masterminds.

    The Breakdown:

    00:00 Introduction and Client Celebration 02:58 Amanda's Initial Challenges 05:04 Goals and Strategies for Scaling 07:35 Implementing the Scaling Plan 09:50 The Results and Key Takeaways 12:13 Call to Action and Mastermind Offers

    Ready to go savage in your business?

    Join the mastermind! Click here to apply

    Let’s Connect!

    Instagram: https://www.instagram.com/yourbizcoachdemi

    Podcast Instagram: https://www.instagram.com/strategiesofasavageceo/

    Produced by Podcast & Co.

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    13 m
  • DeLulu In Business: Why Strategy is Key in Scaling Your Business
    May 19 2025

    In this episode of 'Strategies of a Savage CEO,' I dive into the misconceptions around scaling your business without a solid strategy. Many coaches will tell you it's all about vibes and hype, but I'm here to tell you that's not enough. Through my experiences and client success stories, I emphasize the importance of having a clear, actionable plan. Your business needs more than just energy; it needs real strategy to sustain long-term growth and consistent, high income. Let's get savage about your success and focus on what really works.

    The Breakdown:

    02:01 The Illusion of Easy Success 03:07 The Reality of Business Strategy 04:38 The Pitfalls of Hype-Based Coaching 06:52 The Need for Clear Direction 08:52 Real Mentorship and Business Strategy 11:10 Invitation to the Savage Mastermind

    Ready to go savage in your business?

    Join the mastermind! Click here to apply

    Let’s Connect!

    Instagram: https://www.instagram.com/yourbizcoachdemi

    Podcast Instagram: https://www.instagram.com/strategiesofasavageceo/

    Produced by Podcast & Co.

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    13 m
  • Building A "Whole-Ass" Legacy Business with Jennifer Morilla
    May 7 2025

    In this episode of 'Strategies of a Savage CEO,' we have the incredible business and marketing strategist Jennifer Morilla. We dive deep into her inspiring journey from a travel blogger to a successful entrepreneur. She shares invaluable insights on scaling a business while staying true to your mission, transforming your expertise into profitable digital products, and the power of personal branding. Jennifer also offers practical steps for turning one-on-one client work into scalable courses and group programs. Tune in to gain valuable tips on cultivating a strong personal brand and setting up your business for long-term success.

    The Breakdown:

    02:04 Jennifers's Journey: From Travel Blogger to Business Mentor 10:00 Scaling Up: Hitting Six Figures and Beyond 17:37 Financial Management and Business Strategy 26:40 Overcoming Shame and Rewiring Beliefs 29:17 The Evolution of Digital Courses 37:46 The Role of Personal Branding 38:35 Influencer vs. Personal Brand 42:40 Consistency and Content Creation

    Ready to go savage in your business?

    DM the word "podcast" on instagram to unlock the special discount for The Savage Content Collective

    or Join Now without the discount: click to join

    Connect with Jennifer:

    Instagram: https://www.instagram.com/jennifer.morilla

    Website: https://jennifermorilla.com/about

    Let’s Connect!

    Instagram: https://www.instagram.com/yourbizcoachdemi

    Podcast Instagram: https://www.instagram.com/strategiesofasavageceo/

    Produced by Podcast & Co.

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    49 m
  • What Got You Here Won't Get You There: Evolving with Mentorship
    Apr 30 2025

    In this episode of 'Strategies of a Savage CEO,' we dive into the concept of 'What got you here won't get you there' and explore how mentorship needs evolve as you scale your business. From the foundational stages of learning and hustle to hitting your first six figures and beyond, we discuss the importance of tactical education, disciplined action, and the different types of mentorship that are crucial at each level of your entrepreneurial journey. Whether you're aiming for your first 10K month or striving for multi-million dollar success, understanding and leveraging the right kind of support can make all the difference in your business growth.

    The Breakdown:

    00:00 Introduction: What Got You Here Won't Get You There 01:02 The Hustle to Six Figures: Building Foundations 03:34 The Importance of Group Programs and Courses 07:46 Scaling to Seven Figures: Masterminds and Networking 09:28 The Shift to Multi-Millions: Precision and Refinement 12:17 High-Level Mentorship: Thinking, Feeling, and Leading 14:59 Conclusion: Strategic and Tactical Growth

    Ready to go savage in your business?

    DM the word "podcast" on instagram to unlock the special discount for The Savage Content Collective

    or Join Now without the discount: click to join

    Let’s Connect!

    Instagram: https://www.instagram.com/yourbizcoachdemi

    Podcast Instagram: https://www.instagram.com/strategiesofasavageceo/

    Produced by Podcast & Co.

    Más Menos
    20 m