Digital Marketing Master

De: Whiteboard Geeks
  • Resumen

  • The Digital Marketing Master podcast is a series of conversations with leaders throughout the digital marketing space, from the trenches and across a variety of industries.
    Copyright Whiteboard Geeks
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Episodios
  • "Innovating the Skies" with Oliver Walker-Jones of Joby Animation
    Sep 12 2024
    In this episode of Digital Marketing Master Archive Edition, Abby Martinez is joined by Oliver Walker-Jones, Head of Marketing, Communications & Brand at Joby Aviation. Oliver shares his unique career path from political campaigner to leading marketing efforts for cutting-edge electric air taxis. He discusses the challenges and excitement of introducing a groundbreaking product, building trust with stakeholders, and the importance of storytelling in marketing. Tune in for an insightful conversation about navigating the complexities of marketing in an emerging industry, engaging diverse audiences, and the future of air travel.
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    24 m
  • "The Challenge of Communication" with Ben Sailer of Wordpress.com
    Sep 4 2024
    In this episode of Digital Marketing Master Archive Edition, host Sarah Morse chats with Ben Sailer, Director of Inbound Marketing at WordPress.com at Automattic. Ben shares his journey through the ever-evolving landscape of digital marketing, shedding light on the challenges of changing market perceptions, particularly about WordPress.com. He also offers invaluable advice on the importance of understanding business fundamentals, effectively communicating the value of marketing efforts, and overcoming misconceptions in the industry. Tune in to gain insights on how to navigate the complexities of digital marketing in today’s fast-paced environment.
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    26 m
  • "Transforming Nonprofits Through Data-Driven Creativity" with Shanda Boyett
    Aug 14 2024
    In this episode of Digital Marketing Master Archive Edition, host Sarah Morse chats with Shanda Boyett, the Head of Corporate Marketing at Pushpay. Shanda shares insights into her role in shaping the company's brand and corporate messaging, the importance of data-driven creativity in marketing, and how Pushpay is helping nonprofits and faith-based organizations achieve their missions. With a rich background spanning journalism, agency work, and tech, Shanda also delves into her unique career journey, the power of side hustles, and the evolving landscape of B2B marketing. Whether you're in tech, marketing, or nonprofit work, this episode offers valuable lessons on leveraging technology to drive engagement and impact.
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    27 m

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