Double Orders

De: Lucy Bloomfield
  • Resumen

  • Welcome to Double Orders, a podcast that dives deep into the inner-workings of marketing to get more orders through your site without necessarily spending more on ads.

    This podcast is for anyone who wants to grow their business in a big way and is looking for answers about how to do that in a cost-effective way using marketing like social media marketing, email marketing, paid advertising and more.

    In each episode, your host Lucy Bloomfield shares personal stories, professional insights, and the hard-earned lessons learned from over a decade of experience of marketing products and services on the internet.

    From launching and growing eCommerce businesses to coaching and building million-dollar brands, you'll get an inside look at the approach, strategies, processes and systems that have driven remarkable performance and growth for her brands and for her student's brands.

    Double Orders will help you make sense of marketing where it hasn't made sense before.

    Whether you’re an eCommerce business, a service provider who sells through a website or a course creator, you’ll find valuable insights and inspiration to help you improve the performance of your marketing.

    Welcome to Double Orders – your go-to podcast for honest, actionable marketing advice.

    To learn more, go to www.doubleorders.com/.

    Elembi Pty Ltd
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Episodios
  • ADHD business girlies that can’t stick to anything - this is how I get myself to do it.
    Jul 21 2024

    Are you an entrepreneur who thrives on constant change but struggles with the need for stability and long-term planning? Do you find it hard to stick to a marketing strategy?

    Join me, Lucy Bloomfield, on The Splash Effect as I dive into the complexities of managing a business with ADHD and Autism, and the challenges of balancing rapid changes with the need for consistency.

    In this episode, you'll discover:

    • The Evolution of My Business Approach: Learn how my unique way of constantly changing everything has impacted my clients and business, and why shifting from short-term to long-term planning is essential.
    • The Impact of ADHD on Business: Understand the difficulties of managing a business with ADHD, from the need for dopamine hits to the challenges of consistent marketing.
    • Marketing Consistency: Explore why sticking to a marketing plan for 12 months can yield better results, and the simple strategies I’m committing to for the next year.
    • Personal Brand and Role Clarity: Find out how I’m navigating my role within the Elembi Group and the importance of positioning myself effectively for the success of my sub-companies.

    Why Listen to This Episode?

    • Relatable Experiences: If you’ve ever struggled with maintaining consistency in your business and marketing efforts due to ADHD, this episode will resonate with you.
    • Practical Advice: Get actionable tips on creating and sticking to a marketing plan that aligns with your strengths and business goals.
    • Long-Term Vision: Gain insights into the importance of shifting your focus from short-term gains to long-term success, and how to make that transition.
    • Real-Life Examples: Hear about my personal journey, including the successes and failures that have shaped my approach to business and marketing.

    Subscribe and follow The Splash Effect for more valuable insights on building a sustainable and fulfilling business.

    Contact Me: cash@lucybloomfield.com.au

    Work with me: www.justdoubleit.com

    Learn from me: www.doubleordersdecreasespend.com

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    36 m
  • Feeling frustrated and impatient with your business? Same girl, same.
    Jul 14 2024

    Are you an entrepreneur struggling with traditional business advice that doesn’t align with your unique mindset? Do you crave a balance between creativity and structure in your business?

    Join me, Lucy Bloomfield, on The Splash Effect as I dive into my journey of building a successful group of companies, all centred around one piece of intellectual property.

    In this episode, you'll discover:

    • The Birth of a Marketing Machine: How to combine your career experience into the creation of an MVP of marketing software, and how it can change your approach to business, blending technology and creativity.
    • The Realities of ADHD in Business: Understand why the 0 to $250k growth phase is exhilarating, but the $250k to $500k phase can feel stifling for those with ADHD.
    • Patience and Long-Term Vision: Explore how shifting from short-term to long-term planning has impacted my business growth and personal mindset.
    • Human Touch in Marketing: Find out why my initial MVP software fell short and the irreplaceable value of human creativity in marketing.
    • Coping with Impatience: Hear about the challenges and strategies of managing impatience and frustration, especially in the context of ADHD and dopamine deficiency.

    Why Listen to This Episode?

    • Relatable Insights: If you’ve ever felt that traditional business models don’t fit your way of thinking, this episode will resonate with you.
    • Practical Takeaways: Get actionable advice on how to align your business structure with your personal strengths and intellectual property.
    • Real-Life Experiences: Gain valuable insights from my own journey, including successes, setbacks, and lessons learned along the way.
    • Inspiration and Motivation: Discover how to maintain motivation and excitement in your business, even when traditional methods fall short.

    Subscribe and follow The Splash Effect for more in-depth conversations on building a sustainable and fulfilling business.

    Contact Me: cash@lucybloomfield.com.au

    Work with me: www.justdoubleit.com

    Learn from me: www.doubleordersdecreasespend.com

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    24 m
  • AuDHD business owner: THIS business structure changed everything for me.
    Jul 7 2024

    Are you an entrepreneur navigating the complexities of multiple business models? Have you ever felt like traditional business advice just doesn’t fit with how you think and operate? Join me on The Splash Effect as I reveal the strategic and structural changes that have transformed my companies over the past 12 months.

    In this episode, you’ll learn:

    • The unique business structure I developed while house sitting in Sydney in 2023, and how it brought clarity to my decade-long entrepreneurial journey.
    • How to align multiple business models—courses, coaching, agency, consultancy, and software—around a central piece of intellectual property.
    • Why traditional advice to "focus on one thing" doesn't always work, especially for those with Autism and ADHD.
    • How a pokies machine analogy perfectly captures the efficiency and cash-generating potential of a well-structured business system.
    • Real-life examples of how strategic structural decisions can double your revenue without additional marketing spend.

    If you’re tired of the one-size-fits-all approach and want to discover how to build a business that aligns with your unique strengths and intellectual property, this episode is for you. I’ll share my personal experiences, challenges, and breakthroughs to help you rethink your business structure and achieve sustainable growth.

    Why Listen to This Episode?

    • Gain insights into a business structure that supports multiple models and long-term goals.
    • Learn from my real-world experiences and costly mistakes to streamline your own journey.
    • Discover how to visualize and implement a structure that resonates with your entrepreneurial spirit.
    • Get a tactical takeaway that can help you make sense of your business vision and drive higher performance.

    Tune in to The Splash Effect and let’s explore a new way of thinking about business growth together. Share your own business structure drawings with me—I’d love to see how our brains align or differ!

    Contact Me: cash@lucybloomfield.com.au

    Work with me: www.justdoubleit.com

    Learn from me: www.doubleordersdecreasespend.com

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    28 m

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